SAINT JOHN, NB, September 09, 2010 (Press-News.org) BEKTV utilizing industry leading service assurance tool to gain viewership insight
Fiber to the Home (FTTH) Conference, Las Vegas, NV, September 9th, 2010: BEK Communications, the innovative telecommunications company serving south-central North Dakota, announced today their use of xVu as a means of gaining improved insight of their local programming. A key element of BEK's strategy as a multi-faceted telecom company is their exclusive hometown programming. Through BEKTV, BEK Communications broadcasts such specialized local features as BEK Sports, BEK Life and BEK Local Weather. This hometown programming model makes BEK unique in the IPTV landscape.
Supporting quotes:
"Having the knowledge of local viewership trends is critical to managing our local programming on BEKTV," states Derrick Bulawa, CEO for BEK Communications. "We were looking for an effective means of gaining this insight, and Mariner's xVu product met that need. We strive to meet the interests and needs of our customers through our local programming and xVu has become part of the formula for doing that," Bulawa added.
Key Facts
* BEK Communications required a non-intrusive, reliable means of gaining insight into the viewership of their local specialty channels: BEK Sports, BEK Life and BEK Local Weather.
* BEK Communications will soon begin inserting BEKTV commercials into various programming on its TV service. The use of xVu is helping determine which programming is viewed the most and therefore would be the best in which to advertise.
* xVu helps BEK Communications with customer TV troubleshooting.
Supporting quotes:
"We are excited at the adoption of xVu by BEK to assist with enhancing BEKTV," says Curtis Howe, President and CEO of Mariner. "The BEK Communications business model is a little unique in IPTV in that they create, manage and deliver local content. It is very important to them. Live Better in Your Hometown is something they take to heart and we are pleased to be able to assist with their local programming pursuits through our xVu tool set."
Come meet Mariner at Fiber to the Home Conference (FTTH) 2010 - Meeting Room 14.
About BEK Communications
BEK Communications Cooperative is a multi-faceted telecommunications company headquartered in Steele, North Dakota. BEK Communications provides voice, data and TV services to customers throughout south-central North Dakota. BEKTV is different than other TV offerings. In addition to more channels and features, including HDTV, BEKTV offers exclusive hometown programming. BEK Sports, BEK Life and BEK Local Weather is content you cannot get anywhere else.
About Mariner
Mariner is a leading provider of innovative IP video solutions and technologies that deliver unique value to the expanding IPTV industry. Mariner's flagship TV care product, xVu , specializes on Next-Gen IPTV service monitoring. Mariner's IPTV architecture and toolset enables Service Providers to better assure the viewing experience, isolate troubles and guide cost effective resolution such as "Smart" truck rolls. Mariner's frostt platform delivers interactive TV, social networking and self-service capabilities to the TV in a highly compelling viewing experience.
For more information on Mariner, please contact:
Mike MacNeil, Director of Marketing, Mariner
Mike.macneil@marinerpartners.com
506-642-9428
http://www.marinerpartners.com
BEK Communications Looks to Mariner's xVu Service to Better Manage Local IPTV Programming
BEK Communications, the innovative telecommunications company serving south-central North Dakota, announced today their use of xVu as a means of gaining improved insight of their local programming.
2010-09-10
ELSE PRESS RELEASES FROM THIS DATE:
In attracting mates, male bowerbirds appear to rely on special optical effect
2010-09-09
Bowerbird males are well known for making elaborate constructions, lavished with decorative objects, to impress and attract their mates. Now, researchers reporting online on September 9 in Current Biology, a Cell Press journal, have identified a completely new dimension to these showy structures in great bowerbirds. The birds create a staged scene, only visible from the point of view of their female audience, by placing pebbles, bones, and shells around their courts in a very special way that can make objects (or a bowerbird male) appear larger or smaller than they really ...
Mental maturity scan tracks brain development
2010-09-09
Five minutes in a scanner can reveal how far a child's brain has come along the path from childhood to maturity and potentially shed light on a range of psychological and developmental disorders, scientists at Washington University School of Medicine in St. Louis have shown.
Researchers assert this week in Science that their study proves brain imaging data can offer more extensive help in tracking aberrant brain development.
"Pediatricians regularly plot where their patients are in terms of height, weight and other measures, and then match these up to standardized curves ...
Main climate threat from CO2 sources yet to be built
2010-09-09
Stanford, CA— Scientists have warned that avoiding dangerous climate change this century will require steep cuts in carbon dioxide emissions. New energy-efficient or carbon-free technologies can help, but what about the power plants, cars, trucks, and other fossil-fuel-burning devices already in operation? Unless forced into early retirement, they will emit carbon dioxide into the atmosphere for decades to come. Will their emissions push carbon dioxide levels beyond prescribed limits, regardless of what we build next? Is there already too much inertia in the system to curb ...
Study finds the effects of population aging have been exaggerated
2010-09-09
Laxenburg, Austria – 9th September 2010. Due to increasing life-spans and improved health many populations are 'aging' more slowly than conventional measures indicate.
In a new study, to be published in Science, (10 September) scientists from the International Institute for Applied Systems Analysis (IIASA) in Austria, Stony Brook University, US, (SBU), and the Vienna Institute of Demography (VID) have developed new measures of aging that take changes in disability status and longevity into account.
The results give policymakers faced with growing numbers of elderly ...
Energy technologies not enough to sufficiently reduce carbon emissions, NYU's Hoffert concludes
2010-09-09
Current energy technologies are not enough to reduce carbon emissions to a level needed to lower the risks associated with climate change, New York University physicist Martin Hoffert concludes in an essay in the latest issue of the journal Science.
