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Social Science 2013-03-15 2 min read

CCG Models Helps Rutgers Models Gain Recognition As Individuals

CCG Models offers novice and experienced models alike the opportunity to gain widespread recognition for their work as well achieve a unique branding to their self-image.

RANDOLPH, NJ, March 15, 2013

How often do you come across a beautiful image featuring a model smiling and promoting a product? Now how often does that image tell you anything about the model? Sure it might be good for a portfolio or the occasional recognition, but unlike other forms of media (music, writing, acting) the model is often not named, credited, or referenced in any personal or noticeable way. Sure there are celebrity endorsements, but what about the vast majority of models just trying to make a name for themselves?

CCG Models is working with 11 different models who all attend Rutgers University to help them gain recognition as individuals. The focus is on creating a platform for each participant to promote themselves and their interests to as wide of an audience as possible. The interests of the participants range from athletes and actresses to dancers and singers. Some of the models are inexperienced and others, like cover model Susan Coffey, are hardened veterans, but they all share an interest in the field of modeling.

There are many models in the world, millions in fact. Getting widespread recognition for your work in any entertainment field is hard, modeling is among the hardest. CCG Models is giving their models a leg-up by affording them the opportunity to appear in print (something hard for most models to achieve) to a wide but unified market; their peers in the Rutgers community and beyond. Each model has fans, friends, and followers and by joining together in a unified project they can help each other gain more attention while also helping themselves. However, unlike a typical printed project they might appear in, this project is entirely centered around getting to know the models themselves.

Highlights of the participating models include Susan Coffey, who has already amassed a following of over 111,000 fans on Facebook as well many subscribers to her Deviant Art page. In August 2012 she received the cover as well as a full feature in Maxim en Español.

Adrienne Lauren is a former Rutgers student whose television and modeling credits include appearing in Step Up 3D, White Collar, Gossip Girl, Law & Order, Person of Interest, NJ Fashion & Beauty Week for Dolce Vita and 10 on Top: Most Stylish Stars for MTV.

Heather Dorian, a current Rutgers student whose television and modeling credits include appearing in Grown Ups 2, Days of Our Lives, Six Flags Fright Fest commercials, Spencer's Gifts, Jessica Simpson Shoes and Undergirl.com

Carolyn Marie Ferraro is currently in the BFA dance program at Mason Gross School of the Arts while simultaneously juggling a full-fledged music career and modeling appearances. Spending hours in the studio, Carolyn has released numerous songs first with her pop group The Dollz and now as an independent artist. Her most recent single "Wake Up" is available for download on iTunes.

All of the participants that CCG Models works with, Susan, Adrienne, Heather, Carolyn and everyone else, have interests ranging beyond simply modeling. CCG Models creates an opportunity for models by making their individual identity the main focus and not using them as props for the purpose of some other end. The #1 goal is to create something that everyone is happy with and that everyone can gain maximum benefit from.

CCG Models helps aspiring models brand themselves as individuals and build a foundation in which they can launch their career off of.