No, we're not answering FAQs about marketing - we're suggesting that looking at your business's FAQs is a good place to start your content marketing. If you already have an FAQ page on your website - and it is still relevant insofar as it reflects the questions most clients have - use these questions as a base. If you don't already have FAQs, or your FAQs aren't as relevant as they could be, do a little detective work. Look back over your email enquiries and recent phone calls. What are your clients mostly concerned with? You should get a consensus of five to ten questions ...

Logan Creek Construction, a national developer of industrial space, has commenced construction on a new 500,000 square foot manufacturing facility in the Dallas-Fort Worth Industrial Center. The facility is a built-to-suit project for Fresenius Medical Care, which will operate the property under a long-term lease and relocate from its existing location in Coppell, TX. As a result of the project, Fresenius Medical Care will add several new jobs with a substantial capital investment and grow its existing relationships within the Coppell and Dallas-Fort Worth community. Ed ...

They've recently produced an entertaining viral pitch video in partnership with Elevate Films to spearhead their campaign, which launched on March 21st, 2013 and culminates on May 5th. The Indiegogo site makes it easy to contribute to the project with just a few clicks, through PayPal or via credit card, with a wide range of generous perks offered from as little as $5 to $8,888 or more; all contributions will make it possible to reach their set goal of $111,000. The BAND of LIGHT is calling for support to help this video and campaign reach as many people as possible, to ...

Local entrepreneur Chris Diller has brought the revolutionary TapSnap phototainment system to Minneapolis. Launched this March at various locations across North America, TapSnap is the special event photo booth reinvented as an open-concept, high-tech phototainment system that is instantly connected to social media. "I love how social TapSnap is," said Diller, who owns the TapSnap franchise for Minneapolis. "You bring this giant touchscreen into a room and people just gravitate towards it. Soon they're playing and joking around with the camera, and each ...

In the first quarter of 2013 Tax Results has been closing cases at a higher than average rate. Tax Results attributes their success to a few things: 1. Cooperation of the IRS 2. Increased staff and organization 3. Customer cooperation Some of Tax Results recent closed cases are as follows: 1. Vincente R. from California Successfully lowered installment agreement from $1000 to $435 a month. 2. Gregory M. from Las Vegas, Nevada Submitted 8 years of tax returns and setup and installment agreement for balance. 3. Geraldo M. from California One of our Enrolled ...

It's no secret that Internet and wireless bandwidth will inevitably replace cable's outdated and costly infrastructure when it comes to the delivery of digital programming (TV shows, movies, and events). Widespread use of computers, smartphones, tablets, smart TVs, and set-top boxes is driving the demand for universal access to all types of programming over the Internet. Today's active consumers often find it difficult to watch shows during scheduled time-slots, and are resistant to paying over $100 a month for countless channels they don't even watch. Many have stopped ...

BLOOMINGTON, Ind. -- An international study found that despite widespread acceptance that mental illness is a disease that can be effectively treated, a common "backbone" of prejudice exists that unfairly paints people with conditions such as depression and schizophrenia as undesirable for close personal relationships and positions of authority. This backbone, say the Indiana University sociologists who led the study, spanned the 16 diverse countries examined. While the findings might be discouraging to mental health advocates, the data can be used to reconfigure public ...

For years, many scientists believed that forest tree lines on mountains everywhere would shift to higher elevations as the planet's temperature increased due to global warming. It's not that simple, new University of Calgary research has shown. Even in a warmer world, local geologic/geomorphic conditions – including slope steepness, exposure and soil depth – will limit trees being established and growing on mountainsides, the research found. The disruption caused by a shifting tree line could fragment alpine ecosystems and potentially threaten certain species. But ...

The irony of getting away to a remote place is you usually have to fight traffic to get there. After hours of dodging dangerous drivers, you finally arrive at that quiet mountain retreat, stare at the gentle waters of a pristine lake, and congratulate your tired self on having "turned off your brain." "Actually, you've just given your brain a whole new challenge," says Thomas D. Albright, director of the Vision Center Laboratory at of the Salk Institute and an expert on how the visual system works. "You may think you're resting, but your brain is automatically assessing ...

The three-year study, the largest of its kind ever conducted in Australia, found about 3% of Australia's medical workforce accounts for nearly half of all complaints. Researchers also identified several risk factors, which could be used to help identify which doctors were at high risk of receiving further complaints in the near future. The researchers worked closely with Health Complaints Commissioners in seven states and territories and collected information on nearly 19,000 complaints against 11,000 doctors over a decade. The study indicates there is a need to identify ...

April 10, 2013 - According to animal scientists, farmers could further protect the environment by breeding chickens with larger digestive organs. This research, published in the February issue of the Journal of Animal Science, could solve a major problem in poultry production. In some areas, large poultry operations release nitrogen and phosphorus into the environment. These pollutants come from chicken waste, and they can cause ecological problems like algal blooms in rivers and lakes. "These result in a loss of plant and animal species and have negative impacts on ...

Michael Woods m_woods@acs.org 504-670-4707 (New Orleans Press Center, April 5-10) 202-872-6293 American Chemical Society A molecular 'superglue' based on flesh-eating bacteria NEW ORLEANS, April 11, 2013 — In a classic case of turning an enemy into a friend, scientists have engineered a protein from flesh-eating bacteria to act as a molecular "superglue" that promises to become a disease fighter. And their latest results, which make the technology more versatile, were the topic of a report here today at the 245th National Meeting & Exposition of the American Chemical ...

