The key to your business' success is sitting right in front of you: it's your customer. The real challenge is understanding them deeply enough to increase the impact of your marketing. The new e-book, "Capturing Competitive Advantage: Using Insights to Tame the Strategic Planning Beast," by Insights in Marketing, LLC (www.insightsinmarketing.com), a research-based marketing consultancy in the Chicago area, will guide business leaders on how to ensure they have the right insights that will help shape the company's long-term success. According to Brian Fletcher, VP of ...

Pioneer Engineering, one of the leading and premier providers of reliability engineering and vibration analysis services and training, announced the recent purchase of an IRD B50 balancing stand, allowing the engineering firm to now offer dynamic shop balancing services for their clients. "Being a pioneer requires innovative thinking and approaches to the most common challenges. At Pioneer Engineering, we apply that attitude to every aspect of our business," said Jessica Dieken, the director of marketing and sales for Pioneer Engineering. "The addition of dynamic shop ...

Leisure Sports, Inc., announced today that its new fitness club in Pleasanton, Calif., The Quad, will offer the largest altitude training room in North America, called Air Fit. Opening April 10, the 1,000 square foot Air Fit training room will accommodate up to 27 individuals per session. Designed for athletes and fitness enthusiasts, Air Fit offers individuals the ability to take their training to the next level with 50-minute high intensity fitness classes that simulate exercising at 5,280 feet in a hypoxic chamber with reduced oxygen to mimic a high altitude environment. ...

Practice Management Institute (PMI) today announced intent to continue ICD-10 instruction despite a motion passed late yesterday to delay ICD-10 implementation until October 1, 2015. The passage of H.R. 4302 also averts a 24 percent payment reduction in provider reimbursement for Medicare services for the next 12 months. The bill now awaits the President's signature. The bill would allow Congress to pass again on a permanent fix to the Sustainable Growth Rate (SGR), a formula which determines the rate of compensation providers receive for procedures paid by Medicare. ...

Author's Tea, Inc. officially launched its website Monday, March 31, 2014. A social network for authors and their fans, http://www.AuthorsTea.com gives users a place to create, connect and share their stories. The website primarily features fanfiction stories but published authors can also display their books and blogs. "It's a site for writers, by writers," said President, Dru Ubben. "We've built a platform where authors can showcase their work and interact directly with fans and other like-minded artists." Stories are housed in familiar categories and users will recognize ...

Back in November, DC-based "artistic entrepreneur" Kayona Ebony Brown launched a self-contained crowd-sourcing site (http://ofmusicandmen.info) to help market and raise money for her project, Of Music and Men, and today we get to see what it is. Well, at least a tease. Watch the teaser here: http://youtu.be/H4TUYvnclZI. For more than two years, Brown has been developing a multifaceted project, which includes the novel, Tenth Letter, music, and a scripted series entitled, Of Music & Men. The show is based in-part on her own life as the young, female owner of ...

The New Jersey Manufacturing Extension Program, Inc. (NJMEP) announces that its programs and services have helped New Jersey manufacturers realize more than $2.5 billion in value. NJMEP has also enabled Garden State manufacturers to create or retain more than 20,000 jobs for the state's economy. The numbers reflect NJMEP's impact from 2000 through 2013 and are reported by an independent third-party, Fors Marsh Group. NJMEP is a not-for-profit that helps New Jersey's manufacturers become more profitable. NJMEP's services are geared towards assisting state manufacturers ...

Media Links Inc., a wholly owned subsidiary of Media Global Links, the market leader in broadcast and network solutions for media over IP, was selected to provide its Media Transport solutions to NBC Olympics, a division of the NBC Sports Group, during its production of the 2014 Olympic Winter Games in Sochi, Russia, from February 6-23. The announcement was made today by David Mazza, CTO and SVP, , NBC Olympics, and Tom Canavan, President, Media Links Inc. Media Links Inc. provided NBC Olympics with a full system of MD8000 media transport solutions with JPEG2000 ...

