Digital Marketing Agency, Minds On, Launches Mobile Website for Leading Homebuilder, Dominion Homes

"The user has very little screen real estate, so choices about what's really important must be clear and at the forefront."

2011-01-27

COLUMBUS, OH, January 27, 2011 (Press-News.org) Minds On, a digital marketing agency, announced today the launch of a new Dominion Homes website specifically for mobile phones and portable devices, enabling easy access to home models, locations, sales information and social media connections.

The new mobile site, located at m.dominionhomes.com, was designed to make navigation on portable devices simple and direct, while still containing all of the most important features of the full site. Minds On has created a simplified navigation for the site that makes it easy for home shoppers to locate homes and developments in their selected area, and be able to see photos, floor plans, or contact sales representatives; they can even share what they find via Facebook, Twitter or email.

"This new mobile site fits perfectly with how people shop for new homes," says Wendy Innocenti, marketing manager for Dominion Homes. "Home buyers like to get out and explore the area they're interested in. When they use our new mobile site, they can get information on the development, look at floor plans, even find available inventory homes and prices -- all while out exploring the region. With a simple click, they can get connected with a sales representative or ask a question. It's a big step forward and we're very excited about this new site."

"Building websites for mobile phones is a very specialized practice," said Tom Augustine, president of Minds On. "The user has very little screen real estate, so choices about what's really important must be clear and at the forefront. By designing and building both the main Dominion site and the new mobile one, we've been able to create a unified experience, one that's focused on delivering what the customers want and need and by connecting them with social media so they can share what they've found with their friends and contacts."

Dominion Homes (www.DominionHomes.com) was founded in 1952, and is a leading homebuilder in Columbus, Ohio, Louisville and Lexington, Kentucky, and is among the top homebuilders in America.

About Minds On
Minds On, Inc., infuses Smart Creativity into some of the largest and most innovative companies in the United States. Based in Columbus, Ohio, the award-winning digital marketing agency blends business and marketing savvy with a passion for design and technology to create thoughtful strategies that propel its clients' businesses forward. Minds On's core competencies include digital marketing strategy; web and mobile design and development; social media; search engine optimization (SEO); sales tools; and integrated customer retention and lead generation campaigns. Its ongoing innovation and commitment to driving meaningful results for clients have positioned Minds On as a recognized leader in business-to-business marketing. Learn more at www.MindsOn.com.

Media Contact for Minds On
Tom Augustine
President
Phone: (740) 548-1645 x102
pr@MindsOn.com

ELSE PRESS RELEASES FROM THIS DATE:

Phoenix Viewer Partners with SpotON3D

2011-01-27

The Phoenix Viewer team will be providing phoenix viewer builds to the folks at Spoton3d with the addition of Spoton3D specific features for use on the SpotON3D grid. SpotON3D has enabled the following capabilities: SaaS Elastic Cloud Server Scalability, Universal Grid System, Universal Registration, Avatar & Inventory System, Private Label Grid System, PayPal Economy System, Integrated SpotOn3D EZPrezTools and more. Both the Phoenix Viewer Team and the SpotON3D Team are looking forward to working in close collaboration. This will provide users with a clear voice ...

Unrealistic optimism appears common in early cancer trials

2011-01-26

(Garrison, NY) Can optimism be ethically problematic? Yes, according to a new study, which found unrealistic optimism prevalent among participants in early-phase cancer trials and suggested that it may compromise informed consent. Many cancer researchers and ethicists assume that hope and optimism in the research context are "always ethically benign, without considering the possibility that they reflect a bias," write the authors of the study, which appears in IRB: Ethics & Human Research. "Others have claimed that unrealistic expectations for benefit are a result of ...

Study: Faculty on Facebook will not ask students to be friends

2011-01-26

COLUMBUS, Ohio – In a recent survey of pharmacy professors, 100 percent of the respondents who had Facebook profiles said they would not send friend requests to their current students. Just fewer than half of the responding faculty members had a Facebook profile, and of those, most said they also ignored friend requests from students – especially current students. It was a small study, with 95 faculty members from colleges of pharmacy at four Ohio institutions participating. But it is among the first studies to examine college professors' use of the social network, ...

