Pancheros Celebrates Bob the Tool's 7th Anniversary
Pancheros Mexican Grill (www.pancheros.com), a fast casual Mexican restaurant specializing in mouthwatering burritos, is marking the seventh anniversary of iconic brand personality "Bob the Tool" on April 1st with lottery-style giveaways nationwide.
"Bob the Tool," a unique plastic spatula used to carefully mix ingredients together to create the perfect taste in every bite, was first introduced to Pancheros' loyal fans on April 1st, 2007. Since his first anniversary, Bob has taken on a quirky life of his own, representing the company's clever, honest take on Mexican ...