BizBen.com Website Re-Launch Provides New Tools for Buyers and Sellers of California Small Businesses

Site redesigned and engineered to aid buyers and sellers achieve success in the New Economy.

2012-11-20

DUBLIN, CA, November 20, 2012 (Press-News.org) The re-launch of a the popular website used daily by thousands of Californians who either offer or seek a small business for sale has been completed, providing dramatic new tools and a simple but powerful interface designed to give users significant advantages in a marketplace that is expanding and becoming more complex.

"While BizBen.com has been growing with the market since it first appeared on the Internet in 1994, we've learned how business buyers and sellers--as well as the professionals who serve them--work online to find what they need," said Peter Siegel, MBA, Founder and President of BizBen.com. "The new tools on this freshly reorganized site support and enhance the way people conduct their searches. And these functions address many of the challenges that are reshaping the small business sales marketplace in the New Economy."

Siegel explained the New Economy in which small businesses are bought and sold is marked by the complexity of a marketplace impacted by a growing number of buyers (people who want to own a business as an alternative to the insecurity of corporate employment), and increased pressure by the baby boomer generation of business owners who want to sell their companies so they can retire.

BizBen.com is the only online marketplace for small and mid-market California businesses that features demand driven capabilities in addition to the range of offerings for all interests and price ranges. Siegel explained: "Today's successful buyer needs to be more proactive than buyers in the past. Giving site users the ability to "brand" themselves on BizBen.com can significantly shorten and empower the search to find the right small or mid sized business to buy."

With its social media capabilities, the newly designed site provides more services for the niche community of about 45,000 regular BizBen.com visitors who are involved in California's business-for-sale market. For example, with a couple of keystrokes, buyers are able to share postings with their friends and advisors and start an online conversation about interesting California business for sale opportunities. Users also can receive daily email reports as well as email alerts that are customized by location and type of business of interest to each recipient.

A number of new site sections were added, including new and resale franchises for sale, "opportunities" not associated with a specific location (including work-at-home business systems), California commercial real estate for sale and commercial leases available and an FAQ section to help viewers use the site.

Sigel also said the information, news and tips sections of the site "have been beefed up" to help visitors to discover what is happening in the industry and to learn new ideas, strategies and solutions for common problems. The blog page has been expanded so site users seeking advice can learn more about the issues of business purchase financing, smart deal structure, negotiations, lease problems, valuation of small businesses and many other topics of interest and concern.

With 45,000 active visitors BizBen.com is the most popular and vibrant online marketplace for small and mid-sized businesses for sale and wanted to buy in California. It features more than 500 new and refreshed postings and posts daily.

BizBen.com consists of available and wanted California businesses for sale, commercial real estate, commercial leasing, new franchises, franchise resales, and new business opportunities.

Website: www.bizben.com

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