RALEIGH, NC, May 24, 2013 (Press-News.org) MPI received the award for At Home with Centra, for a brochure developed for Centra Healthcare in Lynchburg, Virginia and the Centra Nurse Branding Campaign also developed for Centra Health.
The At Home with Centra campaign targeted caregivers in charge of healthcare decisions and showcased important areas of medical services using specialty print, newspaper, and brochures. The integrated message focused on the "story" that every senior has to tell, and the campaign used photographs and images to make seniors feel at home. The nurse branding campaign focused on lifestyle, it showed current nurses at Centra and how their hobbies relate to their responsibilities as a nurse.
"We congratulate our clients at Centra Health for their commitment to strategic and creative excellence," said Nancy Bono, partner at MPI. "These results can only come from a strong client/agency partnership. We enjoy the collaborative process and we are excited for the recognition."
The Measure of Excellence Award recognizes outstanding achievements in healthcare marketing, public relations, communications and community relations. This recognition comes on the heels of a series of awards from the North Carolina Public Relations Society of America. Last week, MPI picked up three awards for media relations on behalf of Central Carolina Hospital in Sanford, and the Eight...Eighties/Wounded Warrior Team of Kinston.
"It's wonderful to be recognized by our creative peers in the industry," said Sal Conino, partner at MPI. "Our team has tremendous talent, and we work with smart businesses and brands that make our day-to-day truly enjoyable."
To see the winning work please visit the Media Partners Inc. website at http://mediapartners-inc.com/skills/Print/.
About Media Partners, Inc.
Founded in 2000, MPI is a media marketing agency that has experienced strong growth in recent years, with key account wins and deepened, long-term client relationships. The agency has established itself as a formidable player in the region with strong capabilities in healthcare, education, retail, and media—specifically offering marketing support to a number of broadcast outlets in North Carolina, Virginia and Tennessee. It blends the best of boutique and full-service agencies by offering clients a partnership of creative design and integrated thinking at every turn. With talent and expertise from senior partners, MPI is a media company that understands marketing. To learn more about MPI and mindfulmediamarketing, visit http://www.mediapartners-inc.com or connect with Media Partners on Facebook.
Local Marketing Agency Wins 'Measure of Excellence' Awards for Healthcare
Media Partners, Incorporated (MPI), a full-service marketing firm, has received two Measure of Excellence Awards from the Virginia Society of Healthcare Marketing and Public Relations.
2013-05-24
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[Press-News.org] Local Marketing Agency Wins 'Measure of Excellence' Awards for HealthcareMedia Partners, Incorporated (MPI), a full-service marketing firm, has received two Measure of Excellence Awards from the Virginia Society of Healthcare Marketing and Public Relations.