The Future of Monetizing Video Online is in Social Networks

LOS ANGELES, CA, February 18, 2011 (Press-News.org) Streaming Video Worldwide: Experts from Casmiro.com, a leading platform for monetization of video online, report the video market is taking a social turn. According to large and small independent filmmakers, majority of their exposure and brand activity occurs directly from their social network pages. Over the last 3 years, traditional video distribution has taken a circuitous route toward the final goal of most independent filmmakers: the sale. Every model from pressing and mailing DVD's to driving your audience to a third party platform for consumption, all defy the beauty of viral marketing and social networks. The question remains: why not minimize the traffic movement and just have the audience buy and watch it from the site they're at? Casmiro seems to have the solution and is excited to address this problem.

Experts at Casmiro.com say "Since we began Casmiro, our data to support social video sales has been overwhelming. The first step was to create a basic, open source video distribution model for testing. Overall sales from our beta testers posted 15-20% increase revenues over traditional models. The next step was to see if utilizing the most trafficked web environment, usually their Facebook page or social network pages, made a difference in preview to purchase ratios and sales. The results were impressive. In the first 90 days of these tests, the sales from social networks were up 31% over that of traditional models. We knew the model had to go public. We regrouped, made the social integration a standard component in our offer, and released the first version. Results and feedback from independent filmmakers has been very positive."

As for their plans for the future, "...well, social networks have tendency to be cyclical. We're holding integration talks with growing domestic and international social networks we believe to be the future of social networking and community interaction online. It's our goal to make sure the independent filmmakers get the best placement." Regardless of the distant future, Facebook is here today and Casmiro is allowing filmmakers to partake in its success. For only $19.99 per month, the upside is well worth the investment. We'll keep you posted on this new method of video distribution.

About Casmiro

http://www.Casmiro.com is the leading online video distribution platform for filmmakers to sell their films online. Casmiro works with filmmakers, providing them tools to simply upload, price, post and stream their films on Facebook and their website. There are no bandwidth, storage or setup fees to use our platform. Create your free trial account, upload your videos from your desktop, price them, then post them immediately to the web. In a matter of minutes, your viewers can purchase and view your video directly from the the webpage you posted to. Casmiro is for video producers, college film students, independent film makers, film hobbyists or anyone else that's curious or interested in generating revenue from their film work. Whether you have cool footage recorded from your iPhone, or a professional library of content, we give you the ability to securely and immediately distribute online, earn revenue and increase brand awareness through social network interaction.

Casmiro has been featured on MSNBC Money Watch, Advanced Television, Forbes Magazine, X Dance Film Festival, ESPN and more. Famous actors and sport starts shown through Casmiro and/or similar streaming technologies include Mark Zuckerberg, 2011 NFL Super Bowl, Tom Brady, Justin Bieber, Ron Rivera, Andy Irons, Kelly Slater, Bruce Irons, Barack Obama, Warren Buffett, Steve Jobs, Cristiano Ronaldo, Sienna Miller, Sean Penn, Courtney Cox, Andy Roddick, LeBron James, Tara Reid, Danica Patrick, Matthew McConaughey, Steven Wynn, Calvin Klein, Jamie Lynn Sigler, Eva Longoria Parker, Tobey Maguire, Michael Dell, Ashton Kutcher, the Jonas Brothers, Rafael Nadal, Roger Federer, Colt McCoy, Sam Bradford, Adriana Lima, Arnold Schwarzenegger, Bill Murray, Barry White, Anne Hathaway, Michael Jackson, Tony Soprano, Lindsay Lohan, Eddie Murphy, Anish Kapoor, Tom Selleck, Jennifer Garner, Donald Trump, Jennifer Lopez, Lance Armstrong, John Mayer, Cameron Diaz, Justin Timberlake, Brad Pitt, Drew Barrymore, Matt Lauer, Sophie Marceau, Tim Tebow, Jay-Z, Zara Phillips, O.J. Simpson, Madonna, Ana Ivanovic, Jennifer Aniston, Paris Hilton, Orlando Bloom, Tupac Shakur, Cuba Gooding Jr, Lily Allen, Rob Machado, San Diego Chargers, New England Patriots and more.

Interested filmmakers can find out more about Casmiro technology by visiting http://www.casmiro.com.

Casmiro is a B2B online video monetization company. For further information, please contact us