Five Tips to Cut Translation Costs by 25 Percent or More

NEW YORK, NY, February 24, 2011

Given the current economy, companies large and small are looking for all possible means to reduce costs and maximize revenues. One area where costs can always be saved is in the creation, management and delivery of content ¨C in the form of user guides, online help, product labeling, training materials and marketing collateral. All too often, the production of these materials is laden with a significant duplication of effort, high administrative costs and a lack of quality control tools that can be applied uniformly across all projects.

Companies in the international arena face an even larger challenge. Maintaining efficient control over the writing, editing and publishing activities for a single user manual in the source language may be fairly manageable, but when the process is multiplied across dozens of deliverables and multiple languages, it becomes time-consuming, expensive and risk exposed. This is especially true if such documents are not created and managed within a centralized content management environment.

Technical publications, regulatory, training and marketing professionals have long recognized the benefits that can be gained by deploying a centralized content management system (CMS). But many organizations have not been able to justify the high cost and long implementation cycles required to purchase and implement an in-house CMS.

Five key criteria for today¡¯s solutions
The key to success lies in partnering with an LSP that not only provides quality translations and localization services but offers a hosted CMS solution that has been optimized for multilingual content management. Buyers should give careful consideration to the following five criteria:

1. Does the solution enable you to integrate authoring, content management, translation and rendering?
2. Does it conform to the development, convergence and adoption of open standards for the global information society?
3. Can the CMS solution be up and running in a matter of weeks ¨C with a minimum of customizations?
4. What upfront investment is required? What is the return on investment (ROI)?
5. Does the new solution drive down costs and increase employee productivity? Are these benefits quantifiable?

To learn more, download the white paper at http://www.merrillbrink.com/thought-leadership.htm

About Merrill Brink International:

Merrill Brink International (www.merrillbrink.com) is a leading provider of complete translation and language solutions for global companies and law firms, with special expertise in serving the legal, financial, life sciences, software, heavy machinery and corporate markets. A proven leader with more than 30 years of experience, Merrill Brink offers a wide range of language solutions including translation, localization, desktop publishing and globalization services.
For more information, please contact Merrill Brink, Tel: 888-601-9814; Email: translations@merrillbrink.com; Web: http://www.merrillbrink.com
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