Study finds political campaigns may change the choices of voters – but not their policy views
A new paper in The Quarterly Journal of Economics, published by Oxford University Press, measures the overall impact of electoral campaigns and finds that televised debates have little effect on the formation of voter choice. Information received from other sources such as the media, political activists, and other citizens, matters more.
Researchers and pundits have long debated the impact of political campaigns. One view is that the weeks immediately preceding elections are a crucial period. Campaign information can help voters assess the performance of incumbent politicians, compare the qualities and positions of all candidates, and perhaps even reconsider their policy preferences. But ...








