Position Marketing Group Enhances ISAT Banner Engagement Tracking and Reporting
PositionMarketingGroup.com (PMG), an Adaptive Marketing Agency, has released enhanced reporting for their Interactive Secured Advertising Technology (ISAT). The 2013 release expands banner tracking to include in-banner viewer engagements and post-banner conversions. This release focuses on the integrated dynamic messaging presented to viewers and adds to the existing secured lead generation and eCommerce capabilities of ISAT banners.
"The ISAT platform was designed for secured lead generation and engagement based advertising by bringing the desired viewer actions ...