OKLAHOMA CITY, OK, May 05, 2011 (Press-News.org) Consumers are using their mobile devices and making decisions on what they see and find. Businesses wanting to leverage the mobile platform are not sure
how to get started - what to build first - mobile website or mobile app.
Mobile Marketing Is Effective
The increasing use and dependence of consumers on their smartphones is not going unnoticed. Business of all sizes have either started or are planning to establish a mobile presence. The simple fact is - mobile marketing can be very effective for the below reasons
• It reaches where other media does not
• Consumers always have their mobile phone with them
• It is cost effective
• Location aware
• Opt-in marketing
• It is interactive and instant
• Can be personalized
According To Google Research
• 81% browse the Internet on their smartphone
• 72% use their smartphones while consuming other media, with a third while watching TV
• 93% of smartphone owners use their smartphones while at home
• 77% have contacted a business, with 61% calling and 59% visiting the local business
• 79% of smartphone consumers use their phones to help with shopping, from comparing prices, finding more product info to locating a retailer
• 70% use their smartphones while in the store, reflecting varied purchase paths that often begin online or on their phones and brings consumers to the store
According to ABI research "This emerging mobile channel will be one of the defining marketing methods of the new decade."
Given the effectiveness of mobile marketing and the love consumers have for their smartphones - having a mobile presence is imperative. However most people do not know how to get started - mobile websites or mobile apps. Mobile marketing has become a broad term - covering mobile websites, mobile apps, SMS, QR Codes, etc.
Here in this webinar we will discuss mobile marketing and the various options available to organizations to start. This intensive seminar will cover how to get started into mobile marketing - and whether Mobile Websites or Mobile Apps are the way to start. Both of these options have advantages, and both are useful to people. Mobile websites, however, do have a slight advantage.
Few advantages of having a mobile website:
• Mobile web is the most cost effective way to launch your mobile presence
• Mobile websites are more convenient and are device agnostic
• Marketing a mobile website is much more easier than mobile app
• Mobile websites are generally device independent
Attendees of the free mobile marketing webinar will be able to tap our panel's mobile marketing expertise for a full hour by submitting questions in advance using the form on the registration page or by asking questions during the webinar.
To register go here
https://www2.gotomeeting.com/register/654405882
Tuesday, May 17, 2011
11:00 AM - 12:00 PM CDT
Expert Panelists Include:
1) Melissa Vincent
Vice President- Business Development
ur mobile LLC
Oklahoma City
2) Aaron Sandoval
Vice President Creative and UX
ur mobile LLC
About Ur Mobile:
urmobile, LLC is an innovative software and services company focused on assisting organizations of any size to build compelling, attractive, and feature-rich websites optimized for mobile devices. Their MobBuilder platform allows even the most technology illiterate person to design, create, and publish a mobile website. For more information, please visit http://www.urmobile.com
Contact Us
Name: Ur Mobile
Address: 5745 NW 132nd, Oklahoma City, OK - 73142
Phone No.: 877 548 8824
Website URL: http://www.urmobile.com
Free Mobile Marketing Webinar - Take the next step with Mobile Marketing
Consumers are using their mobile devices and making decisions on what they see and find. Businesses wanting to leverage the mobile platform are not sure how to get started - what to build first - mobile website or mobile app.
2011-05-05
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[Press-News.org] Free Mobile Marketing Webinar - Take the next step with Mobile MarketingConsumers are using their mobile devices and making decisions on what they see and find. Businesses wanting to leverage the mobile platform are not sure how to get started - what to build first - mobile website or mobile app.