Fatburger Continues Massive International Growth With India Development Deal
Iconic Burger Franchise Looks To North India As A Key Market For Expansion
LOS ANGELES, CA, May 12, 2013
Fatburger (www.fatburger.com), known for juicy, made-to-order burgers, has officially announced its plans to enter the Indian market for the first time in the company's 60 year history. The fast casual chain has agreed to a 25 unit deal with VAZZ Foods Private Limited, a food and beverage distributor, and owner Vikramjit Singh to deliver the signature Fatburger experience to areas in the Northern region of India. Committed to growing the brand's name in the country, VAZZ plans to continue to bring the Hollywood burger favorite to other unexplored territories in the coming years.The burger franchise currently operates in 27 countries, most recently extending their international footprint with a new location in Beirut, Lebanon. Fatburger will be opening new restaurants in Cairo, Egypt, Abu Dhabi, United Arab Emirates, Istanbul, Turkey and Lahore, Pakistan in the next few months. The leading better burger brand also has agreements for over 300 new units in Asia, Europe, the Middle East and North Africa, further broadening its global reach. Fatburger has been a key international player in the fast casual market, attributing nearly half of its restaurant locations to overseas markets.
"Offering the Fatburger experience in international markets has always been a top priority for our brand and we look forward to serving the Indian market with the same superior quality burgers that our fans at home have always enjoyed," said CEO of Fatburger, Andy Wiederhorn. "We anticipate great success in India and strive to further build upon our international presence in the coming years."
For more information or to find a Fatburger near you, please visit http://www.fatburger.com.
About Fatburger
An All-American, Hollywood favorite, Fatburger is a fast casual restaurant serving big, juicy, tasty burgers made fresh with 100% pure lean beef specifically created for each customer. With a legacy more than 60 years old, Fatburger's extraordinary quality and taste inspire fierce loyalty amongst its fan base, which includes a number of A-list celebrities and athletes. Featuring a contemporary design and ambience, Fatburger offers an unparalleled dining experience, demonstrating the same dedication to serving gourmet, homemade, custom-built burgers as it has since 1952 - The Last Great Hamburger Stand .