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Caesarstone launches 'Virtual Treasure Chest' for Designers

Caesarstone has launched a new online resource packed with smart, practical tools and immense sources of inspiration, highlighting the company's comprehensive, forward-thinking approach to interior design.

2012-07-20
TEL AVIV, ISRAEL, July 20, 2012 (Press-News.org) Caesarstone , a manufacturer of high quality engineered quartz surfaces, today announced the launch of their new online resource. The company's renovated virtual presence features "innovative tools that are specifically designed to equip online visitors with the information and resources they need to both envision and create unique, personalised home decor" announced Eli Feiglin, Caesarstone Marketing VP. "It's a virtual treasure chest" he added. With its exceptional, interactive Visualiser feature and incredibly rich, yet easy to navigate library of resources, the new virtual face of Caesarstone is a one-stop-shop for architects, designers and consumers alike.

Whether the project is a new kitchen or a commercial office space, the Visualiser feature allows designers to "drag and drop," quartz surfaces from Caesarstone's four exquisite collections and over 70 colours and textures, mixing and matching colours and styles in order to virtually create complete, personalised design styles and concepts. Architects and designers can easily use the tool to export and share their creations with clients and colleagues through email and social media platforms. Bridging the gap between the virtual world with each consumer's global location, the new website's View & Buy feature provides consumers around the globe with information on both the nearest retailer, as well as local showrooms featuring the colours and textures that have piqued their interest.

The extensive information available through the new Caesarstone website serves as both an invaluable source of inspiration and an essential time-saver. Featuring everything from the latest trends and international exhibition news to precise tech specs and helpful design tips, the new website's continuously updated online resources allow consumers to directly benefit from Caesarstone's long-standing position as an industry expert.

About Caesarstone
Founded in 1987 Caesarstone manufactures and markets high-quality quartz surfaces for a variety of uses and applications, such as countertops, bathroom vanities, flooring and more. A quartz surface pioneer and a countertop market global leader, Caesarstone creates surfaces that are easy to transport, fabricate, install and maintain. They are scratch resistant, heat resistant, non porous, and maintain their lustrous appeal for years to come. With an international distribution network, Caesarstone's quartz surfaces are readily available worldwide at strategic global locations, and accompanied by a comprehensive warranty and service. The company is publicly traded on NASDAQ.

For more information, visit http://www.caesarstone.com or contact Karen Shemesh, Kibbutz Sdot Yam, Israel, P: 972-4-6109379; F: 972-4-6964186, karensh@caesarstone.com


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[Press-News.org] Caesarstone launches 'Virtual Treasure Chest' for Designers
Caesarstone has launched a new online resource packed with smart, practical tools and immense sources of inspiration, highlighting the company's comprehensive, forward-thinking approach to interior design.