New Bra Invention Helps Fight Cancer Showcased at the International Housewares Show

AUSTIN, TX, February 26, 2013 (Press-News.org) Austin entrepreneurs Jacqueline Romanies and Bryan Daigle, have teamed up to refine and produce Jacqueline's invention, a patent pending hanger for bras, lingerie and swimwear which helps extend the life of the garments, and saves precious closet and drawer space. The "BraLadder " hanger can be used with most plastic hangers or clotheslines to vertically dry and store bras and other intimates extending the uniformity and life of straps and preventing lumps and warps due to storing bras in drawers and cramped closets. The new BraLadder, now in production, will be on display in the New Product Showcase and in the 6 Ideas, Inc. booth (#N6004) at the International Housewares Show in Chicago, IL from March 2-5, 2013

Made of durable plastic with top and bottom hooks and vertical branches, the BraLadder can be used for drying, storage, and organization. Long Tail Products , Mr. Daigle's product development company, worked with industrial designers from around the globe to ensure the BraLadder was elegant, portable and functional. As a result, the hanger looks good enough to be hung anywhere in the house, or dorm room and compact enough to travel in a suitcase. A pair can hold five bras, and can be extended by daisy chaining more "rails" to create a long "ladder" to dry and store more garments vertically saving closet space.

Priced at $14.95, the BraLadder is available immediately. Catalog companies are now adding BraLadder to their offerings. 1% of sales of the product are donated to the "Save the Ta-Tas Foundation" benefitting breast cancer research.

About Long Tail Products: Long Tail Products an Austin, TX based product design and marketing firm, develops and manufactures high-quality products for Consumer and B2B markets. The firm's product lines include: the Headset Buddy line of adapter products for business and call center applications, IP phone, telephone, handheld, and headset interoperability; and the bottleBOSS line of unique and functional bottle openers; and other novelty and consumer products.

Long Tail's current product portfolio spans more than 35 unique solutions which can be seen at the company's web site: http://www.longtailproducts.com, or on their product web sites at http://www.headsetbuddy.com and http://www.bottleboss.com.


About Bryan Daigle
Bryan Daigle graduated Summa Cum Laude from the University of Texas at Austin with a Bachelor of Science in Mechanical Engineering. In 2011, as Class President, Bryan received an MBA in Entrepreneurship from the highly esteemed Acton MBA program.

Bryan has founded four companies in the last five years. An entrepreneur at heart, he most recently created Long Tail Products (LTP), an innovative product development and online retail company that has launched several popular consumer product brands. In addition to the BraLadder , Headset Buddy , and bottleBOSS are just some of LTP's products that have been recognized by national blog and news programs. LTP's Headset Buddy is the #1 selling headset adapter brand in both Amazon and Google.

About Jacqueline Romanies
Jacqueline Romanies is a Presidents List honors graduate of Texas Tech University with a Bachelors Degree in Communications, Minor in Dance, and has recently begun studies as a Doctor of Chiropractic student.