20 Pine The Collection Appoints Award-Winning Agency LGD Communications to Lead All Advertising Initiatives
20 Pine The Collection has hired the creative talents of acclaimed advertising agency LGD Communications, Miami to spearhead, manage and execute all marketing efforts.
MIAMI, FL, April 07, 2011
"LGD offers more to marketing real estate developments than just amazing creativity," says Lori Ordover, President and CEO of the Ordover Group who's firm is responsible for the 20 Pine project. "Len Dugow and his team have an innate understanding of the cycle of real estate sales. They know how to keep the buying audience focused on a project from conception. Their goal is to sell a property, and they do so emphatically.LGD's team has a high success rate because its creative crew is incredibly professional, organized, focused
and, most importantly, on time. The addition of LGD's Interactive & Social Media division (LGDinteractive.com)
provides the critical marketing weight for 20 pine to reach a global audience. LGD has become as crucial to
sales as the sales agent on the floor."
LGD Communications is an expert in relating sharp, creative and concise messaging—all while keeping a
client's budget in mind. "Tracking of print and digital campaigns keeps our ad dollars spent optimally," admits
Ordover with confidence. "LGD is an integral part of the overall sales strategy for the Ordover Group."
Len Dugow & LGD reunites with the Manhattan residential real estate market after nearly nine years for this
stellar project. Located in the heart of New York's Financial District, 20 Pine The Collection redefines modern
living via a contemporary lens. Nothing illustrates 20 Pine's "couture concept" of lifestyle living more vividly than
the exquisitely appointed residences.
LGD Communications is a full-service advertising, marketing and branding agency specializing in luxury
residential real estate, resorts and hotels, as well as destination spas. LGD provides consulting to companies
who target the upscale consumer across all marketing platforms.
For more information, please contact Len Dugow at 305.576.9400 or visit http://www.lgdcom.com
MORE ABOUT 20 PINE THE COLLECTION
The 38-story 20 Pine recently surpassed the 90% sold threshold. The luxury condominium was originally
designed by Graham, Anderson, Probst & White as the headquarters of the Morgan Guaranty Trust. The
award-winning firm of Gruzen Samton, LLP was chosen for the conversion to residential condominiums.
Their vision was to blend the building's original 1920's style with modern design features. 20 Pine has 409
homes and 30,000 square feet of amenity spaces that include four lounges, state-of-the-art gym, indoor
pool and spa. Other amenities include a golf simulation room, billiard room and private subway access.
The sales office can be contacted at 212-920-2020. Offering by Prospectus only. File NO CD05-0163.
Equal housing opportunity.
http://www.20pine.com
LGD Communications is a full-service advertising, marketing and branding agency specializing in luxury
residential real estate, resorts and hotels, and destination spas. LGD also provides consulting to companies
who target the upscale consumer across all marketing platforms.