Muzak Unveils New Platform; Next Generation Media Player

CHARLOTTE, NC October 29, 2010 (Press-News.org) Muzak, the leading provider of sensory branding services for business, today announced the launch of their highly anticipated new media distribution platform and accompanying media player. The Encompass MV2 (TM), developed to leverage key new platform features, delivers enhanced programming flexibility and simplified online management via a secure web portal, for a more intuitive user experience.

The company's renewed focus on technology and innovation has resulted in a growing list of exceptional new products released in 2010. The MV2 joins additional Muzak offerings tailored to meet the goals of today's forward-thinking businesses, like the Encompass DS (TM), a specialized digital signage offering for SMBs, and the VP Series (TM) of products, a suite of proven technology for the quick service restaurant industry.

"Clearly, change is the only constant in the technology landscape moving forward," notes Christopher Williams, Executive Vice President of Muzak's Media Group. "Our new digital media distribution platform offers a scalable solution that is powerful, nimble and will afford us the flexibility we need to respond rapidly to the needs of our customers."

Muzak continues to invest in their future with the addition of new Vice President of Platform Architecture Paul Crimm, a key technology and platform development strategy leader. "Muzak's Platform Development and Product Marketing teams have committed months of focused analysis, research and development in order to reach this exciting milestone," said Crimm. "The power of our new platform has turned a previously challenging issue into a very exciting opportunity for Muzak."

"Paul brings to Muzak an expertise in distributed platform technologies that will allow us to achieve our vision of delivering rich media experiences to our customers across any network, on any device," concluded Williams.

For over 75 years, Muzak has been at the forefront of the sensory branding industry. By acquiring, designing and delivering rich media-based solutions to clients worldwide, our services reach 100 million people every day. Through nearly 200 sales and service offices, Muzak designs, delivers and installs custom music, voice messaging, Digital Signage networks, leading drive-thru equipment and professional sound systems to a variety of clients in the retail, hospitality and restaurant industries. For more information, visit http://www.muzak.com