Online Hosting Network: "Christmas Creep" Presents Valuable Opportunity for Affiliate Marketers

PHILADELPHIA, PA, November 21, 2012

Each year, American businesses adjust their promotional activity with the changing of the seasons, encouraging many consumers to embrace holiday-oriented and seasonal-encouraged purchases. Although many consumers may have recently placed orders for summertime patio furniture and outdoor grills, a new article from NBC News suggests that retailers are already pushing the "Christmas Creep." NBC explains, "'Christmas Creep' is the term for how retailers seem to keep bumping up the day they start promoting Christmas each year. It's not just for stores that barely have the decorative pumpkins out before they bring in the Santas, now the Christmas Creep is in your [e-mail] inbox." Noting that Christmas trends may be appearing earlier this year, affiliate marketing resource Online Hosting Network responds by encouraging marketers to follow such patterns.

According to the 2012 Retail Email Guide to the Holiday season study released by Responsys, NBC reveals that "fifteen percent of top online retailers have already started the holidays in their email campaigns as of September 6th." While the article recognizes that many consumers may become annoyed with the relatively early advertising, the campaigns prove effective as "retailers are constantly trying to edge each other out to be the one who gets to the shopper's pocketbook first."

As the article indicates, the idea that the "Christmas Creep" is becoming more noticeable on the Internet is one that showcases the power of online marketing. Online Hosting Network notes that while many companies have now embraced online marketing tactics, affiliate marketers are one of the most important link to connecting online shoppers with retailers. As larger retailers approach the holiday season more aggressively than in previous years, Online Hosting Network notes that it is important for affiliate marketers to stay on top of such trends.

In a recent press statement, Online Hosting Network comments, "Affiliate marketing is a great way for many individuals to craft their own work schedule and earn supplemental income on their own terms. While the practice has remained popular due to its amount of freedom, it is also important to note that for affiliates to reach success, they must also comply with the standards set up by the online retail industry. As major companies reach out to consumers with holiday e-mail campaigns, affiliate marketers should also embrace banner ads, social marketing and other strategies that involve the theme of the winter season."

ABOUT:

Online Hosting Network is a virtual resource that trains individuals in the field of affiliate marketing. In addition to providing access to affiliate offers, Online Hosting Network supplies a customizable affiliate website to its users. Affiliate marketing is one of the fastest growing industries of the last decade, and Online Hosting Network is making this field accessible to people who may not have a strong background in marketing or e-commerce.

For more information about Online Hosting Network, visit www.onlinehostingnetwork.com.