Many scientists have determined that in order to avoid the risks brought about by climate change, steps must be taken to prevent the mean global temperature from rising by more than 2°C above pre-industrial levels. Current climate models indicate that achieving this goal will require limiting atmospheric carbon dioxide (CO2) ...
In order to save biodiversity society's behavior must change, leading conservationists warn
2010-09-09
An innovative grouping of conservation scientists and practitioners have come together to advocate a fundamental shift in the way we view biodiversity. In their paper, which was published today in the journal Science, they argue that unless people recognise the link between their consumption choices and biodiversity loss, the diversity of life on Earth will continue to decline.
Dr Mike Rands, Director of the Cambridge Conservation Initiative and lead author of the paper, said: "Despite increasing worldwide conservation efforts, biodiversity continues to decline. If ...
Global health vs. global wealth: Looming choice for health firms in developing countries
2010-09-09
The lure of greater profits elsewhere in the world may divert bio-pharmaceutical firms in developing countries from the creation and distribution of affordable drugs, vaccines and diagnostics for illnesses of local concern, undermining the health prospects of millions of poor people, experts warn.
And they call for a series of measures to bolster international support for continuing the success of firms finding homegrown solutions to immediate health concerns in developing countries.
In a commentary published by the journal Nature Biotechnology, researchers Rahim Rezaie ...
Researchers expand yeast's sugary diet to include plant fiber
2010-09-09
University of California, Berkeley, researchers have taken genes from grass-eating fungi and stuffed them into yeast, creating strains that produce alcohol from tough plant material – cellulose – that normal yeast can't digest.
The feat could be a boon for the biofuels industry, which is struggling to make cellulosic ethanol – ethanol from plant fiber, not just cornstarch or sugar – economically feasible.
"By adding these genes to yeast, we have created strains that grow better on plant material than does wild yeast, which eats only glucose or sucrose," said Jamie Cate, ...
Greener pastures and better breeds could reduce carbon 'hoofprint'
2010-09-09
NAIROBI (9 September 2010)—Greenhouse gas emissions caused by livestock operations in tropical countries—a major contributor to climate change—could be cut significantly by changing diets and breeds and improving degraded lands, according to a new study published this week in the U.S. Proceedings of the National Academy of Sciences. And as an added bonus, scientists found the small changes in production practices could provide a big payoff by providing poor farmers with up to US$1.3 billion annually in payments for carbon offsets.
"These technologically straightforward ...
Phoenix Mars Lander finds surprises about red planet's watery past
2010-09-09
Liquid water has interacted with the Martian surface throughout Mars' history, measurements by NASA's Phoenix Mars Lander suggest.
The findings, published in the Sept. 10 issue of the journal Science, also suggest that liquid water has primarily existed at temperatures near freezing, implying hydrothermal systems similar to Yellowstone's hot springs on Earth have been rare on Mars throughout its history.
These surprising results come from measurements Phoenix made in 2008 of stable isotopes of carbon and oxygen in the carbon dioxide of the Martian atmosphere. Isotopes ...
LAST 30 PRESS RELEASES:
How do monkeys recognize snakes so fast?
Revolutionizing stent surgery for cardiovascular diseases with laser patterning technology
Fish-friendly dentistry: New method makes oral research non-lethal
Call for papers: 14th Asia-Pacific Conference on Transportation and the Environment (APTE 2025)
A novel disturbance rejection optimal guidance method for enhancing precision landing performance of reusable rockets
New scan method unveils lung function secrets
Searching for hidden medieval stories from the island of the Sagas
Breakthrough study reveals bumetanide treatment restores early social communication in fragile X syndrome mouse model
Neuroscience leader reveals oxytocin's crucial role beyond the 'love hormone' label
Twelve questions to ask your doctor for better brain health in the new year
Microelectronics Science Research Centers to lead charge on next-generation designs and prototypes
Study identifies genetic cause for yellow nail syndrome
New drug to prevent migraine may start working right away
Good news for people with MS: COVID-19 infection not tied to worsening symptoms
Department of Energy announces $179 million for Microelectronics Science Research Centers
Human-related activities continue to threaten global climate and productivity
Public shows greater acceptance of RSV vaccine as vaccine hesitancy appears to have plateaued
Unraveling the power and influence of language
Gene editing tool reduces Alzheimer’s plaque precursor in mice
TNF inhibitors prevent complications in kids with Crohn's disease, recommended as first-line therapies
Twisted Edison: Bright, elliptically polarized incandescent light
Structural cell protein also directly regulates gene transcription
Breaking boundaries: Researchers isolate quantum coherence in classical light systems
Brain map clarifies neuronal connectivity behind motor function
Researchers find compromised indoor air in homes following Marshall Fire
Months after Colorado's Marshall Fire, residents of surviving homes reported health symptoms, poor air quality
Identification of chemical constituents and blood-absorbed components of Shenqi Fuzheng extract based on UPLC-triple-TOF/MS technology
'Glass fences' hinder Japanese female faculty in international research, study finds
Vector winds forecast by numerical weather prediction models still in need of optimization
New research identifies key cellular mechanism driving Alzheimer’s disease
[Press-News.org] BEK Communications Looks to Mariner's xVu Service to Better Manage Local IPTV ProgrammingBEK Communications, the innovative telecommunications company serving south-central North Dakota, announced today their use of xVu as a means of gaining improved insight of their local programming.