Research finds practicing retrieval is best tool for learning

2011-01-26

WEST LAFAYETTE, Ind. - The time students invest in rereading or reviewing their notes would be better spent practicing retrieval to ensure better learning, according to new research from Purdue University. "We continue to show that practicing retrieval, or testing yourself, is a powerful, robust tool for learning," said Jeffrey D. Karpicke (pronounced CAR-picky), an assistant professor of psychological sciences who studies learning and memory. "Our new research shows that practicing retrieval is an even more effective strategy than engaging in elaborative studying. "Educators, ...

Tufts University calls for moderate approach to teaching personalized genomic testing

2011-01-26

BOSTON (January 24, 2011) — Genetics in Medicine, the official journal of the American College of Medical Genetics, published this month a paper by Tufts University faculty calling for a moderate, strategic approach to teaching personalized genomic testing in medical school curricula. For 16 months, a multi-disciplinary group of Tufts University faculty examined ways to improve education regarding personalized genomic testing at Tufts University School of Medicine (TUSM). The genesis of the debate centered on whether medical students should use their own genome for ...

Genome of blue stain fungus evolved to bypass tree defense in mountain pine beetle epidemic: UBC

2011-01-26

The genome of the fungus that helps mountain pine beetles infect and kill lodgepole pines has been decoded in a University of British Columbia study. Also known as blue stain fungus for the stain it leaves in the wood of infected trees, Grosmannia clavigera is carried to the host trees by pine beetles and weakens the trees' natural defense system, allowing pine beetles to feed and reproduce in the tree bark. A successful beetle-fungus attack ultimately causes tree death. Now, researchers from UBC and the BC Cancer Agency's Genome Sciences Centre have conducted a detailed ...

Rhythmic vibrations guide caste development in social wasps

2011-01-26

MADISON — Future queen or tireless toiler? A paper wasp's destiny may lie in the antennal drumbeats of its caretaker. While feeding their colony's larvae, a paper wasp queen and other dominant females periodically beat their antennae in a rhythmic pattern against the nest chambers, a behavior known as antennal drumming. The drumming behavior is clearly audible even to human listeners and has been observed for decades, prompting numerous hypotheses about its purpose, says Robert Jeanne, a professor emeritus of entomology at the University of Wisconsin-Madison. Many have ...

Scientists find that debris on certain Himalayan glaciers may prevent melting

2011-01-26

(Santa Barbara, Calif.) –– A new scientific study shows that debris coverage –– pebbles, rocks, and debris from surrounding mountains –– may be a missing link in the understanding of the decline of glaciers. Debris is distinct from soot and dust, according to the scientists. Melting of glaciers in the Himalayan Mountains affects water supplies for hundreds of millions of people living in South and Central Asia. Experts have stated that global warming is a key element in the melting of glaciers worldwide. Bodo Bookhagen, assistant professor in the Department of Geography ...

Dating sheds new light on dawn of the dinosaurs

2011-01-26

Careful dating of new dinosaur fossils and volcanic ash around them by researchers from UC Davis and UC Berkeley casts doubt on the idea that dinosaurs appeared and opportunistically replaced other animals. Instead -- at least in one South American valley -- they seem to have existed side by side and gone through similar periods of extinction. Geologists from Argentina and the United States announced earlier this month the discovery of a new dinosaur that roamed what is now South America 230 million years ago, at the beginning of the age of the dinosaurs. The newly discovered ...

Cell death pathway linked to mitochondrial fusion

2011-01-26

New research led by UC Davis scientists provides insight into why some body organs are more susceptible to cell death than others and could eventually lead to advances in treating or preventing heart attack or stroke. In a paper published Jan. 21 in the journal Molecular Cell, the UC Davis team and their collaborators at the National Institutes of Health and Johns Hopkins University report that Bax, a factor known to promote cell death, is also involved in regulating the behavior of mitochondria, the structures that provide energy inside living cells. Mitochondria constantly ...

LAST 30 PRESS RELEASES:

Want to climb the leadership ladder? Try debate training

No countries on track to meet all 17 UN Sustainable Development Goals

Robotics and spinal stimulation restore movement in paralysis

China discovers terrestrial "Life oasis" from end-Permian mass extinction period

Poor sleep may fuel conspiracy beliefs, according to new research

Adolescent boys who experience violence have up to 8 times the odds of perpetrating physical and sexual intimate partner violence that same day, per South African study collecting real-time data over

Critically endangered hawksbill turtles migrate up to 1,000km from nesting to foraging grounds in the Western Caribbean, riding with and against ocean currents to congregate in popular feeding hotspot