Mims Distributing Selects MMI Public Relations As Agency Of Record

Local Public Relations Firm Selected To Provide PR Services For Beer Distributing Company

2012-04-05

RALEIGH, NC, April 05, 2012 (Press-News.org) Patty Briguglio, president of MMI Public Relations (http://www.mmipublicrelations.com), a Raleigh-based full-service public relations firm, has announced that the firm has been named the public relations agency of record for Mims Distributing Company (http://www.mimsdist.com), a beer distributor that services a nine-county area in and around the Triangle. MMI will assist Mims Distributing to generate heightened positive visibility for the company, its employees and its community outreach within the Triangle, and eventually the region and nation, through traditional and social media opportunities. The strategic public relations campaign will incorporate media relations, strategic planning and community relations.

QUOTES:
"We are excited to work with Mims Distributing to develop their public relations campaign in the Triangle and to increase awareness of the company within the beer industry," said Briguglio. "Mims has a consistent record of leading the beer distribution industry and giving back to their community, and we look forward to assisting the company with its visibility and opportunities in the Triangle."

NEW MEDIA CONTENT:
MMI Public Relations' Twitter account
http://twitter.com/MMIPR

MMI Public Relations' "Be Heard" blog
http://www.mmipublicrelations.com/blog

MMI Public Relations' YouTube channel
http://www.youtube.com/user/mmipublicrelations

MMI Public Relations' Facebook page
http://www.facebook.com/mmipublicrelations

ABOUT MIMS DISTRIBUTING COMPANY:
Established in 1964 and based in Raleigh, N.C., Mims Distributing Company provides domestic, import and craft beer brands to licensed retailers in nine central N.C. counties - Chatham, Durham, Franklin, Granville, Orange, Person, Vance, Wake and Warren. It is the area's distributor for all Miller brands, including Miller Lite, Miller High Life and Icehouse. Mims' imports include Newcastle Brown Ale, Dos Equis, Red Stripe, Palm, Rodenbach, and Sapporo. It handles such craftbrews such as Yuengling, Sam Adams, Sierra Nevada, Lagunitas, Magic Hat, Anchor and Narragansett. Mims also carries cider from Crispin and non-alcoholic Arizona Tea. In 2007, Mims received the prestigious High Life Achievement Award from Miller, which recognized its top distributors in the nation. That same year, Mims also won the Newbie of the Year Award from Magic Hat as its best new distributor. In 2009, Mims was awarded Magic Hat's Pouring Partner of the Year Award as its top distributor in the country. Active in the local community, Mims supports efforts such as the Walk for Hope, and the Frankie Lemmon School. For more information, visit http://www.mimsdist.com.

ABOUT MMI PUBLIC RELATIONS:
MMI Public Relations is a Raleigh-based, full-service PR firm that helps its clients start big conversations and make powerful connections. With a strong base in traditional public relations, MMI has strategically evolved into a market leader in emerging PR tools such as social media, online video and podcasting. MMI works with firms and individuals in a wide spectrum of industries across the nation. Ranked one of the top PR firms in North Carolina and nationally, MMI is the recipient of numerous awards in the public relations arena and the community. For more information, call (919) 233-6600, visit the MMI Public Relations website at http://www.mmipublicrelations.com or the MMI Public Relations blog at http://www.mmipublicrelations.com/blog.

Caitlin Russell
MMI Public Relations
(919) 233-6600
caitlin@mmipublicrelations.com
http://twitter.com/MMIPR
http://www.mmipublicrelations.com

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Mims Distributing Selects MMI Public Relations As Agency Of Record

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