Mims Distributing Selects MMI Public Relations As Agency Of Record

Local Public Relations Firm Selected To Provide PR Services For Beer Distributing Company

2012-04-05

RALEIGH, NC, April 05, 2012 (Press-News.org) Patty Briguglio, president of MMI Public Relations (http://www.mmipublicrelations.com), a Raleigh-based full-service public relations firm, has announced that the firm has been named the public relations agency of record for Mims Distributing Company (http://www.mimsdist.com), a beer distributor that services a nine-county area in and around the Triangle. MMI will assist Mims Distributing to generate heightened positive visibility for the company, its employees and its community outreach within the Triangle, and eventually the region and nation, through traditional and social media opportunities. The strategic public relations campaign will incorporate media relations, strategic planning and community relations.

QUOTES:
"We are excited to work with Mims Distributing to develop their public relations campaign in the Triangle and to increase awareness of the company within the beer industry," said Briguglio. "Mims has a consistent record of leading the beer distribution industry and giving back to their community, and we look forward to assisting the company with its visibility and opportunities in the Triangle."

NEW MEDIA CONTENT:
MMI Public Relations' Twitter account
http://twitter.com/MMIPR

MMI Public Relations' "Be Heard" blog
http://www.mmipublicrelations.com/blog

MMI Public Relations' YouTube channel
http://www.youtube.com/user/mmipublicrelations

MMI Public Relations' Facebook page
http://www.facebook.com/mmipublicrelations

ABOUT MIMS DISTRIBUTING COMPANY:
Established in 1964 and based in Raleigh, N.C., Mims Distributing Company provides domestic, import and craft beer brands to licensed retailers in nine central N.C. counties - Chatham, Durham, Franklin, Granville, Orange, Person, Vance, Wake and Warren. It is the area's distributor for all Miller brands, including Miller Lite, Miller High Life and Icehouse. Mims' imports include Newcastle Brown Ale, Dos Equis, Red Stripe, Palm, Rodenbach, and Sapporo. It handles such craftbrews such as Yuengling, Sam Adams, Sierra Nevada, Lagunitas, Magic Hat, Anchor and Narragansett. Mims also carries cider from Crispin and non-alcoholic Arizona Tea. In 2007, Mims received the prestigious High Life Achievement Award from Miller, which recognized its top distributors in the nation. That same year, Mims also won the Newbie of the Year Award from Magic Hat as its best new distributor. In 2009, Mims was awarded Magic Hat's Pouring Partner of the Year Award as its top distributor in the country. Active in the local community, Mims supports efforts such as the Walk for Hope, and the Frankie Lemmon School. For more information, visit http://www.mimsdist.com.

ABOUT MMI PUBLIC RELATIONS:
MMI Public Relations is a Raleigh-based, full-service PR firm that helps its clients start big conversations and make powerful connections. With a strong base in traditional public relations, MMI has strategically evolved into a market leader in emerging PR tools such as social media, online video and podcasting. MMI works with firms and individuals in a wide spectrum of industries across the nation. Ranked one of the top PR firms in North Carolina and nationally, MMI is the recipient of numerous awards in the public relations arena and the community. For more information, call (919) 233-6600, visit the MMI Public Relations website at http://www.mmipublicrelations.com or the MMI Public Relations blog at http://www.mmipublicrelations.com/blog.

Caitlin Russell
MMI Public Relations
(919) 233-6600
caitlin@mmipublicrelations.com
http://twitter.com/MMIPR
http://www.mmipublicrelations.com

ELSE PRESS RELEASES FROM THIS DATE:

You Can Protect Assets by Transferring Them to a Trust

2012-04-05

You Can Protect Assets by Transferring Them to a Trust Among the various estate-planning tools, trusts are perhaps the most effective in protecting assets. Wills provide a method of distributing your assets when you die, while trusts are legal entities that hold them and keep them safe. Credit shelter trusts, generation-skipping trusts and discretionary spendthrift trusts are especially useful because they generally cannot be accessed by creditors or former spouses. Claims by Creditors, Ex-Spouses If you have an ownership interest in a business, for example, it ...

Loftware Print Server v10.0 Acheives GS1 US Certification

2012-04-05

Loftware, the global leader in Enterprise Lifecycle Printing (ELP) software has successfully achieved the highly acclaimed GS1 Certification for the Loftware Print Server v10.0. As a long-time GS1 US Solution Partner, Loftware has worked alongside GS1 for over 10 years supporting the international GS1 standards and guidelines for barcode label printing. Attaining GS1 US Certification of Loftware Print Server 10.0 underscores the ongoing commitment to offer customers support for the latest compliance standards they have grown to expect from Loftware. GS1, an international ...

