Kroger Reaches Fundraising Milestone Of $1 Million In Donations For Muscular Dystrophy Association
Local Grocer's Partnership With Nonprofit Health Agency Raises Money To Assist Children And Adults Served By MDA
RALEIGH, NC, April 07, 2013
The Kroger Co. (http://www.kroger.com), the nation's largest traditional grocery retailer with 14 stores throughout the Triangle and North Carolina, has reached a milestone by raising $1 million in fundraising efforts for the Muscular Dystrophy Association (MDA) over the last eight years. This year alone, Kroger customers and associates in the Triangle raised more than $17,000 by selling shamrocks at store cash registers, which ended on St. Patrick's Day on March 17. In addition, Kroger customers hosted car washes, bake sales, lunch sales, eating contests and raffles to further support MDA. Collectively, Kroger associates and customers in the mid-Atlantic region raised more than $143,000 for the MDA in 2012. The money raised will help finance MDA summer camps for children and will fund local health care services for both children and adults affected by some 40 neuromuscular diseases.Carl York, corporate affairs manager for Kroger's mid-Atlantic region, said the MDA shamrock program is a great way to support the local community. All donations made at area Kroger stores will go toward assisting children and adults served by MDA within the Raleigh district.
QUOTES:
"Kroger's continued participation in our shamrock fundraiser has made a tremendous difference in the lives of both children and adults impacted by muscular dystrophy," said Elizabeth Fligor, fundraising coordinator at MDA. "These donations from Kroger customers help make it possible for MDA to continue its worldwide research efforts and nationwide service programs to help individuals with neuromuscular diseases and their families."
ABOUT THE MUSCULAR DYSTROPHY ASSOCIATION:
MDA is the nonprofit health agency dedicated to curing muscular dystrophy, ALS and related diseases by funding worldwide research. The association also provides comprehensive health care and support services, advocacy and education. For more information, visit http://www.mdausa.org/.
ABOUT KROGER:
Kroger, the nation's largest traditional grocery retailer, has 14 stores throughout the Triangle, including Apex (1), Cary (1), Garner (1), Fuquay-Varina (1), Raleigh (4) and Durham (6). Headquartered in Cincinnati, the company employs more than 338,000 associates who serve customers in 2,439 supermarkets and multi-department stores in 31 states under two dozen local banner names including Kroger, City Market, Dillons, Jay C, Food 4 Less, Fred Meyer, Fry's, King Soopers, QFC, Ralphs and Smith's. The company also operates 788 convenience stores, 361 fine jewelry stores, 1,046 supermarket fuel centers and 40 food processing plants in the United States. Kroger focuses its charitable efforts on supporting hunger relief, health and wellness initiatives, and local organizations in the communities it serves. For more information, please visit http://www.kroger.com.
Erin Smith
MMI Public Relations
(919) 233-6600
Erin@mmipublicrelations.com
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http://www.mmipublicrelations.com