PRESS-NEWS.org - Press Release Distribution
PRESS RELEASES DISTRIBUTION

Sing Out About an Extraordinary Kid With Allergies and Win an iPad 3!

Kids' video contest launches to teach others about living with food allergies. Inspired by the allergy song Extraordinary by singer/songwriter Jacky Henderson, and The Princess and the Peanut: A Royally Allergic Fairytale by Sue Ganz-Schmitt.

Sing Out About an Extraordinary Kid With Allergies and Win an iPad 3!
2012-05-17
LOS ANGELES, CA, May 17, 2012 (Press-News.org) For Allergy Awareness month, Wild Indigo Publishing has launched an Extraordinary Kids contest with prizes including a new iPad 3.

Based on the theme song Extraordinary, from the book The Princess and the Peanut: A Royally Allergic Fairytale , contest entrants will create videos showing how allergies affect their world and what makes them Extraordinary Kids. Their testimony will be followed by their own rendition of Jackie Henderson's allergy song.

The contest details can be found on Facebook at: www.facebook.com/royallyallergic

The Princess and the Peanut: A Royally Allergic Fairytale by Sue Ganz-Schmitt helps kids ages 4-9 learn about food allergies through a fairytale classic with an allergic twist.

Sue is a global philanthropist and also the author of Even Superheroes Get Diabetes. She has made it her mission to help children and families worldwide and to address kids' serious medical problems with lighthearted yet informative stories. Both books are illustrated by artist and award-winning filmmaker Micah Chambers-Goldberg.

Jacky Henderson has a BA in Music and develops musical education programs for children. She has performed for Billy Crystal, Robin Williams, and Bill Clinton among many others.

When Jacky first read The Princess and the Peanut, she immediately offered to write a theme song as the book spoke to her own allergies and sensitivities.

"Allergy awareness saves lives", says Sue. "We will use material from the top submissions to build a fun and inspiring music video that shows what it is like to live with allergies, and how to rise above them."

Entering the contest is free and open to familiesin the U.S. living with or around an allergic child. Adults 18 or older must enter on behalf of their children, and must be on Facebook.

Entries will be accepted through June 13, 2012. Extraordinary Kids contest winners will be announced by June 26, 2012.

Wild Indigo Publishing focuses on medically inspired children's books. For more information, please contact Jill Williams, Publicity Director at: 310-455-2400, For more information contact Jill Williams at: info@wildindigopublishing.com or visit: www.royallyallergic.com

[Attachments] See images for this press release:
Sing Out About an Extraordinary Kid With Allergies and Win an iPad 3! Sing Out About an Extraordinary Kid With Allergies and Win an iPad 3! 2 Sing Out About an Extraordinary Kid With Allergies and Win an iPad 3! 3

ELSE PRESS RELEASES FROM THIS DATE:

Can consumers 'fit in' yet remain unique?

2012-05-17
Most consumers want to fit in while still asserting their individuality—and they balance these conflicting desires when choosing products, according to a new study in the Journal of Consumer Research. "Consumers want both to signal their identity with desired groups and to be different from other group members. This research shows how people simultaneously satisfy these apparently conflicting motives in consumer behavior," write authors Cindy Chan, Jonah Berger (both University of Pennsylvania), and Leaf Van Boven (University of Colorado, Boulder). "Is it possible to ...

Research boom on ingredients for 'enhanced cosmetics'

2012-05-17
Growing demand among baby boomers and others for "enhanced cosmetics" that marry cosmetics and active ingredients to smooth wrinkled skin and otherwise improve appearance is fostering research on micro-capsules and other technology to package those ingredients in creams, lotions and other products. That boom in research on encapsulation and other delivery technology is the topic of the cover story in the current edition of Chemical & Engineering News (C&EN), the weekly newsmagazine of the American Chemical Society (ACS), the world's largest scientific society. In the ...

When does planning interfere with achieving our goals?

2012-05-17
It seems really simple: If you want to achieve something, set a goal and then make specific plans to implement it. But according to a new study in the Journal of Consumer Research, consumers get overwhelmed while juggling multiple goals. "Research has shown that forming specific plans for a single goal makes success more likely," write authors Amy Dalton (Hong Kong University of Science and Technology) and Stephen Spiller (UCLA). "Most of us, however, are juggling multiple goals in our lives and jobs and managing a busy schedule is difficult. This raises the question ...

ARL-led program enables new manufacturing processes for ballistic protection

2012-05-17
Researchers with the U.S. Army Research Laboratory (ARL) Weapons and Materials Research Directorate saw the product of their work toward a new generation of significantly improved materials for advanced Soldier head protection reach the milestone of commercial production on March 12 when Ceradyne, a commercial partner, announced it had received its first Enhanced Combat Helmet order. The new helmets have 35 percent higher tolerance from fragmenting munitions than previous ballistic helmets. Other helmets from the ARL-led Army ManTech program are already in the field, ...

Muslim consumers: How do global brands become 'infidels'?

2012-05-17
Among Islamists, certain global brands can be considered threats to Muslim identity, according to a new study in the Journal of Consumer Research. "'Infidel! Infidel!' cries the six-year-old boy upon hearing his mother mention Nestlé during our interview," writes author Elif Izberk-Bilgin (University of Michigan-Dearborn). "Why would a six-year-old call Nestlé infidel? How do global brands like Coca-Cola and Disney get tangled in a complex web of sociopolitical dynamics and become targets of religiously charged consumer activism?" In describing a phenomenon she calls ...