Stickleback genome holds clues to adaptive evolution

2012-04-05

Scientists searching for genetic clues to vertebrate evolution have long been fascinated by the tiny marine stickleback fish, known for its ability to adapt and thrive in salty oceans or freshwater streams around the world. Now, a team of researchers from the Broad Institute and Stanford University has analyzed the entire genetic sequence of 21 threespine sticklebacks and identified which regions of the genome regulate their ability to adapt to such markedly different environments. The findings appear in the April 5 issue of Nature. "Sticklebacks are essentially the 'Darwin's ...

Scientists uncover multiple faces of deadly breast cancer

2012-04-05

An international team of scientists, including four at Simon Fraser University, has made a discovery that will change the way the most deadly form of breast cancer is treated. The journal Nature has just published the team's findings online in the paper The clonal and mutational evolution spectrum of primary triple negative breast cancers. The study is the largest genetic analysis of what were thought to be triple negative breast cancer tumours. The 59 scientists involved in this study expected to see similar gene profiles when they mapped on computer the genomes ...

Arsenic turns stem cells cancerous, spurring tumor growth

2012-04-05

Researchers at the National Institutes of Health have discovered how exposure to arsenic can turn normal stem cells into cancer stem cells and spur tumor growth. Inorganic arsenic, which affects the drinking water of millions of people worldwide, has been previously shown to be a human carcinogen. A growing body of evidence suggests that cancer is a stem-cell based disease. Normal stem cells are essential to normal tissue regeneration, and to the stability of organisms and processes. But cancer stem cells are thought to be the driving force for the formation, growth, and ...

New forage plant prepares farmers for climate changes

2012-04-05

Sorghum, or durra, is an important forage crop in many countries, for example the USA, Africa, China and Australia. The plant is grown instead of corn because it produces more biomass and better withstands long periods of drought. However, when exposed to drought, the sorghum plant produces large amounts of dhurrin, which forms toxic cyanide, i.e. Prussic acid. Forced to discard crops Farmers thus face a big dilemma. During a period of drought when they most need food for their animals, they are often forced to discard their sorghum because they do not know how ...

Growing nitrous oxide levels explained

2012-04-05

Australian, Korean and US scientists have generated a 65-year record of Southern Hemisphere nitrous oxide measurements establishing a new benchmark against which to compare changes in the long-lived greenhouse gas that is also a major ozone-depleting substance.Published this week in the journal Nature Geoscience, the record is drawn from atmospheric sampling at the Cape Grim Baseline Air Pollution Station, Tasmania, and air extracted from the Antarctic ice sheet Its significance, says co-author CSIRO's Dr David Etheridge, will be its contribution to the development of ...

Treatment hope for muscular dystrophy

2012-04-05

An international team led by the University of Melbourne Australia, has found that increasing a specific protein in muscles could help treat Duchenne muscular dystrophy (DMD), a severe and progressive muscle wasting disease that affects young boys. Approximately one in every 3,500 boys worldwide is afflicted with DMD. There is no cure for the disease which causes muscle fragility, spinal curvature and premature death. Results from the studies published in Nature today showed that by increasing levels of 'heat shock protein 72' (HSP72) in the muscles of animal models ...

Scientists solving the mystery of human consciousness

2012-04-05

Awakening from anesthesia is often associated with an initial phase of delirious struggle before the full restoration of awareness and orientation to one's surroundings. Scientists now know why this may occur: primitive consciousness emerges first. Using brain imaging techniques in healthy volunteers, a team of scientists led by Adjunct Professor Harry Scheinin, M.D. from the University of Turku, Turku, Finland in collaboration with investigators from the University of California, Irvine, USA, have now imaged the process of returning consciousness after general anesthesia. ...

George Williams College Expands Online Degree Offerings to Attract New Students

2012-04-05

George Williams College of Aurora University (GWC) has expanded its online education offerings to include two degree programs for working professionals pursuing new and advanced job opportunities. The Master of Science in Recreation Administration and the Doctorate in Social Work are now available in a convenient online format for students seeking an alternative way to continue their education and achieve their career goals. The Master of Science in Recreation Administration is an accelerated degree program focused on advancing a professional's career in the field of ...

Mims Distributing Selects MMI Public Relations As Agency Of Record

ELSE PRESS RELEASES FROM THIS DATE:

LAST 30 PRESS RELEASES: