WORCESTER, ENGLAND, January 30, 2011 (Press-News.org) npower will launch a new TV campaign promoting its new easier to understand bills from the beginning of February.
The new npower energy bills have been designed incorporating feedback from both Consumer Focus (the statutory consumer champion for the UK) and Which?. The bill carries the Plain English Crystal Mark for its 'Jargon Busting' page.
The new 20 second TV ad, designed and produced by Aardman Animations, features 'Penny', npower's customer service representative, solving a 'Countdown-style' conundrum.
The new TV ad will be supported by a multi-media campaign that includes sponsorship of regional quiz and crossword pages, print advertising in match-day programmes across npower Football League clubs and a competition to win an Apple Ipad on npower.com
Kevin Peake, marketing director at npower said: "Over the last year a criticism often levelled at energy suppliers is that gas and electricity bills can be complicated to understand. We decided at an early stage to take action and started to make changes to the lay-out.
"We deliberately sought feedback from some of the industry's fiercest critics, Consumer Focus and Which? and, where possible, we have included their recommendations. We will continue to seek feedback and constantly review our bills."
About npower:
npower is one of the top energy suppliers to the UK business market, serving over 238,000 small to medium sized enterprise sites and around 17,000 industrial and commercial customers, with over 100,000 sites.
npower is proud sponsor of the npower Football League, including the npower Championship, npower League 1 and npower League 2.
npower is dedicated to helping UK businesses use energy more efficiently and therefore spend less money on their bills. It aims to have a positive impact on the communities it serves and reduce its customers' carbon footprint whilst always improving its service to its customers.
Website: http://www.npower.com/
npower to Launch New TV Campaign
npower has announced it is to launch a new TV advertising campaign promoting its new, easier to understand bills.
2011-01-30
ELSE PRESS RELEASES FROM THIS DATE:
Littlewoods Europe Launches New Season Collection for Spring 2011
2011-01-30
Littlewoods Europe has announced the launch of its new season collection featuring over 10,000 new product lines. The new collection includes over 6,000 new fashion lines for the whole family with extensive ranges for women, men and kids. Almost 2,000 ladies fashion lines in plus sizes are available.
New brand ranges for the Spring 2011 collection include footwear from Carvela, and Ravel plus women's fashion from Awear, Mint Velvet and Gloria Vanderbilt. New entries to the menswear collection include Goodsouls by Steve Jones, Pepe Jeans, Penguin and Palladium footwear.
A ...
Foster Care Associates Provides an Alternative Route into Fostering Through Parent and Child Placements
2011-01-30
Foster Care Associates (FCA) has reacted to the increased demand for parent and child foster carers across the South of England through a refocussed carer recruitment campaign.
Parent and child placements are provided to parents and their children when there are concerns over the parent's circumstances and/or ability to perform the parenting role. It is the preferable option to residential care and/or separation of a parent and their child(ren).
FCA's parent and child fostering services provide the opportunity for parents to develop their skills in a supportive family ...
Free Stream! Watch Live 2011 NFL Pro Bowl Online Streaming in HD with Satellite Direct
2011-01-30
Watch NFL Pro Bowl live streaming online
Are you a huge fan of 2011 NFL Pro Bowl? Want to know how to watch Pro Bowl Online including the 2011 Super Bowl? Just download the new award-winning TV software, Satellite Direct and watch free 2011 Pro Bowl. More than 650,000 fans have already used the TV software to watch free Pro Bowl and Super Bowl online. Simply connect and watch 2011 NFL Pro Bowl and Super Bowl which is the one of the biggest football event of the year online live today.
Click here to watch 2011 NFL Pro Bowl live online now.
The 2011 Pro Bowl is ...
Joseph Woodley is Making Waves Throughout the Book Industry and the World with his Book, 'When the Prodigal Son Becomes the Father' and His Youth Wellness Program Called "The H.e.r.o. Project"
2011-01-30
Joseph Woodley is making waves throughout the book industry and the world with his book, 'When the Prodigal Son Becomes the Father' and his youth wellness program called, "The H.e.r.o. Project" (www.theheroproject.com). His timely message of "promoting strong persons, strong families and strong communities through spiritual, physical and psychological fitness and wellness" is receiving great recognition and acclaim throughout the nation and the world. His strong personal faith and commitment to family and service to mankind, has ensured that Joseph Woodley is poised as ...
Introducing the Eva Zeisel Frame Collection by Wexel Art: Add Another First to Eva Zeisel's Legendary Design Career
2011-01-30
Wexel Art is proud to announce that it has partnered with one of the most renowned product designers in the world, the legendary Eva Zeisel, to make design history. Wexel Art is introducing the first frame collection designed by Zeisel, who continues her remarkable career at age 104.
The Wexel Art frames will premiere at the New York Gift Show, January 30- February 3, 2011. In light of its importance as a collector's item, the first 250 frames will be numbered with a guarantee of authenticity.
"The immense honor of working with a legendary designer like Eva Zeisel ...
