YORK, ENGLAND, April 08, 2011 (Press-News.org) Andreas Koetter, YouTube and Display AM Lead at Google Germany, was voted the Medallion Speaker at the International Search Summit Munich on April 4th, ahead of tough competition from fellow speakers.
The Medallion speaker is chosen by the Summit delegates, who vote for the speaker they feel made the most valuable contribution to the day. Speakers at the Summit, which was held as part of Search Marketing Expo, Munich, included Evgeny Lomize from Yandex, Florian Resinger from BMW, Cedric Chambaz from Microsoft and Summit Chair Andy Atkins-Krüger.
Koetter's session focused on the benefits of using video to communicate a range of messages, as well as its ability to engage with users by tapping into their emotions. He also presented examples of how video outperformed other advertising media significantly in delivering ROI on international campaigns.
With Video now accounting for one third of all web traffic , a number predicted to rise to 90% by 2013, it presents significant opportunities for organisations to reach global web users and develop innovative campaigns to engage their target audience.
Andy Atkins-Krüger, WebCertain CEO, developed the topic further by providing a 10 step guide to producing and optimising videos for an international audience, to maximise the impact of the message and produce cost- and time-effective videos.
Andy says, "Video is, and will continue to be, an important and relevant topic for organisations implementing an international digital marketing strategy. Andreas' presentation demonstrated just how huge the potential is for those organisations using video effectively, using real-life examples to prove it works".
"The fact that the Video presentation was chosen for the Medallion Award is further proof of the power of video", Andy added.
Past Medallion Speakers include Bill Hunt, Back Azimuth Consulting, Evgeny Lomize, Yandex and Greg Jarboe, SEO-PR.
There are upcoming International Search Summit events in London, Seattle and New York. Visit http://www.internationalsearchsummit.com for information on speakers, sessions and registration.
About the International Search Summit
The International Search Summit is a series of conferences dedicated to international and multilingual search and social media. It was started in London in May 2008 by international web marketing agency WebCertain and has covered a range of web marketing topics including international SEO, PPC and Social Media.
The conference brings together some of the leading search marketing experts from around the globe who provide advice on running successful international campaigns. In 2011, the International Search Summit will be partnering with Search Marketing Expo (SMX) to run events across the US and Europe.
See http://www.internationalsearchsummit.com for more information.
Google's Andreas Koetter takes Medallion Speaker Award at International Search Summit Munich
Andreas Koetter, YouTube and Display AM Lead at Google Germany, was voted the Medallion Speaker at the International Search Summit Munich on April 4th, ahead of tough competition from fellow speakers.
2011-04-08
ELSE PRESS RELEASES FROM THIS DATE:
Dua Qurani Espanol Launched by Oglacs and ITTS
2011-04-08
As announced on the day of the first version release of Dua Qurani, Oglacs and ITTS launched Dua Qurani in Spanish. Oglacs a software development company based in India and ITTS based in the Saudi Arabia together launched recently the Spanish version of the previously launched iPhone, iPad and iPod Touch application, Dua Qurani.
The previous versions are in Arabic, Turkish, Bahasa (Indonesia), French, Deutsche and English. It comes with features like the collection of forty of the most common Quranic Duas. The translation from any language to english, the ability of ...
Advertising your Brand the Green Way- The Future Branding Strategy by Synergos
2011-04-08
Advertising your Brand the Green Way- The Future Branding Strategy by Synergos
Brands globally have realized the emphasizing fact that, Cash spent on Advertising budgets is not sufficient to access their impact on overall environmental initiatives. They have come to realize and accept the fact that social norms towards environment and advertising are changing and consumer's now associate brands and advertisements for what Organizations do and don't.
The Optimal result of which, more and more Organizations are making tactical decisions, incorporating both positive ...
MOL-Developed Optimum Trim System Boosts Car Carrier Fuel Efficiency up to 4%
2011-04-08
Mitsui O.S.K. Lines, Ltd. (MOL; President: Koichi Muto) today announced the joint development of an optimum trim system for vessels, along with Akishima Laboratories (Mitsui Zosen) Inc.
A pilot test of the system, using a 6,400-unit car carrier, showed an increase of up to 4% in fuel efficiency compared to a conventionally equipped vessel, which in turn contributes to a significant reduction in CO2 emissions.
The optimum trim system quantitatively assesses MOL captains' extensive practical knowledge of vessel running attitudes through tank testing and actual ship ...
ITC to clarify the ITC Whitepaper on Clinically Relevant Drug Transporters in London
2011-04-08
Mikko Neimi, ITC member, will lead the panel Clarification of the ITC Whitepaper and its Uses in Drug Development and Evaluating the Forthcoming Guidelines. This interactive session will examine the advent of guidelines on transporters, drug-drug interactions and what is required for approval. The session will be the chance for delegates to speak directly to the experts from the regulatory field, ITC and industry to get a full perspective on what is expected.
The new regulation discussions will be enriched by the Case Study from GSK. John Keogh, GSK, will provide the ...
AuraPortal to Exhibit at Microsoft Convergence 2011
2011-04-08
AuraPortal (www.auraportal.com), a global provider of Business Process Management (BPM) software, today announced it will be an exhibitor at the Microsoft Convergence 2011 customer and partner event in Atlanta, GA, from April 10th to 13th at the Georgia World Congress Center. AuraPortal will be exhibiting the latest AuraPortal BPMS product at booth 227 during the conference, highlighting their new release, version 4.1, as well as several new product modules.
