From the press release archive
Technology 2010-11-03 1 min read

A/B Testing software exceeds clients expectations with optimal results.

Monday November 1st, 2010 Visual Website Optimizer has released results of their A/B testing software. "Overall we saw supreme results and great satisfaction from our clients." said company President Paras Chopra.
Published 2010-11-03 · Original archive entry · Explore research explainers

MARLBOROUGH, MA, November 03, 2010

Visual Website Optimizer is in direct competition with corporate giants Omniture and Google Website Optimizer. VWO specializes in A/B testing which is a process of market testing by which multiple website versions are compared to a range of single-variable test samples in order to see which samples provide optimal performance. VWO software also includes Multivariate Testing and split testing, allowing websites to increase website sales, improve Bounce Rate, and improve Conversion Rates

Aquasoft increased their sales by 20% after doing a multiphase A/B test project using VWO software. Icouponblog saw an 400% increase increase in conversions, while Scandinavian Outdoor Store saw 127% increase. Medalia Art benefited from a 21% improvement in bounce rate. The wide variety of sites in these case studies shows that Visual Website Optimizer can help a wide variety of online businesses. You can see the rest of the case studies at http://visualwebsiteoptimizer.com/case-studies.php
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