Mahon Enterprises on Social Marketing vs. Direct Marketing

Companies continue to use the ever increasing social marketing techniques to get their products out to their target spenders

2012-08-26

DUBLIN, IRELAND, August 26, 2012 (Press-News.org) Sites such as Facebook remain the focus of social media marketing strategies and latest figures have revealed how dominant it is.

According to HubSpot, 53% of spending on the channel is directed towards Facebook, with MySpace following it up closely. The onslaught of new social media sites has fundamentally changed the role of any marketing professional. Every day millions of users are spending significant periods of time on social networks watching the clicks, hits and reactions of their potential customers.

CEO Darren Mahon of Mahon Enterprises Ltd. speaks about the role of direct marketing in comparison. He stated that "When companies participate on the social web in a meaningful way, it helps create a personal connection between customers and the brand however when customers come into contact face to face with the brand it creates a longer lasting memory". Although obstacles stand in the way of both marketing techniques, Darren Mahon thinks that face to face marketing is more inviting and trustworthy to customers as they can ask questions and get advice in a relaxed environment rather than the unfamiliarity of the web for many.

However social marketing is extremely beneficial for small business as social media has allowed access to an increased amount of customers. Rather than strictly focusing on paid advertising, word-of-mouth referrals, and in-store promotions businesses can now directly find customers that may be interested in their products based on profiles, active discussions, keywords and expressed interests.

As both have advantages, Darren is now focusing on a mix of both, one to aid the other, the personal touch of direct marketing and the backup of the social touch to bring Mahon Enterprise Ltd. into the future.

Mahon Enterprises Ltd. focuses on face to face sales and marketing through business to business, promotions, events and local areas to create a direct link between client and customer. For more information visit http://www.mahonenterprises.com/

ELSE PRESS RELEASES FROM THIS DATE:

Wise Up to Water Treatment

2012-08-26

Plumb Center and Parts Center are running their second annual Wise up to Water Treatment initiative in branches nationwide throughout October. It aims to increase installers' awareness around how water treatment can benefit both them and their customers. The current economy has reduced the number of boiler installations for many installers, which means all avenues for income generation should be considered. That's where water treatment can help. It doesn't just help improve the energy efficiency performance of domestic heating systems; it also gives installers the ...

Houston Digital Reprographic Services

2012-08-26

Construction firms, architects, and engineers rely on top quality project drawings and blueprints to effectively manage every stage of the project lifecycle. State-of-the-art digital reprographics have made the process more streamlined and accurate than ever before, making it easier to store, distribute, manage, and print blueprints. Gill Reprographics, a leader in the field from Atlanta to Los Angeles, is one of the premier providers of high quality reprographics in Houston. Founded over three decades ago, Gill Reprographics is a second generation-run family business. ...

Graphic Encounter - Awarded Loews Miami Beach Hotel - Miami Beach, Florida

2012-08-26

Graphic Encounter has been awarded the contract to provide custom framed giclee images of photographic images for Loews Miami Beach. Graphic Encounter dialogues with distinguished interior design/architectural firms throughout North America to provide framed artwork/mirrors for 5 star hotel projects/commercial venues. About Graphic Encounter Graphic Encounter, founded in 1970 by Ron Golbus, is a professional fine art + hospitality art consulting firm located in Aspen, Colorado. Graphic Encounter provides Framed Art + Mirrors to interior designers, architects, ...

Moda in Pelle Nominated for the Company Fashion Awards 2012 - Vote to Win GBP1,500 Worth of London Shopping

2012-08-26

Combining fashion forward designs with practicality and comfort, Moda in Pelle have been nominated for the Company Fashion Awards 2012 in recognition of their achievements. This boutique footwear brand boasts both fresh and defiantly feminine styles. Their current website is home to a fabulous range of footwear attire, many of which claim to be the hottest designs of the season. The infamous footwear label is also a fashion platform for an assortment of like-minded labels, all of which compliment today's leading trends and accessories. Moda in Pelle, the leading ...