In the April 2014 issue, Chem-Dry - the world's largest carpet and upholstery cleaning service - is featured as a top home-based franchise system in Entrepreneur magazine's 2014 Top Home-Based Franchises list. The global carpet cleaning leader and industry pioneer was ranked at no. 10, marking the 19th consecutive year the company was recognized on the list of the top 100 home-based franchises. "Being acknowledged among so many well-known and highly regarded concepts in the franchising space is a great honor and a true testament to Chem-Dry's dedication to innovation ...

Always high-performing, Brentano's carefully curated line of eco-friendly, polyurethane faux leathers includes the full range between soft, neutral textures and graphic, eye-catching prints and embroidery. But the spring Discovery collection pushes those boundaries with Komodo, the fantasy leather of a giant lizard that stretches previous technical limits for embossed polyurethane. This spring's two nature-inspired, faux leather patterns add shine to Brentano's line: the 10 colorways of Komodo, each with a subtle sheen, and the six colorways of Splint, whose printed ...

Babydolls are an essential in every woman's lingerie wardrobe because they are easy to wear and fun to dress up in. Unlike other pieces that hug every bump and curve, babydolls flare out creating comfort as well as providing a little more coverage for those who prefer it. However, that does not necessarily mean that they can not be a sexy piece. There are many variations to the baby doll, and iLoveSexy, an online retailer for lingerie and costumes, provides hundreds of style that range from the most classic to adventurously risque. A classic babydoll is usually satin ...

NDX, an advertising technology and services company, announced that Justin S. Coleman joined the company in the new position of Director of Sales, Publishing Group. He will lead the NDX business development efforts with newspaper publishing companies, with a specific focus on the Snapshot for Publishers product. "With wide-ranging experience in the publishing industry and a great track record in business development, Justin is a terrific addition to the NDX team," said Michael Lombardo, Co-founder and President of NDX. "His proven ability to drive sales as well as train ...

When Cops Kill: The Aftermath of a Critical Incident (ISBN 978-1-61005-293-1, Blue Line Lawyer, 2013) by Lance LoRusso has been nominated for the prestigious "IPPY" Awards, also known as the Independent Publishers Book Awards in two categories - reference and legal/current events. When Cops Kill: The Aftermath of a Critical Incident by LoRusso, is a comprehensive book for law enforcement and family members of law enforcement officers to deal with the aftermath of the law enforcement officer having been involved in a shooting or violent alteration with a suspect. Proceeds ...

The Philadelphia office of Chamberlain Hrdlicka is proud to announce that shareholder Stewart M. Weintraub has been named to the 2014 Best Lawyers list for the Philadelphia area. A well-known and respected state and local tax attorney, Weintraub has been ranked among the Best Lawyers in America since 2005. He previously was named the 2014 "Lawyer of the Year" in Tax Litigation and Controversy for Philadelphia, an honor selected by Best Lawyers based on voting averages received during thousands of peer-reviewed assessments. Only a single lawyer from each practice area ...

The firm of Icard, Merrill, Cullis, Timm, Furen & Ginsburg, P.A. is pleased to announce that Martindale-Hubbell has recognized attorney J. Geoffrey Pflugner with its highest AV Preeminent rating. Together with Mr. Pflugner, the firm currently has 15 attorneys who have this prestigious designation. The Martindale-Hubbell Peer Review Ratings are generated through anonymous evaluations by members of state bar associations and the Judiciary. They are meant to provide an objective indicator of a lawyer's ethical standards and professional ability. Attorneys are rated ...

Mainstream Data Inc. announced today that it is launching its new virtual screening room product--MediaShowroom --on April 7th at the MIPTV conference in Cannes, France. MediaShowroom is a cloud-based, robust, extensible, and affordable digital asset management suite that allows video content producers to store, screen, sell, and track video content. "MediaShowroom empowers video content producers, allowing them to showcase their programming independent of time and space. Instead of burning and shipping DVDs to potential licensees--wasting time and money--MediaShowroom ...

Cary Street Partners LLC, a leading full service wealth management and investment banking firm, announced today the selection of Rogerscasey to provide research consulting services for its Wealth Management Division. As a component of Cary Street Partners' open architecture platform, Rogerscasey's research services will further enhance Cary Street Partners' wealth management service offerings to clients by providing market strategy solutions, economic assessments and a customized model of alternatives managers to meet Cary Street Partners' specific client needs. "The ...

