Taste and price, not calories, key drivers for online takeaway orders, survey suggests
Taste and price, rather than calorie content, seem to be the key considerations for those ordering takeaways online, despite calorie labelling legislation designed to help consumers make healthier food choices, suggests an analysis of survey responses, published in the open access journal BMJ Nutrition Prevention & Health.
These orders tend to be favoured by younger people and those living with obesity, the responses indicate. And the limited impact of calorie labelling, despite relatively high awareness of the regulations, suggests that additional strategies are needed, say the researchers.
Takeaways are ...