PerDM Claim Consumer Spending at 5 Year High

CHESTER, ENGLAND, November 10, 2012 (Press-News.org) Mortgage debt has reduced and credit card delinquency is at a decade low. PerDM report consumers have become more credit savvy through the recent economic downturn, learned to manage their money and are potentially in a better financial situation than they were before entering the recession.

Consumer confidence has increased due to higher stock prices and a recovery in the housing market. Forex News reported confidence among U.S. consumers climbed in October to its highest level since September 2007, suggesting household spending over the Holiday season is likely to further boost the economic recovery.

According to University of Michigan, who has been monitoring consumer attitudes and expectations for more than 60 years, "Low mortgage rates have re invigorated home buying. Just as importantly, people's reluctance to sell their current home to buy another home has also receded." Economist Richard Curtin said, "Twice as many consumers now expect the economy to continue to expand as those who anticipate renewed economic declines."

PerDM have observed consumer confidence increase through their direct marketing campaigns 'People are much more in tune with their financial situations. Our direct marketing approach through field sales has allowed us to monitor the consumers buying decisions very closely. While many businesses are still cautious with their spending, consumers are feeling confident and are certainly spending more' says Ian Attwood , Director at PerDM.

Many UK brands outsource PerDM to manage their field marketing campaigns. The firm offers a cost-effective sales and marketing service that has been particularly appealing to businesses throughout the credit crunch. Direct Marketing offers a greater ROI than traditional forms of marketing. Demand for PerDMs outsourced service has steadily increased year on year since their establishment in early 2005, the firm have extended their network across the globe and predict the demand for outsourced field marketing services to increase by a further 9% by 2013.

PerDM believe their direct approach offers a unique service which takes advantage of consumers increased confidence in spending while still being a cost-effective way of generating sales leads for businesses that still need to keep their marketing budgets to a minimum.

PerDM will strive to:

Recruit the best people, invest in them and provide them with the tools and motivation to be successful, and in so doing be seen as a leading national organisation respected for its professionalism, effectiveness, creativity, vision and management.

Work in partnership with its clients to consistently provide high quality customer acquisition at competitive prices with unparalleled reliability.

Contribute significantly to the commercial success of its clients through seeking to deliver greater acuity of prospect targeting, a better prospect experience, and greater automation of the end-to-end application or enquiry collection, collation and client-action process.

Capitalise on its international experience with some of the world's leading blue chip institutions to address industry-level threats, issues and opportunities and to seek to apply any relevant learning to other business sectors.

Website: http://www.pdmcontact.com/