'Catch-up' growth signals revealed
2011-01-29
ANN ARBOR, Mich.---University of Michigan researchers have uncovered molecular signals that regulate catch-up growth---the growth spurt that occurs when normal conditions are restored after a fetus, young animal or child has been ill, under stress or deprived of enough food or oxygen to grow properly.
The results, published in the Feb. 15 issue of the journal Development, could lead to better understanding of why babies who undergo catch-up growth are at higher risk in later life for diabetes, cardiovascular disease, obesity and other health problems.
"Catch-up growth ...
Mini-strokes leave 'hidden' brain damage: Vancouver Coastal Health and UBC Research
2011-01-29
Each year, approximately 150,000 Canadians have a transient ischemic attack (TIA), sometimes known as a mini-stroke. New research published today in Stroke, the journal of the American Heart Association shows these attacks may not be transient at all. They in fact create lasting damage to the brain.
The stroke research team, led by Dr. Lara Boyd, physical therapist and neuroscientist with the Brain Research Centre at Vancouver Coastal Health and the University of British Columbia, studied 13 patients from the Stroke Prevention Clinic at Vancouver General Hospital and ...
AGU journal highlights -- Jan. 27, 2011
2011-01-29
The following highlights summarize research papers that have been recently published in Geophysical Research Letters (GRL) and Water Resources Research (WRR).
In this release:
China's lakes changed dramatically in recent decades
Climate commitment in an uncertain world
New satellite data improve estimates of ocean circulation
Reversals in Saturn's polar radio emissions
Modeling an asteroid's giant impact crater
Tectonic plates relocked after 2005 earthquake in northeastern Japan
Links to rivers affect Arctic lake habitat diversity in Canada
More accurate ...
Victor Chang scientists unlock the 'gates' on sudden cardiac death
2011-01-29
Australian researchers have come one step closer to understanding how the rhythm of the heartbeat is controlled and why many common drugs, including some antibiotics, antihistamines and anti-psychotics, can cause a potentially fatal abnormal heart rhythm.
It is estimated around 40-50% of all drugs in development will block one of the main 'channels' that carries electricity in the heart and, as a result, can cause heart rhythm problems called cardiac arrhythmias. Most sudden cardiac deaths are caused by cardiac arrhythmias.
Since 1996, nine drugs have been withdrawn ...
ONR's TechSolutions providing SEALs with new glasses that change lens color on the fly
2011-01-29
ARLINGTON, Va. - The Office of Naval Research's (ONR) TechSolutions department is set to deliver to Navy Special Warfare Command personnel later this year new protective eyewear that will eliminate the need for warfighters to stop to change out colored lenses to accommodate differences in light levels.
The Fast-Tint Protective Eyewear (FTPE) changes color quicker than transitional lenses commonly found at an optometrist's office. "Transition time is less than 0.5 seconds," said Stephanie Everett, ONR's TechSolutions program manager.
"Currently, warfighters are using ...
LAST 30 PRESS RELEASES:
College commuters: Link between students’ mental health, vehicle crashes
Using sugars from peas speeds up sour beer brewing
Stormwater pollution sucked up by specialized sponge
Value-added pancakes: WSU using science to improve nutrition of breakfast staple
Beyond the gut: A new frontier in IBS treatment by targeting the brain
New spin on quantum liquids: Quasi-1D dynamics in molecular spin systems
Spinal cord stimulation restores neural function, targets key feature of progressive neurodegenerative disease
Shut the nano gate! Electrical control of nanopore diameter
Cutting emissions in buildings and transport: Key strategies for 2050
How parents can protect children from mature and adult content
By studying neutron ‘starquakes’, scientists hope to transform their understanding of nuclear matter
Mouth bacteria may hold insight into your future brain function
Is cellular concrete a viable low-carbon alternative to traditional concrete for earthquake-resistant structures?
How does light affect citrus fruit coloration and the timing of peel and flesh ripening?
Male flies sharpened their eyesight to call the females' bluff
School bans alone not enough to tackle negative impacts of phone and social media use
Explaining science in court with comics
‘Living’ electrodes breathe new life into traditional silicon electronics
One in four chance per year that rocket junk will enter busy airspace
Later-onset menopause linked to healthier blood vessels, lower heart disease risk
New study reveals how RNA travels between cells to control genes across generations
Women health sector leaders good for a nation’s wealth, health, innovation, ethics
‘Good’ cholesterol may be linked to heightened glaucoma risk among over 55s
GLP-1 drug shows little benefit for people with Parkinson’s disease
Generally, things really do seem better in morning, large study suggests
Juicing may harm your health in just three days, new study finds
Forest landowner motivation to control invasive species depends on land use, study shows
Coal emissions cost India millions in crop damages
$10.8 million award funds USC-led clinical trial to improve hip fracture outcomes
University Hospitals Cleveland Medical Center among most reputable academic medical centers
[Press-News.org] npower to Launch New TV Campaignnpower has announced it is to launch a new TV advertising campaign promoting its new, easier to understand bills.