Giving Her The Gift Of Eternal Youth This Holiday Season Is As Easy as Cranberry Pie

TORONTO, CANADA, December 15, 2010

Are you stuck for gift ideas for her this holiday season, don't distress. The answer may lie in her anti-aging routine. Buying skin care can be a bit confusing and a tad personal, but in reality is not as hard as you think. In fact, by following the expert advice at Skin Boutique you may find the process as easy as cranberry pie. Skin Boutique launches a medical aesthetic website in time for the busy holiday season and shares six tips on how to buy safe, affordable and effective skin care for the one you love. Visit the website and get access to the most current expertise for treatment of sun damage, acne, rosacea, dark spots and wrinkles. Read the research, buy exclusive products from leading manufacturers or join Skin Boutique on Facebook for more tips, to get advice or to simply interact. See the website at http://www.skinboutique.ca

"At Skin Boutique we want to provide consumers with informed, competent and affordable skin care advice", says cofounder Dr. Yelenbaugen. "We hope not only to be your source for gift giving this holiday season, but a source for all of your skin care needs in the future. We are confident in the value of what we offer and to prove it, we make you this promise. If at any time you are unhappy with us, we will modify your program or substitute your regimen at no extra cost"

Six Tips for Buying Safe, Affordable and Effective Skin Care

1)Sun damage is at the root of all skin care evils.

It is estimated that as much as 96% of the visible signs of aging are a result of cumulative sun damage, including fine lines, wrinkles, textural changes, brown spots, loss of elasticity, coarse dryness, blood vessel damage and collagen degradation. To avoid the negative effects of UV radiation, a good sunscreen should be applied DAILY. Do keep in mind that all sunscreens are not created equal and most don't provide protection for all spectrums of UV radiation. Your sunscreen should be a good physical barrier from UVA and UVB rays and contain titanium, iron and zinc oxides, free of dyes and chemical sunscreen filters.

2)If sun damage is at the root of all skin care evils, antioxidants are its saviour.

The oxidation reactions that occur in the skin from the sun and other environmental factors produce free radicals that damage skin cells and cause premature aging. When a potent antioxidant is applied to the skin it prevents free radicals from attaching and destroying the fragile skin cell membrane vital in preserving skin cell survival and to produce collagen and elastin giving the skin elasticity, strength and durability. Some antioxidants to watch for include Vitamin C (in stabilized form), Vitamin E, Coenzyme Q10, Ameliox, Alpha-lipoic Acid, Blueberry, Rosemary, Green Tea, Caffeine, and Coffee Berry.

3)Don't buy into deceptive skin care marketing campaigns.

It's no wonder the big beauty companies are competing so hard to dominate the anti aging marketplace. It's big, and there is a lot of money to be made. Some marketers will promise results without laboratory tests, whilst others will promote expensive skin care regimens that are no more effective than a decent, inexpensive drug store moisturizer. It's a trick, don't fall into the trap. Do your due diligence and read the science behind the product, the testimonials from other users and check for active ingredients. There isn't a whole lot of difference between a $10 drugstore jar of cream and $300 luxury jar of cream.

4)Ingredients matter!

There are hundreds if not thousands of topical skin treatments on the market. To avoid product pitfalls make sure you check the ingredients. Ask some key questions and you'll have a head start on most people. Are the ingredients active and do they have a significant capacity to stimulate aspects of skin regeneration, remodeling or renewal (collagen or cell turnover). Are the active ingredients present in sufficient concentrations and are they stable in the formula? In other words, do active ingredients stay active during the typical shelf-life or do they degrade by reacting with air or other ingredients? Does the product's formula allow active ingredients to penetrate the skin well enough to be effective? Do any of the inactive ingredients interfere with the active ones? Do they have the potential to harm the skin by causing allergic reactions, clogging the pores or irritating and dehydrating the skin? Some of the active ingredients to look out for include Retinoids (the active form of Vitamin A), Glycolic Acid, Salicylic Acid, Hydroquinone, Kojic Acid, Peptides, CIC2 (sea weed stem cells), Telomerase Enzyme.

5)Skin health is best left to the scientists and not with the marketers.

Dermatologists or other medically supervised clinics are in the business to diagnose and treat the conditions affecting skin health and not in the business to make millions off of the newest skin care fad. Seek out the professionals that can show you the research, educate you on the treatments and suggest the best options for an effective and safe skin care routine.

6)You don't need to break the bank to buy safe, effective and affordable skin care.

Skin Boutique only partners with leading manufacturers of medically validated skin care productscontaining sunscreens, antioxidants and active ingredients. All of the product lines are a great choice for gift giving this season and are safe, affordable and optimize skin health. For UV protection we recommend TIZO 3 Protection SPF 40 Facial Mineral Fusion offering unparalleled aesthetic elegance,while providing photo-protective performance ($40). For potent antioxidants and active ingredients we recommend the Alchimie Forever Diode1+Diode2 Anti-aging Serums to help diminish the appearance of fine lines and brown spots ($100) OR the SwissTEC CIC2 Cellular Serum to help slow down the signs of aging, improving radiance, reducing hyper-pigmentation and enhancing skin renewal ($150) OR the Jan Marini Skin Care Management System that can measurably improve the appearance of common skin conditions such as fine lines, wrinkles, acne, rosacea, and skin discoloration ($300). See http://www.skinboutique.ca for more details.

Skin Boutique is supervised by Dr. Irina Yelenbaugen, a family physician practicing in Toronto, Canada. Inspired by her "in the trenches" experience testing skin care treatments and procedures she sought to help others with their skin care needs. Drawing on her medical credentials, personal pitfalls and the motivation from her partner Iryna Slavna, Skin Boutique was born to provide informed, competent and affordable skin care backed by research and clinical science.

If Dr. Yelenbaugen is the heart and soul of Skin Boutique, Iryna Slavna is what makes it work. What Iryna lacks in medical degrees she more than makes up for in her business acumen and experience running a busy medical clinic. As a cofounder of Skin Boutique Irina works side by side with Dr. Yelenbaugen and is responsible for the day-to-day operation of the clinic including one-on-one consultations with clients. Iryna has expertise in laser treatments, dermal fillers and skin care and attends medical conferences, training seminars and trade shows worldwide with Dr. Yelenbaugen

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