Ventana Research Releases Trends in Product Information Management Research
Ventana Research has released its latest benchmark research on trends in product information management (PIM). The research was conducted to highlight the growing need for consistency of product information across organizations, suppliers to business networks and products they offer. The research examined how businesses and IT are coping with demands to effectively manage through definition, integration and publishing of all product information including content and data to produce a unified approach to meet a wide range of business process needs including across the business ...

