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Medicine 2010-10-14

Guide by Cell Mobile Audio Tour Lends Fresh Insight to University Sculpture Garden

Guide by Cell has provided a cell phone audio tour for the Weatherspoon Art Museum outdoor sculpture garden, located at The University of North Carolina, Greensboro.

SAN FRANCISCO, CA, October 14, 2010

Leading mobile service provider Guide by Cell has provided the technology for a cell phone-guided audio tour at the Weatherspoon Art Museum, located on the campus of The University of North Carolina, Greensboro.

Visitors to the Weatherspoon's outdoor sculpture garden can listen to a short, pre-recorded message about many abstract works, with some audio prompts recorded by the artists themselves.

The sculpture garden is located in an area with notably less foot traffic; museum staff have long sought a solution to decreased staffing and lack of space to include proper signage in the garden.

"So much of our sculptures are minimal or conceptual, so people recognize them as a work of art, but that's typically where things stop," said Ann Grimaldi, Curator of Education at the Weatherspoon. "Guide by Cell's service is really useful because we don't have the ability to include didactic text panels outdoors. And we cannot place a docent next to every work!"

Dial (336) 201-0688 and follow the prompts to listen to the Weatherspoon's cell phone audio tour.

About The Weatherspoon Art Museum

The Weatherspoon Art Museum was founded in 1941 as a university teaching gallery, and has since become a full-fledged institution with a permanent collection and a roster of changing exhibitions. The Museum receives nearly 30,000 annual visitors, both from within the University of North Carolina community as well as from across the nation. The Weatherspoon was accredited by the American Association of Museums in 1995 and awarded reaccreditation status in 2005.

http://weatherspoon.uncg.edu/


About Guide by Cell

Guide by Cell is the world's largest provider of interactive mobile technology solutions for cultural institutes and nonprofit organizations. Since 2004, the company has expanded its services to include mobile audio tours, text messaging systems, Smartphone applications and mobile giving campaigns.

http://www.guidebycell.com
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If you'd like to find out more about Guide by Cell, please call Diana Salier at (415) 615-0150, or e-mail diana@guidebycell.com.


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Media Contact:
Diana Salier
diana@guidebycell.com
(415) 615-0150