CreativeFeed, Inc. Strengthens Sweet Bordeaux's Brand in the US
CreativeFeed is generating buzz and building brand awareness for Sweet Bordeaux among young American wine drinkers. Their goal is to change traditional perceptions of Sweet Bordeaux wine by engaging a younger, more cosmopolitan audience of wine enthusiasts, with social media being the primary vehicle for effecting this change.
"Sweet Bordeaux are traditionally known as 'dessert wine', and they are usually served at the end of a meal. Through a social media strategy, we want to introduce our wines to a younger audience open to a new 'sweet' wine experience," explained ...