Jason Shankey Launches the Expert 'Perfect Shave' Gift Set; for A Pain-Free Shave This Father's Day

BELFAST, June 09, 2011

UK Male Grooming expert Jason Shankey, who launched his unique range of men's hair and skincare products this year, has now gone one step further by promising men a completely pain-free shave.

The Limited Edition 'Perfect Shave' comprises Shankey's three shaving products and his expert guide to shaving, all packaged together in a gorgeous, masculine box.

Shankey, who is a regular contributor to magazines such as Men's Health and FHM, and TV shows including 10 years younger, told us "97% of men suffer from pain, irritation and redness due to shaving, and my unique 'Perfect Shave' recipe utilises our three hero products which target men's underlying shaving problems, facilitating a quick, painless and easy to follow daily routine".

His range of products were developed over a number of years using a hands-on approach, and contain a fascinating list of ingredients which claim to help men's skin to look clearer, healthier and younger. The range is available in his Salons and selected retailers across the UK and Netherlands.

From hair growth inhibitors to super exfoliants, the range guarantees a pain-free shave by targeting both the natural and man made processes which cause skin to look red and aggravated, resulting in baby smooth skin with no visible signs of redness.

"By slowing down the beard regrowth, men don't need to shave as often. And shaving less often means less scraping of the skin, resulting in better looking skin", he said.

Shankey is in big demand from his enviable list of male celebrity fans, who want to look younger and healthier, and his products are in big demand both in the UK and further afield.

The Perfect Shave box is priced at GBP48.00 and will be available at selected retailers from 1st June 2011. See the stockists page on their website for details.

For further information and images please contact Duncan Purves at Premier PR on 0207 292 8330 or email: duncan.purves@premierpr.com

More details about the product range can be found on the company's website: http://www.jasonshankey.com/expert

Jason Shankey Male Grooming is a UK company that strives to improve the way Men look, feel and think about themselves.

Our goal is simple:

We want to IMPROVE the way men THINK, LOOK and FEEL about themselves.
CHANGE peoples' perceptions about grooming, by demonstrating that looking good improves your opportunities in life.
Prove to men that making these small changes is a SIMPLE PROCESS.
Jason Shankey created the first luxury, all services modern men's only grooming concept back in 1997 and has since expanded to other locations in the UK through franchising. His experience, interest and a deep understanding of hair, styling, skincare, and education mean Jason is the foremost expert in the male grooming field.

Having worked with innovative companies such as the Honda Formula 1 team and industry giants such as Gillette and Boots, our male grooming salons pride themselves on providing highly skilled staff, exceptional service and value for money in convenient high street locations.

Jason has also created Jason Shankey Expert, a collection of hair and skincare products which help you look and feel your best, using a simple ten minute morning regime. Jason Shankey Expert took 10 years to develop and has been praised by both Men and the Media for being both highly efficacious and simple to use. It helps solve many of the shaving problems men experience (such as shaving irritation, shaving rash, ingrown hairs and razor burn) in a simple and enjoyable way.

Our success has been achieved by incorporating our values of integrity, value for money and an exciting working environment into our businesses.

These are some of the compliments the media have said about us:

"Shankey's centres are Y-Chromosome nirvana"
Sunday Times Style

"Jason Shankey, groomer to the Stars"
FHM

"Turns Neanderthal man into a new age gent..."
GMTV, LK Today

"Top (male only) Grooming Establishment in London. After the week Id had, Jason Shankeys was the perfect start to the weekend"
Evening Standard

"Top Male Grooming Retreat within the Word Spa Guide"
Harpers & Queen

"A melting pot of old school glamour and sleek modern features, Jason Shankey London is male grooming at it's best"
Professional Beauty

"An easy does it gentlemen's club"
Maxim

" Treatment of the Week"
Express S Magazine

"A chilled out social club with a selection of brews to savour while watching Sky Sports"
FHM Collections

"Jason Shankey is a barber shop with a difference"
Time Out

"The perfect place to expel the toxins accumulated while you've been saving/designing the world!"
Arena

"At Jason Shankey in Fulham, London the buzz word for it's client base is 'macho-sexual': think a rugged yet groomed Johnny Wilkinson
Salon Therapist