Michael Woods m_woods@acs.org 504-670-4707 (New Orleans Press Center, April 5-10) 202-872-6293 American Chemical Society Cost-saving measure to upgrade ethanol to butanol -- a better alternative to gasoline NEW ORLEANS, April 11, 2013 — Scientists today reported a discovery that could speed an emerging effort to replace ethanol in gasoline with a substantially better fuel additive called butanol, which some experts regard as "the gasoline of the future." Their report on this discovery, which holds potential to reduce the costs of converting ethanol factories ...

Gastric bypass surgery can drastically reduce the body weight of obese individuals in a short timeframe. For reasons that are not entirely clear, the surgery also leads to early remission of type 2 diabetes in the vast majority of patients. Researchers report online April 11 in Cell Reports, published by Cell Press, the discovery of gene-expression alterations in individuals who underwent the surgery compared with obese individuals who did not. "We provide evidence that in severely obese people, the levels of specific genes that control how fat is burned and stored in ...

Chronic liver failure is a major health problem that causes about one million deaths around the world each year. A study published April 11th by Cell Press in the journal Cell reveals a new type of screen for identifying genes that promote liver repair in mouse models of both acute and chronic liver disease. The study shows that the MKK4 gene could be a promising therapeutic target to enhance liver regeneration and provides a blueprint for future studies aimed at discovering new therapies for liver disease. "It is now conceivable to develop specific pharmacological inhibitors ...

Slow oscillations in brain activity, which occur during so-called slow-wave sleep, are critical for retaining memories. Researchers reporting online April 11 in the Cell Press journal Neuron have found that playing sounds synchronized to the rhythm of the slow brain oscillations of people who are sleeping enhances these oscillations and boosts their memory. This demonstrates an easy and noninvasive way to influence human brain activity to improve sleep and enhance memory. "The beauty lies in the simplicity to apply auditory stimulation at low intensities—an approach that ...

Mutations found in individuals with autism block the action of molecules made by the brain that act on the same receptors that marijuana's active chemical acts on, according to new research reported online April 11 in the Cell Press journal Neuron. The findings implicate specific molecules, called endocannabinoids, in the development of some autism cases and point to potential treatment strategies. "Endocannabinoids are molecules that are critical regulators of normal neuronal activity and are important for many brain functions," says first author Dr. Csaba Földy, of ...

An annual report from the American Cancer Society finds continuing challenges in changing behaviors and risk factors in order to reduce suffering and death from cancer. The report, Cancer Prevention & Early Detection Facts & Figures (CPED) 2013, outlines the current prevalence of tobacco use, obesity, physical inactivity, and the use of established screening tests, and emphasizes that social, economic, and legislative factors profoundly influence the individual health behaviors that contribute to cancer risk. Since 1992, the American Cancer Society has published CPED ...

Researchers at the University of California, San Diego School of Medicine have identified a previously unknown biological mechanism involved in the regulation of pancreatic islet beta cells, whose role is to produce and release insulin. The discovery suggests a new therapeutic target for treating dysfunctional beta cells and type 2 diabetes, a disease affecting more than 25 million Americans. Writing in the April 11, 2013 issue of Cell, Jerrold M. Olefsky, MD, associate dean for scientific affairs and distinguished professor of medicine, and colleagues say a transmembrane ...

VIDEO: Ph.D. Student Arvid Guterstam explains how he and his colleagues at Karolinska Institutet in Sweden can evoke the illusion of having a phantom hand in non-amputated individuals. Click here for more information. The sensation of having a physical body is not as self-evident as one might think. Almost everyone who has had an arm or leg amputated experiences a phantom limb: a vivid sensation that the missing limb is still present. A new study by neuroscientists at the Karolinska ...

Regulating alcohol outlet density, or the number of physical locations in which alcoholic beverages are available for purchase in a geographic area, is an effective strategy for reducing excessive alcohol consumption and associated harms. A new report from the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health documents how localities can address alcohol outlet density, and outlines the critical role of health departments and community coalitions in these efforts. The report, published in the journal Preventing Chronic Disease, ...

VIDEO: The video as it appears in the JoVE article. Click here for more information. On April 11th JoVE (Journal of Visualized Experiments) will publish a new video article by Dr. Aydogan Ozcan demonstrating how a cell phone camera can capture images from a fluorescent microscope and flow cytometer, which will make it possible for areas with limited resources to easily run tests such as checking for contaminated water and monitoring HIV positive patients. In the new video ...

CAMBRIDGE, Mass. (April 11, 2013) – In a surprising finding that helps explain fundamental behaviors of normal and diseased cells, Whitehead Institute scientists have discovered a set of powerful gene regulators dubbed "super-enhancers" that control cell state and identity. Healthy cells employ these super-enhancers to control genes responsible for cellular functions and developmental transitions—such as that from embryonic stem cell to nerve cell—but cancer cells are able to assemble their own insidious super-enhancers to overproduce harmful oncogenes that lead to aggressive ...

A team of researchers at the Johns Hopkins Children's Center has found that a protein long believed to have a minor role in type 2 diabetes is, in fact, a central player in the development of the condition that affects nearly 26 million people in the United States alone and counts as one of the leading causes of heart disease, stroke and kidney, eye and nerve damage. Working with mice, the scientists discovered that a protein called EPAC2 — deemed a second-fiddle player up until now — is actually an important regulator of insulin that appears to work by nudging insulin-secreting ...

Tumor necrosis factor – normally an infection-fighting substance produced by the body– can actually heighten susceptibility to tuberculosis if its levels are too high. University of Washington TB researchers unravel this conundrum in a report this week in Cell. Their study shows how excess production of this disease-cell destroyer at first acts as a TB germ killer. But later the opposite occurs: too much tumor necrosis factor encourages TB pathogens to multiply in the body. In addition to figuring out some reasons behind this back-pedaling, the scientists learned ...