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Science 2011-08-19 2 min read

Women in Business Have Arrived

October 20, 2010 - If you are a woman who aspire to learning how to deal with men in business instead of trying to act like them,

LAS VEGAS, NV, August 19, 2011

Las Vegas, NV - October 20, 2010 - If you are a woman who aspire to learning how to deal with men in business instead of trying to act like them, or rather a man who want to get firsthand impression of the ultimate question: "Do I measure up to a locker room full of naked football players?" then you ought to get a copy of Susan T. Spencer's new book, Briefcase Essentials _http://www.briefcaseessentials.com/book/_.

"I've been focusing on women's leadership strengths for fifteen years," says Tom Peters, author of 'Leadership' and many other bestselling business books. "Susan Spencer's _http://www.briefcaseessentials.com/category/photos/_ analysis is simply the best I've found. And that's before taking into account the fact that she was GM of an NFL team."

Specifically, female readers of Briefcase Essentials will learn:

• How women's ability to be flexible and adaptable in business helps them solve problems and handle workplace issues.
• How women's ability to engage people and put them first leads to business success.
• How and when a woman should stand her ground to achieve positive results and gain credibility.
• How women's intuition ("listening to your gut") helps them make important decisions.
• How women's perceptive communication skills drive sales and helps a company grows.
• How "bandwagon men" help women finance their businesses and support their growth.

Susan, who is an attorney-at-law, says she wrote Briefcase Essentials, and established a website _http://www.briefcaseessentials.com/_, primarily to share with both women and men her business stories and hands-on business advice for women. "We have been patient, persistent, resilient, and show remarkable staying power as business women," says Susan. "No more putting off for tomorrow what you can achieve today."

Susan is considered by many to be one of a kind businesswoman, bringing a fresh perspective for women in business. For example, her stories and examples are authentic and her advice for women who work in Business, or own a company, or are thinking about starting a business is direct ("be honest with others, and above all, be honest with yourself"), practical ("women need to identify female-phobic men and find a way around them . . . because they will never change!"), pioneering ("hire diverse individuals to create a unique mix of personalities among employees, which invigorates a business"), and barrier breaking ("Don't be afraid to let men surprise you; you never know who is going to turn out to be your ally").

This is an exciting saga and energizing guide that goes to bat for women to succeed. It urges them to use Susan's proven approach to tackle business issues and situations by relying on their innate talents (explained and highlighted as twelve "Briefcase Essentials").

In Briefcase Essentials, you'll find 12 business skills that will make a difference in your business and life.

For any additional info regarding _a href="http://www.briefcaseessentials.com/"_Briefcase Essentials_/a_ visit us at http://www.BriefcaseEssentials.com