You are what you eat: Why do male consumers avoid vegetarian options?

2012-05-17
Why are men generally more reluctant to try vegetarian products? According to a new study in the Journal of Consumer Research, consumers are influenced by a strong association of meat with masculinity. "We examined whether people in Western cultures have a metaphoric link between meat and men," write authors Paul Rozin (University of Pennsylvania), Julia M. Hormes (Louisiana State University), Myles S. Faith (University of North Carolina, Chapel Hill), and Brian Wansink (Cornell University). The answer, they found, was a strong connection between eating meat—especially ...

Why do consumers dislike corporate brands that get too familiar?

2012-05-17
Although it is tempting to use the word "we" to make consumers feel like part of the family, people react negatively when brands overstep their boundaries, according to a new study in the Journal of Consumer Research. "Marketers often desire to promote consumers' feelings of being in a close relationship with the brands they market, and they frequently craft their communications using language that portrays brands as close partners with consumers," write authors Aner Sela (University of Florida), S. Christian Wheeler (Stanford University), and Gülen Sarial-Abi (Koç University). ...

Psychological Science convention in Chicago: Music in the mind, mental health, learning and more

2012-05-17
WASHINGTON -- More than 4,000 psychological scientists, academics, clinicians, researchers, teachers, and administrators from 85 countries will gather in Chicago for the Association for Psychological Science's 24th annual convention May 23-27, 2012 at the Sheraton Chicago. Culture and ethnicity drive many human processes – including science. (Section I, below.) A concert with a former guitarist from the Black Eyed Peas and a five-time Grammy Award winning bassist will share the stage with musically talented scientists to discuss and explore music and the mind. (II) ...

Trusting Tiger Woods: How do facial cues affect preference and trust?

2012-05-17
People respond to facial cues and this affects their level of trust, according to a new study in the Journal of Consumer Research that looks at the way consumers react to morphed photo images. Authors Robin J. Tanner and Ahreum Maeng (both University of Wisconsin-Madison) explore the effect of morphing unfamiliar facial images with those of two famous individuals: George W. Bush and Tiger Woods. "We digitally create composite faces that are made up of 35 percent of the celebrity face and 65 percent of unknown model faces," the authors write. "When individuals view these ...

How do consumers achieve self-affirmation when purchasing products?

2012-05-17
People who feel good about themselves are less likely to choose an attractive product than a functional one, according to a new study in the Journal of Consumer Research. But choosing highly aesthetic products may make people more open-minded. "Today's marketers are keenly aware that the way a product looks significantly impacts its commercial success," write authors Claudia Townsend (University of Miami) and Sanjay Sood (UCLA). "In this research we demonstrate one way in which aesthetics impacts the choice decision differently than more functional attributes and then ...

LAST 30 PRESS RELEASES:

Cheap and environmentally friendly – the next generation LEDs may soon be here

Rare frog rediscovered after 130 years

Earth's 'dirty mirror' effect is accelerating climate change

Breakthrough in next-generation polio vaccines

A call for federally funded pediatric firearm injury prevention research

New research reveals how a 252 million year old climate crisis accompanied the ‘Great Dying’ mass extinction event, completely reorganizing the Earth’s ecosystems

Untangling quantum entanglement with new calculation formulas

Adults abused as children twice as likely to develop health and mental health conditions

A dive into erythritol slurry and its potential for waste heat recovery

No place like home—how proteins that plasma cells express at their origin affect migration

Socioeconomic factors fuel global inequalities in Alzheimer's disease burden, study finds

Foraging footballers suggest how we come together to act as one

SSA: Semantic Structure Aware Inference for Weakly Pixel-Wise Dense Predictions without Cost

New test helps doctors predict a dangerous side effect of cancer treatment

UC Study: Long sentences for juveniles make reentry into society more difficult

Death by feral cat: DNA shows cats to be culprits in killing of native animals

Plant Physiology is Searching for its Next Editor-in-Chief

Clothes dryers and the bottom line: Switching to air drying can save hundreds

New insights into tRNA-derived small RNAs offer hope for digestive tract disease diagnosis and treatment

Emotive marketing for sustainable consumption?

Prostate cancer is not a death knell, study shows

Unveiling the role of tumor-infiltrating immune cells in endometrial carcinoma

Traditional Chinese medicine unlocks new potential in treating diseases through ferroptosis regulation

MSU study pinpoints the impact of prenatal stress across 27 weeks of pregnancy

Biochemist’s impact on science and students honored

ELF4: A key transcription factor shaping immunity and cancer progression

Updated chronic kidney disease management guidelines recommend SGLT2 inhibitors regardless of diabetes or kidney disease type

New research explores how AI can build trust in knowledge work

Compound found in common herbs inspires potential anti-inflammatory drug for Alzheimer’s disease

Inhaled COVID vaccine begins recruitment for phase-2 human trials

[Press-News.org] Sing Out About an Extraordinary Kid With Allergies and Win an iPad 3!
Kids' video contest launches to teach others about living with food allergies. Inspired by the allergy song Extraordinary by singer/songwriter Jacky Henderson, and The Princess and the Peanut: A Royally Allergic Fairytale by Sue Ganz-Schmitt.