Comfort Zone Camp Wins Marketing Services "Reverse RFP"
Madison+Main and partner companies will donate over $100,000 in services to Richmond-based non-profit.
RICHMOND, VA, October 07, 2010
After a long and at times, agonizing review of 62 proposals for their Reverse RFP, Madison+Main, together with Partner companies ByteJam, V4Web, Knowledge Advisory Group, Thinkhaus and Wythken Printing have announced that Comfort Zone Camp will be receiving more than $100,000 of advertising, PR, and technical services in 2011. Comfort Zone Camp, a local 501(c)(3) organization with national reach, offers grieving children emotional support and confidence-building programs."We were absolutely overwhelmed with the response," says Madison+Main President Dave Saunders. "You can only imagine what a gut-wrenching task this was to decide which organization would be the best fit. In the end, we went with Comfort Zone, a great organization and we're thrilled about getting started."
"Looking to 2011, Comfort Zone Camp is looking to grow and expand our brand, and we're very excited to be chosen by Madison+Main and the other companies. Our camps have gone from two to five location and we have thousands of stories we would like to share. Getting an opportunity like this right now is perfect timing, as we really feel that we are on the cusp of going national. As with all non-profits, finding donors is a challenge in this economy. This will help us to reach new donors in a time when we need it most," said Kate Stern, Comfort Zone Communications Manager.
"Thinkhaus has always believed in doing the right thing..our design firm is proud to partner with these creative professionals and technical specialists to help make our community a better place," added John O'Neill, President of Thinkhaus,
Services the organization will receive include: printing services, new media, search engine marketing and optimization, web development, radio, TV, web, and marketing consulting from Madison+Main. Partners included in the work are V4Web for website and mobile application development, ByteJam for website and content management system development, Wythken Printing for document production and printing services, and Knowledge Advisory Group nonprofit organizational management consultant. In addition, Madison+Main will coordinate all efforts and provide project management.
The first steps are to evaluate the organization from a marketing and operational standpoint. This information will then be applied in a way that develops the organization's desire to grow nationally.
For more information regarding the work that Madison+Main and its Partners will be performing for Comfort Zone Camp, please contact Dave Saunders at (804) 521-4141.
About Madison+Main
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Madison+Main is an award-winning marketing and new media firm that provides creative solutions for emerging companies. Clients include Automatic Climate, Resource, The Coleman Institute, eSmartTax.com, GHT Insurance, Napier Realtors, Richmond.com, Shore Bank, Southern States, Stony Point Surgery Center, Swedish Match North America, Uppy's, Virginia Women's Center, Yard Works, and many others. The firm is based in Richmond, Virginia, with additional offices in Virginia Beach, Virginia and San Diego, California. http://www.madisonmain.com