Product Highlights Include:
• A complete e-Commerce (Online Commerce) Module, which includes Content Management, ...
New York hotels Soho Grand and Tribeca Grand launch GrandLife Rewards
2011-04-08
New York's celebrated Soho Grand and Tribeca Grand Hotels have just launched GrandLife Rewards, their new guest loyalty program aimed at rewarding their loyal customers at a rate double to that of their previous program. Members now receive two points for every dollar spent.
The points driven program is divided into three tiers, Zinc, Bronze, and Black Card Holders. In celebration of the program the famous New York Hotels are giving members in each tier bonus points, the highest receiving points equivalent to that of a complimentary stay. Points can also be used toward ...
Dr. Faith E. Leuschen, Total Body Balance Inc., joins stars in raising awareness for The Lupus Foundation of America by the late James Brown Daughter
2011-04-08
Dr. Faith E. Leuschen, DC, a much sought-after master trainer of the Neurologic Relief Center Technique ; in Manhattan Beach, CA plans to attend The Lupus Foundation of America benefit and red carpet event, Wednesday, April 13, 2011, 6:00 - 9:00 p.m., at BESO Restaurant , 6350 Hollywood Blvd., Los Angeles, CA 90028.
The event is hosted by Lupus victim, Dr. Yamma Brown, author/producer and youngest daughter of "The Godfather of Soul," James Brown, who died on December 25, 2006. Dr. Brown is no stranger to challenges. Two years after her father died, her husband was gunned ...
Phoenix Machinery to Exhibit Hygiene Converting Machinery at INDEX 11
2011-04-08
Phoenix Machinery, member company of INDEVCO Group, will exhibit and present the latest innovative solutions in hygiene converting machines at INDEX 11, Hall 4, Booth # 4142.
The world's leading nonwovens exhibition, INDEX 11, will take place at GENEVA PALEXPO in Switzerland from 12 - 15 April 2011. Located in Safra, Lebanon, Phoenix Machinery will present its machinery and retrofit units for adult and baby diapers and feminine sanitary napkins, tissue converting machines, machinery automation, and CNC parts for hygiene converting machinery.
INDEX 11 attendees can ...
AdventureSmith Explorations Announces Significant Savings On Two Expedition Cruises in Summer 2011
2011-04-08
Airline vouchers valued at up to $1000 per guest mean virtually free air travel to access one Alaska cruise this summer. A 25 percent discount on a polar expedition cruise program signifies savings of up to $1,925 per person (double occupancy).
These two offers are available exclusively through AdventureSmith Explorations, http://www.adventuresmithexplorations.com/, the active travel company that secures matches between adventure-seeking clients and a treasure trove of small expedition ships.
The air voucher applies to bookings on the 32-passenger vessel Island Spirit ...
Vision loss in eye disease slowed using novel encapsulated cell therapy
2011-04-08
A phase 2 clinical trial for the treatment of a severe form of age-related macular degeneration called geographic atrophy (GA) has become the first study to show the benefit of a therapy to slow the progression of vision loss for this disease. The results highlight the benefit of the use of a neurotrophic factor to treat GA and provide hope to nearly one million Americans suffering from GA.
The multi-center research team, including Kang Zhang, MD, PhD, of the University of California, San Diego, Shiley Eye Center, the lead author of the paper and one of the leading investigators ...
LAST 30 PRESS RELEASES:
Scientists unlock secrets behind flowering of the king of fruits
Texas A&M researchers illuminate the mysteries of icy ocean worlds
Prosthetic material could help reduce infections from intravenous catheters
Can the heart heal itself? New study says it can
Microscopic discovery in cancer cells could have a big impact
Rice researchers take ‘significant leap forward’ with quantum simulation of molecular electron transfer
Breakthrough new material brings affordable, sustainable future within grasp
How everyday activities inside your home can generate energy
Inequality weakens local governance and public satisfaction, study finds
Uncovering key molecular factors behind malaria’s deadliest strain
UC Davis researchers help decode the cause of aggressive breast cancer in women of color
Researchers discovered replication hubs for human norovirus
SNU researchers develop the world’s most sensitive flexible strain sensor
Tiny, wireless antennas use light to monitor cellular communication
Neutrality has played a pivotal, but under-examined, role in international relations, new research shows
Study reveals right whales live 130 years — or more
Researchers reveal how human eyelashes promote water drainage
Pollinators most vulnerable to rising global temperatures are flies, study shows
DFG to fund eight new research units
Modern AI systems have achieved Turing's vision, but not exactly how he hoped
Quantum walk computing unlocks new potential in quantum science and technology
Construction materials and household items are a part of a long-term carbon sink called the “technosphere”
First demonstration of quantum teleportation over busy Internet cables
Disparities and gaps in breast cancer screening for women ages 40 to 49
US tobacco 21 policies and potential mortality reductions by state
AI-driven approach reveals hidden hazards of chemical mixtures in rivers
Older age linked to increased complications after breast reconstruction
ESA and NASA satellites deliver first joint picture of Greenland Ice Sheet melting
Early detection model for pancreatic necrosis improves patient outcomes
Poor vascular health accelerates brain ageing
[Press-News.org] Google's Andreas Koetter takes Medallion Speaker Award at International Search Summit MunichAndreas Koetter, YouTube and Display AM Lead at Google Germany, was voted the Medallion Speaker at the International Search Summit Munich on April 4th, ahead of tough competition from fellow speakers.