Dave Gallagher, Edgartown Sales Pro, Offers Lead Generation Tips

PHILADELPHIA, PA, April 23, 2013 (Press-News.org) As a leader in the financing, sales and investment markets, Dave Gallagher Edgartown professional, explains that sometimes it takes strategy reevaluation when it comes to lead generation. He points to a recent B2C article that highlights the need for today's sales professionals to understand when and when not to comply with customer scenarios and demands. The article posits, "How do you put your foot down without anyone, even that abusive prospect, from knowing? Thankfully, your lead generation process has the natural means to show that prospects and customers cannot always ask you anything."

The article offers a few recommendations on ways to subtly "put your foot down" in lead generation scenarios--many of which Dave Gallagher, a resident of Edgartown, Martha's Vineyard, believes are essential to learn. For instance the article encourages added scrutiny when it comes to prospect selection and explains, "Think of your lead generation process like a really complex vending machine. Your prospect fills out contact forms and then inserts them into a slot. But, being the complex machine that you are, do not just accept right away. In fact, you even have programs that do not allow for blank details such as name or phone number. Hence, your prospect needs to provide this or else nothing can be done."

As a sales professional with years of experience, Dave Gallagher, a resident of Edgartown, Martha's Vineyard, explains that many who face customer roadblocks must keep in mind that "time is money." For this reason, he highlights another tip in the B2C article which states, "Your lead generation process is under a time limit so it cannot just wait for every single prospect who is still deciding to receive something. You have others who can be more likely to commit themselves to the decision of doing business with you. The same lead generation process does not waste time giving away things that take a longer conversation to appreciate. You do that when closing."

While the tips outlined in the B2C article center around customer relationships, Dave Gallagher, a resident of Edgartown, Martha's Vineyard, explains that sometimes the problem lies within team structuring. "For success, professionals must truly align sales and marketing teams. Rather than just lead generation goals for sales, set agreed-upon revenue goals for both teams to find the proper balance and motivation. At the same time, create a parallel strategy of providing revenue-based incentives to marketing staff--not just the sales staff--to develop several eyes on the marketplace," Dave Gallagher Edgartown professional concludes.

ABOUT:

Dave Gallagher, a resident of Edgartown, Martha's Vineyard, is a versatile leader in the fields of financing, sales and investment. He has had a diverse career that has allowed him to develop an incredible amount of skills while excelling and assisting clients to his fullest potential. Today, Gallagher is a proven senior sales executive who offers exceptional leadership in entrepreneurial-oriented sales.