Debenhams Launches its 'Diet in a Swimsuit'
Debenhams launches its innovative new 'Slimsuit' which has been dubbed a 'diet in a swimsuit' for its ability to create the illusion of instant inch-loss.
The fashion retailer is expecting record sales of the swimsuit, following customer research revealing that 92% of women dread getting into their swimwear and 55% of those questioned said they slimmed down prior to their holidays.
As a result, Debenhams took the measurements of 5,000 British women to help create the perfect figure-sculpting shapewear swimwear.
Sasha Nagalingham, swimwear buyer at Debenhams, said: ...

