Who Needs "March Madness" When You Have the "Franchise Frenzy"

919 Marketing Hosts Inaugural Bracket Challenge Among 64 of America's Favorite Franchises

2011-03-18

HOLLY SPRINGS, NC, March 18, 2011 (Press-News.org) In honor of March Madness, 919 Marketing, will be hosting the first ever "Franchise Frenzy" - a fun and competitive March Madness bracket challenge for the franchise industry. 919 Marketing has chosen 64 franchise companies who will go head-to-head each week in a tournament format very similar to the NCAA college basketball tournament. "Teams" will advance each week based on the amount of votes they receive from participants who "fill out their bracket" each week (very similar to Colin Cowherd's rock band challenge: http://sports.espn.go.com/espnradio/story?page=bracket%2Frockbands).

The "Franchise Frenzy" promises to be a fun and exciting event for each franchise involved as they can round up the troops within their franchise system and elsewhere to secure enough votes to make it to each successive round. Those who are lucky enough to make the "frantastic four" will win a prize. The lucky winner will receive a shiny trophy they can display with pride!

Anyone can join in on the first round fun by filling out the following survey: https://www.surveymonkey.com/s/YFT3LTM. 919 Marketing will send out a new release each week with an updated link so participants are able to access the updated survey/bracket during each successive round.

The tournament schedule is as follows:
- Round 1 (votes will be accepted Wednesday, March 16 - Friday, March 18)
- Round 2 (votes will be accepted Monday, March 21 - Wednesday, March 23)
- Sweet 16 Round (votes will be accepted Friday, March 25 - Tuesday, March 29)
- Elite 8 Round (votes will be accepted Wednesday, March 30 - Friday, April 1)
- Frantastic 4 Round (votes will be accepted Monday, April 4 - Wednesday, April 6)
- Final Round (votes will be accepted Friday, April 8 - Monday, April 11)

Anyone can track the action by seeing the updated album of the bracket each week on the 919 Marketing Facebook page: http://www.facebook.com/album.php?aid=280838&id=89028206856&saved#!/album.php?aid=280838&id=89028206856.

The clock is ticking on the first round as votes for the first round will only be accepted from today until this Friday, March 18. Feel free to contact Graham Chapman at gchapman@919marketing.com for more information.

About 919 Marketing Company:
919 Marketing is a nationally recognized marketing, consulting and public relations firm with a proven track record of helping underdog companies of all sizes discover their competitive advantage and drive profitable business growth. Headquartered just outside of North Carolina's Research Triangle Park, 919 was founded over a decade ago by CEO David Chapman. 919 is an unconventional firm with an uncanny ability to develop winning
marketing strategies for a roster of companies including The Rosetta Stone, Kerr Drug and Jersey Mike's Subs.

919 marketing provides strategic planning, public relations, interactive marketing and creative development services - each utilizing proven processes that have been refined and validated over hundreds of client engagements. For more information, visit http://www.919marketing.com.

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Who Needs "March Madness" When You Have the "Franchise Frenzy"

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