Mansfield Dentist Uses Social Media to Reach Out to Patients

2012-08-26

Dr. John Curtis, Mansfield, TX dentist, and the other dentists at Irving, Stephenson and Curtis are excited to be jumping into the social media world with their practice's Facebook account. They will continue to use the page to interact with their patients and improve their online presence. "I'm glad that our practice has been able to use social media to communicate with our patients online. I know that many of our patients use Facebook on a daily basis and I'm happy that our practice has been a part of that conversation. I hope more of our patients will take the ...

Stephen W. Stewart Designated One of the Top 100 Texas Trial Lawyers

2012-08-26

The Stewart Law Firm in Austin, Texas, is pleased to announce that founding partner, Stephen W. Stewart, has been designated as one of the Top 100 Texas trial lawyers by the National Trial Lawyers. The National Trial Lawyers is a national organization composed of the Top 100 trial lawyers from each state. Membership is obtained through special invitation and is extended only to those attorneys who exemplify superior qualifications of leadership, reputation, influence, stature, and profile as a civil plaintiff or criminal defense trial lawyer. Mr. Stewart focuses his ...

Sabah Kazmi Announces Masters of Jurisprudence in Business Law and Corporate Finance

2012-08-26

Sabah Kazmi is proud to announce that in May 2012 she earned her Master's of Jurisprudence in Business Law and Corporate Finance from Widener University in Philadelphia, Pennsylvania. The Master's of Jurisprudence (M.J.) degree focuses on legal theory, with special regard to the philosophy and sociological theory of law. The degree is popular amongst business professionals who desire to broaden their understanding of the law and various legal statutes that pertain to them, but do not wish to obtain licensure to practice law. For business professionals like Sabah Kazmi, ...

Is Luxury Original Art Too Expensive for Art Buyers?

2012-08-26

Many people have traditionally shied away from purchasing original artwork, assuming it is out of their price range and while it is true that 'high end' pieces can run into ten of thousands of dollars, entry level (and upwards) pieces are more affordable than you imagine. We caught up with the team at www.pictureperfectgallery.co.uk of London and asked them for some guidance on 2012 original prices. (all prices are in $ dollars for the purposes of this article, exclusive of any appropriate tax, refer to framed pieces and all sizes are 'image only') Picture Perfect ...

California's Child Dependency System

2012-08-26

California has about 80,000 foster children, the largest foster care population in the United States. It follows that the California juvenile dependency system, through which kids can be removed from their parental homes because of suspected abuse or neglect and placed -- temporarily or permanently -- in alternative home settings, is a huge and powerful bureaucracy involving social welfare agencies and the courts. If you are a California parent facing the possible loss of your children, a lawyer with experience in this system can help you to navigate its complexity, ...

Franchise Discovery Day: Know What to Expect At Corporate Headquarters

2012-08-26

When a franchise relationship is a good fit, it can bear fruit for both the franchisor and the franchisee. Ensuring that everyone is on the same page is an involved process, however, and both franchisees and franchisors must do their due diligence before a profitable agreement can be struck. A primary way franchisees and franchisors can get to know each other is through a franchise "Discovery Day." On Discovery Day, potential franchisees travel to corporate headquarters to meet the franchise team. Individuals can get the most out of Discovery Day by doing their ...

LAST 30 PRESS RELEASES:

Power in motion: transforming energy harvesting with gyroscopes

Ketamine high NOT related to treatment success for people with alcohol problems, study finds

1 in 6 Medicare beneficiaries depend on telehealth for key medical care

Maps can encourage home radon testing in the right settings

Exploring the link between hearing loss and cognitive decline

Machine learning tool can predict serious transplant complications months earlier

Prevalence of over-the-counter and prescription medication use in the US

US child mental health care need, unmet needs, and difficulty accessing services

Incidental rotator cuff abnormalities on magnetic resonance imaging

Sensing local fibers in pancreatic tumors, cancer cells ‘choose’ to either grow or tolerate treatment

Barriers to mental health care leave many children behind, new data cautions

Cancer and inflammation: immunologic interplay, translational advances, and clinical strategies

Bioactive polyphenolic compounds and in vitro anti-degenerative property-based pharmacological propensities of some promising germplasms of Amaranthus hypochondriacus L.