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Science 2010-10-14

Jewels Stores on St. Thomas and St. John In the Caribbean Say Breitling Chronometers Are Not Just For Aviators

Not all chronometers end up being worn by aviators, according to Jewels, a luxury jewelry retailer with locations on St. Thomas and St. John in the Caribbean.

FARMINGTON HILLS, MI, October 14, 2010

Not all chronometers end up being worn by aviators, according to Jewels, a luxury jewelry retailer with locations on St. Thomas and St. John in the Caribbean. The retailer has observed that many consumers purchase Breitling watches to wear as high-end fashion pieces, because they view the chronograph functions as status symbols as well as practical tools. Jewels carries an extensive line of Breitling's technically oriented watches, which are mostly mechanical and electronic chronometers.

"The watches appeal to our clients mainly because of their technology," explains Beth Downey, vice president of merchandising for Jewels. "Breitling is highly respected in the industry for submitting its entire product line to the Swiss Official Chronometer Testing Institute."

Breitling manufactures all its watches in Switzerland. Most of the chronometers have a large face, which enables the wearer to read the time and other functions easily on the analog dials. Many Breitling watches feature a mechanical automatic winding mechanism, date display, split-second, moon phases and flyback functions.

Travelers in the Caribbean can stop by the Jewels shops to purchase Breitling merchandise tax free and duty free. Jewels' concierge team pampers shoppers while encouraging them to peruse the most exquisite jewelry and watches for their special memento of their Caribbean vacation.

Jewels has five shops on St. Thomas and one on St. John - both very popular vacation and cruise ship destinations.

For more information, visit http://www.jewelsonline.com.

Jewels - The World's Finest Luxury Brands. Located in the Caribbean, we bring luxury worldwide. Visit us at http://www.jewelsonline.com.