Gulf Shores Golf Association Retains Buffalo Communications to Implement Publicity and Media-Relations Program

GULF SHORES, AL, September 16, 2010 (Press-News.org) The Gulf Shores Golf Association (GSGA) has extended its partnership with Buffalo Communications (Buffalo) to provide targeted publicity and media-relations outreach for its group of nine highly-rated golf courses and tourism partners on the Alabama coastline.

Buffalo's representation of the "stay-and-play" cooperative - known as Golf Gulf Shores (www.golfgulfshores.com) - signals that traveling golfers to the region recognize it has moved beyond the summer's oil spill headlines and is a vibrant destination ideal for stellar fall and winter golf at incredible values.

An integral part of launching an aggressive, pro-travel campaign, Buffalo will highlight the spirit and flavor of the golf and the region at large, including a generous helping of Southern hospitality.

"It's time to get the word out that our courses remain untouched by this summer's catastrophe, and Gulf views from the fairways are pristine and unspoiled," says Duncan Millar, Executive Director of the GSGA. "Temperatures in the upper 70s in the fall are perfect for golf, and each of our partners has added even more value into their stay-and-play packages through 2010."

With courses bearing the names of leading architects Arnold Palmer, Jerry Pate and others, golfers enjoy a wide array of playing experiences from resort golf to seaside/links-style and layouts lined by towering pines.

GSGA courses team with upscale hotels, resorts and luxury condominiums to provide custom-built golf getaways strategically positioned for "buddy trips." The destination features more than 22,000 rooms and courses located no more than 45 minutes from the city center.

"Buffalo Communications has a longstanding relationship with Gulf Shores and we look forward to furthering its positive stories," says Rich Katz, Managing Director of Buffalo. "The high quality of the destination, the caliber of the courses, and the region's engaging beach lifestyle, have drawn golfers for decades."

Travelers build their own stay-and-play packages and gain insight into the golf destination at golfgulfshores.com or connecting with fans at facebook.com/GolfGulfShores.

About Golf Gulf Shores

Golf Gulf Shores is the moniker for the Gulf Shores Golf Association, the marketing partnership that promotes the destination and its custom golf packages built by its partners, for golf groups, families, and corporate outings. The destination offers nine golf courses, countless lodging options and a wealth of outdoor activity on its 32-mile waterfront destination. Course highlights:

Cotton Creek at Craft Farms - Arnold Palmer Signature Design with generous fairways lined by Southern Hardwoods, undulating greens and a championship test from 7,028 yards, and owned and operated by Honours Golf.

Cypress Bend at Craft Farms - The sister Honours Golf property to Cotton Creek, the Arnold Palmer Signature Design meanders through cord-grass accented lakes which come into play on nearly every hole.

Glenlakes Golf Club - Scottish-style links course designed by Von Hagge and known for its extensive bunkering and postage-stamp greens.

Kiva Dunes - A "Top 100 Course in America" by Golf Digest, the Jerry Pate design is the only beachfront resort course in Gulf Shores.

Peninsula Golf and Racquet Club - Owned and operated by Honours Golf, the 27-hole facility offers chilled apples on the tee. The 830-acre park includes 30 lakes and fairways surrounded by Bon Secour Wildlife Preserve.

Rock Creek Golf Club - Also owned by Honours Golf and boasting rolling terrain and fairways lined by pines, the Earl Stone design overlooks freshwater wetlands and the Rock Creek basin.

TimberCreek Golf Club - This 27-hole design was crafted by Earl Stone and feels like an inland Carolina course with fairways lined by loblolly pines, dogwoods and magnolias.

The Golf Club of the Wharf - Formerly known as the Gulf Shores Golf Club, this was the Gulf Shores' first course. Opened it 1960, it was redesigned by Jay and Carter Morrish in 2005.

For more information: http://www.golfgulfshores.com, 888-815-1902.


Contact:

Dan Shepherd, Buffalo Communications
dshepherd@buffalocommunications.com
703.403.5317

Janeen Driscoll, Buffalo Communications
jdriscoll@buffalocommunications.com
910.690.9711

About Buffalo Communications

Based in Vienna, VA, Buffalo is a global public relations, branding and marketing-communications firm that leverages its extensive media connections to benefit name-brand clients in golf, lifestyle, travel and fashion.

Among Buffalo's client roster of domestic and international category leaders are 2010 Ryder Cup host Celtic Manor Resort (Newport, Wales), Castle & Cooke, CYBEX, Dunning Sportswear, ECCO, Fila Golf, Kaua'i Visitors Bureau (golf co-op), Mission Hills Golf Club (Shenzhen, China) and The St. Joe Company.

Associated Press, CNBC, Conde Nast Traveler, Esquire, ESPN, GOLF Magazine, Golf Digest, Golfweek, InStyle, NBC "Today Show," Oprah Magazine, Robb Report, Self, Sports Illustrated, The Golf Channel, roughly all Top 50 U.S. daily newspapers, major TV networks and hundreds of upscale niche media have recently publicized Buffalo clients.

For more information: http://www.buffalocommunications.com, 703.761.1444.