Mastrad Selected As Finalist For The IHA Innovation Awards
Inventive Kitchen Product By French-Based Company Chosen As Finalist In The Award's Kitchenware Category
LOS ANGELES, CA, February 29, 2012
Mastrad, creator of stylish and groundbreaking culinary accessories, is elected as a finalist in the first annual International Housewares Association Innovation Awards. Mastrad's Thermo-Sensor Spoon is a finalist in the award's Kitchenware category due in part to the product's unique multi-functional features and time-saving ability.This is the first time the International Housewares Association is conducting their Innovation Awards, to recognize exhibitors of the International Home + Housewares Show for their latest creations and cutting edge products. The Mastrad Thermo-Sensor Spoon was selected to be one of the award's finalists for its one-of-a-kind design and its various cooking uses. This measuring item was created to alleviate those extra cooking steps by combing a removable electric kitchen thermometer with a spoon, perfect for stirring food and precisely monitoring the temperature of the food as it cooks. Combining the convenience of the spoon with a high tech thermometer, this high quality version of two basic kitchen necessities is a must-have for any cooking enthusiast or professional chef.
"We wanted to create a product that combines two uses in one and our revolutionary Thermo-Sensor Spoon does just that," said Mastrad CEO Mathieu Lion. "The International Home + Housewares Show is always an exciting event to be a part of, and it is an honor to be chosen as a finalist for the association's Innovation Awards."
The Mastrad Thermo-Sensor Spoon retails for $35. For more information on Mastrad and to see their entire collection of culinary products, please visit http://www.mastrad.us. For more information on the International Housewares Association, visit http://www.housewares.org. To purchase products by Mastrad please visit their e-commerce site at http://www.shopmastrad.com.
About Mastrad
Since 1994, Mastrad, the French company specializing in unique kitchen tools and accessories, has been revolutionizing the culinary world with a line of products unlike any other. Combining function, quality and eye-catching design, the diverse and expansive collection of products are carefully created to make every kitchen professional, yet fun and colorful. Founded by a team of experienced chefs and designers, Mastrad considers every product to be a recipe created with tender love and care. For more information, visit http://www.mastrad.us.