SCOTTSDALE, AZ, March 18, 2011 (Press-News.org) By national publicity expert, Annie Jennings, of the famous PR firm, Annie Jennings PR
Authors are flocking to print on demand publishing and other non-traditional methods of publishing their book. With this growth of authors hitting the scene, so do a myriad of ways to promote a book. With so many choices available to them, how do author choose the right book marketing and book promotion strategy for them.
National publicity expert, Annie Jennings PR, whose national PR firm has worked with thousands of book authors, shares 3 ways to tell if you like your book marketing strategy. Here are the tell tale signs that you are on the right book marketing track:
1. BOOK MARKETING TIP #1: You are adding value to your life rather than stress. Here's the rule of thumb, if it feels good, do it. If the plan you are in or considering feels too heavy, too expensive or creates stress just thinking about it, you are in the wrong plan. Authors should create a publicity plan that simply feels good to them. If you are way in over your head financially, the publicity will be a burden. Just keep it simple, keep it within your budget and keep it meaningful to you.
2. BOOK MARKETING TIP #2: You know that book promotion is a marathon and not a sprint. That's right, look at book promotion and book marketing as an outreach strategy that will take place over a longer period of time, such as a year or even more. There are only a few really great media hits that you can get that generate a substantial number of book sales and these opportunities may not be available to many of the hundreds of thousands of authors each year. So think about book marketing as a longer process that includes book parties, book signings at your local book store, speaking events and holding workshops. These are events that contribute to sales but allow you to experience the pleasure of getting your message out into the world.
3. BOOK MARKETING TIP #3: You are not worried about book sales. Excessive worry about book sales takes the fun out of the fact that you wrote a book and now is your chance to see your book's message that is your message, come alive in the world. Worrying about book sales is crippling to the fun you could be having knowing that you are living your dream, sharing your message and helping others.
ABOUT PUBLICITY & BOOK MARKETING EXPERT, ANNIE JENNINGS PR
Annie Jennings of the national PR firm Annie Jennings PR is an expert in message development, packaging & media placement for experts, CEOs, corporations, authors.
Annie Jennings PR is the creator of the famous radio campaign that offers guaranteed deliverables and only books guest interviews on the high impact, high listenership shows in the major cities in the USA. The radio campaign offers authors and experts unlimited media training.
Annie Jennings PR provides media booking services to authors and experts for Network TV (NBC, ABC, CBC), Cable News Networks (FOX NEWS CHANNEL, FOX Business, CNN, CNBC, MSNBC), Major Market Radio (High Impact, High Listenership Radio Bookings), Top Level High Circulation Magazines (TIME Magazine, NEWSWEEK, US NEWS, Kiplinger's MONEY Magazine, Redbook, Woman's Day, Woman's World & more) as well as impressive Internet marketing with media placements on high ranking, high visitorship news sites (WSJ.com, CNN.com, FOXNEWS.com, AOL.com, YAHOO.com, TheStreet.com, NYTIMES.com and more)
Annie Jennings PR is an expert is social media marketing including Twitter PR, Facebook PR, SEO, Search Engine Optimization, Internet reputation management.
Annie Jennings of the national PR firm, Annie Jennings PR is a national publicist specializing in promoting authors and experts to the media. Annie's vision and insight has revolutionized the publicity industry as many of the publicity techniques, tools and strategies in widespread use throughout the industry today have been developed by Annie Jennings PR. Annie freely shares her publicity strategies with authors and experts so everyone can have access to PR strategies, both the basics and advanced PR thought, so they can share their messages with millions for the betterment of all.
Created mega publicity strategy in use throughout the industry: Annie created the concepts of media websites and online press kits, defined how to create a powerful platform, developed the most advanced branding concepts known to the industry, created the HOT 35! & HOT 50! Radio campaigns where you are only booked on TOP SHOWS in major BIG CITY markets and on regional and nationally syndicated shows and crafted the revolutionary Pay For Placement Publicity Program that has helped thousands of authors and experts build powerful platforms.
THE HARVARD CLUB: Annie Jennings PR has presented for The Harvard Club in Boston to CEO's on Communication Strategies as well has been an invited guest lecturer for NYU's Publishing Program and for the American Society Of Journalists & Authors. Annie Jennings PR has provided over 500 SMASH HIT PUBLICITY Teleseminars for consistent standing room audiences, reaching hundreds of thousands of author and experts. Annie Jennings PR is the premier publicity expert in the country with her knowledge sought out by professionals and organizations everywhere.
http://www.anniejenningspr.com
http://www.anniejenningspublicity.com
http://www.anniejenningsbookpromotion.com
Annie Jennings has presented for The Harvard Club in Boston to CEOs on Communication Strategies as well has been an invited guest lecturer for NYU's Publishing Program and for the American Society Of Journalists & Authors. Annie Jennings PR has provided over 500 SMASH HIT PUBLICITY Teleseminars for consistent standing room audiences, reaching hundreds of thousands of author and experts. Annie Jennings is the premier publicity expert in the country with her knowledge sought out by professionals and organizations everywhere.
Book Marketing: 3 Ways To Tell If You Have a Good Book Promotion Strategy by Annie Jennings PR
Authors are flocking to print on demand publishing and other non-traditional methods of publishing their book. With this growth of authors hitting the scene, so do a myriad of ways to promote a book. Find out what they are!
2011-03-18
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[Press-News.org] Book Marketing: 3 Ways To Tell If You Have a Good Book Promotion Strategy by Annie Jennings PRAuthors are flocking to print on demand publishing and other non-traditional methods of publishing their book. With this growth of authors hitting the scene, so do a myriad of ways to promote a book. Find out what they are!