SalesFUSION Announces Results for 2010, Including the Signing of 110 New Customers and a Host of New Partners and Solutions and Releases Pans for New Product Development
SalesFUSION, a marketing automation software vendor, announces breakout year for new customers, partners and product development. Strong growth validates unique pricing model and SaaS channel strategy.
ATLANTA, GA, February 02, 2011
SalesFUSION announces results for 2010 including 110 new customers and a host of new partners and solutions.SalesFUSION, the maker of SalesFUSION 360, an integrated sales and marketing demand generation platform, today announced its sales results for 2010. The calendar year marked a breakout year for the marketing automation vendor focused on integrating marketing into CRM.
SalesFUSION signed 110 new clients/partners in 2010. Said Kevin Miller, EVP Marketing and Sales for SalesFUSION; "This was a breakout year for SalesFUSION. We fully validated our strategy of focusing on companies that have CRM in place and may be struggling with integrating their marketing and sales activities. There is a major pain point in the b2b world, and it's about getting marketing and sales on the same page. SalesFUSION is exceptional at helping companies create a streamlined lead to sales process because our solution is a CRM system on the backend. This means we integrate more efficiently and effectively with leading solutions like Dynamics CRM and Salesforce.com".
SalesFUSION's customer acquisitions for 2010 included a diverse group of market verticals including healthcare technology, business services, media, manufacturing and financial services. Customer acquisitions also included enterprise level accounts such as Avanade, LexJet, Enpointe and Softchoice.
In addition to customer signings, SalesFUSION released a host of new features and products in 2010. Said Miller; "Our solution in has come a long way since December of 2010. We have added to our feature set and released new solutions within our platform that put us on par with the major players in our space. We're especially excited about our social media publishing tools and the work we've done with our Salesforce.com and Microsoft integration".
SalesFUSION's pricing model is based on 6-Contact/Lead database size tiers. The pricing ranges from $450 to $5000 per month to accommodate both SMB and Enterprise-level accounts. From a features standpoint, SalesFUSION is recognized as offering a true enterprise-class solution. Core features within SalesFUSION include
- Advanced email marketing
- Lead scoring and lead routing management
- Landing pages and surveys
- Web analytics and a web visitor tracking station
- Social media marketing/publishing
A complete list of solutions can be found at http://www.salesfusion.com/Solutions/tabid/479/Default.aspx
Because SalesFUSION is built from the ground up on a CRM-based data structure, it is much easier to set up, manage and maintain the integration between Salesforce.com and SalesFUSION.
Said Miller; "In a very crowded market place, what has separated SalesFUSION from the large pack of marketing software vendors is our deep, yet easy to manage integration with leading CRM systems and our client services model. We truly take a hands-on, agency-style approach to helping our customers succeed. The companies that are successful in our space are those that guide their clients through marketing best practices and ensure the systems are being used to their fullest. That's what we do for every client. The combination of our hands-on service and simple pricing model make SalesFUSION a vendor to be reckoned with in this growing market".
Development plans for 2011 include new CRM connectors for Sugar CRM and Saleslogix, a new event management module that includes the ability to create and run webinars from all the major webinar platform vendors such as Webex, Citrix and LiveMeeting, and social media dashboard complete with a listening station. Said Miller; "Sugar CRM is an exciting and fast-growing market and we fully expect to gain significant traction with our partner-based model. Saleslogix is an international play with over 10,000 companies using the solution, it's a worthwhile pursuit. We see the Saleslogix integration as a pure channel play with strong growth in EMEA and APAC."
About SalesFUSION
http://www.salesfusion.com
SalesFUSION 360 provides software that accelerates revenue by connecting sales and marketing with prospects at the moment they are ready to buy. This is made possible through the SalesFusion 360 suite, which complements Sales Force Automation applications by adding an on-demand enterprise lead management service. SalesFUSION 360 increases lead quantity, lead quality, and revenue conversion rates by integrating and automating the lead management process. For more information, visit www.salesfusion.com.
SalesFUSION 360 empowers marketers with the technology needed in today's fast-past web 2.0 business world. The only marketing automation platform built on a true CRM Database, SalesFUSION takes eMarketing to the next level by integrating disparate marketing cloud technologies into a single unified structure.