What is a meeting of shared ownership industry movers and shakers without some moving and shaking? The GNEX 2014 Beach Club Party, co-sponsored by DAE and Oombaga and held at the Ritz-Carlton Sarasota's Beach Club on Lido Key at the annual gathering held this past February 9-12, brought island fun, dancing, and some of the best networking to be found anywhere to the prestigious yearly meeting. The Beach Club Party kicked off with a spirited round of speed networking that put over 70 decision makers, suppliers and C-level executives face to face. Always one of the favorite ...

Tech4Learning has made it easier for schools and districts to integrate Wixie by adding single-sign on integrations with common learning management systems through support for the Learning Tools Interoperability (LTI) framework from the IMS Global Learning Consortium. Wixie is a publishing and creativity platform used by students to create classroom curriculum products. Students can access Wixie online from school or home on a wide variety of devices. Wixie's use of LTI makes it easier to manage and integrate with common learning management systems used in schools. ...

The ophthalmologists at Susskind & Almallah Eye Associates, PA are pleased to announce the re-launch of http://www.oceancountyeye.com. The site launched early this month and provides a one-of-a-kind experience for both new and returning patients. The new website provides updated content in a format optimized for desktop, mobile and tablet devices. iPhone, iPad, and Android users are automatically detected by the site's technology and the site changes to fit the user's device, whatever it is. "We couldn't be more pleased with the amazing job that Page 1 Solutions ...

Announced today by America Semiconductor, LLC, a leading manufacturer of state-of-the-industry high-power semiconductors, today released SOT-227 standard power modules. Engineered for high frequency and pulse-load applications, and to meet the requirements of single, dual or multi-chip die designs, the modules are offered in single pad (Pad A) and dual pad (Pad D and E) frame types. These low-cost devices are supplied with an electrically isolated copper (99% purity, C10200) baseplate and aluminum nitride (AIN) or Alumina substrate to ensure isolation at 3,000 Vrms, with ...

Hungry Howie's Pizza unveils its latest limited time offer, the Everything Bagel Flavored Pizza Crust. The original flavored crust will be offered from today through June, so pizza enthusiasts better "open, eat, repeat" while this flavor is available. During 2014, Hungry Howie's Pizza, the originator of the flavored crust pizza will offer a different specialty flavored crust each quarter. Hungry Howie's Pizza introduces the Everything Bagel crust being served from April through mid-June, adding to the already famous eight flavors including: butter, butter cheese, cajun, ...

SensorEdge, the pressure mapping expert, is partnering with veteran medical manufacturer Blue Chip Medical Products in a strategic partnership to offer pressure mapping solutions that prevent costly pressure ulcers and increase patient comfort. In 2007, Medicare estimated one pressure ulcer presented an added cost of $43,000 to a hospital stay. In 2008, Medicare and Medicaid stopped reimbursing institutions for the treatment of pressure ulcers developed during a patient's stay. Blue Chip is helping institutions prevent the high cost of pressure ulcer development by adding ...

CentricsIT President Derek Odegard is slated to speak at AFCOM Data Center World--the premier conference for data center and facilities management professionals. The semi-annual event draws over 3,500 data center management professionals and will take place at the Mirage Hotel and Casino in Las Vegas from April 28 to May 2. Odegard's presentation, titled "Maximizing Value in Your Data Center Assets," will focus on finding alternative methods for businesses to define and uncover value in the corporate data center. "There is a huge difference between value and cost savings," ...

The Beltway Insider, the weekly review of the nation's top stories from the Washington beat, from Haute-Lifestyle.com, has hit an all-time high in readership topping 80K weekly reads. "We couldn't be happier. It's a real milestone. We started the Beltway Insider as the 2012 Road to the White House series was ending and wanted to maintain the political reader base. After much thought and of course, like any good sequel planning, we've tried to choose stories that offer just enough news to maintain our core base and build new readers. A sampler plate of accurate, unbiased, ...