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Balearics Successfully Court Russian Tourists

The Balearics are now successfully courting the Russian tourist. Visitor numbers from Russia are up 23.4% in 2012 over 2011 and now, for the first time, all three Balearic airports are connected to the nation.

2013-04-13
MALAGA, SPAIN, April 13, 2013 (Press-News.org) Having made a concerted effort to orientate the Islands' hotel and leisure facilities towards the high end, the Balearics are now successfully courting the Russian tourist. Visitor numbers from Russia are up 23.4% in 2012 over 2011 and now, for the first time, all three Balearic airports are connected to the nation.

According to recent news from Mallorca's Hotel Association (Federacion Empresarial Hotelera de Mallorca) not only were numbers up 23.4% on the previous year with a total of 105,127 Russian visitors, but overnight stays also increased by a significant 34.1% with a higher-than-average stay of 11.6 days. Between them, these Russian tourists spent more than 162.8 million euros on the Islands, up 19.7% on 2011. The main reason for this upward trend is improved flight connectivity.

Daniel Chavarria Waschke, Managing Director of Balearics Sotheby's International Realty with offices in Mallorca and Ibiza, says, "At March's Moscow International Travel and Tourism exhibition, Russian tour operators confirmed that air capacity to the Islands would double and, for the first time, all three of our airports - Mallorca, Ibiza and Menorca - would be directly connected for the summer season. The Balearics are outperforming other Spanish holiday destinations in terms of percentage increase of Russian tourists and the expectation is for this trend to not only continue, but to soar."

A key driver for Russian nationals to visit the Balearics is the weather. Bright warm sunshine is not something that Russia is known for, but these Islands have it in abundance. What's more they provide the culture, cuisine and architecture that discerning Russians desire.

Daniel finishes, "The Balearics are trying to inspire loyalty amongst Russian tourists and doing their best to create an upmarket travel experience. Amongst our 26 golf courses, we have several that are world class, and the same goes for our marinas, with Philippe Starck-designed superyacht marina Port Adriano and chic Puerto Portals leading the way. With the proposed carrot of residency for foreigners buying property with a minimum value of 160,000 euros, particularly targeted at Chinese and Russians, these tourists will surely become homeowners of the future and we're already seeing increased traffic from both nationalities to our website, and our offices."

Ref 6118 - Villa, Sol de Mallorca
Luxurious frontline villa set in the beautiful bay of sought-after residential area, Sol de Mallorca. Upon entering the property on the upper floor there is a master bedroom suite with its own private living room with fireplace, dressing area and terraces with sea views. Also at this level are a further two double bedrooms, both en-suite, and an additional bedroom suite with its own living area, open-plan bathroom and sea view terraces. A separate guest apartment with private entrance has an en-suite double bedroom. The lower floor hosts a large reception area with small glass courtyard and an extended living area with office and dining room, all with access to the large paved terrace and swimming pool. There is a Poggenpohl fitted kitchen with dining area and a large wine cellar. Extras include underfloor heating, a lift, hot and cold air conditioning and a double garage.
Built area 698m², Plot size 2,250m²
Five bedrooms, five bathrooms
Price - 9 million euros (approx 7.67 million pounds)
VIDEO HERE: http://vimeo.com/user15205508/review/62605356/368b8ad40b
Contact Mallorca Sotheby's International Realty on telephone 00 34 971 67 48 07, email mallorca@mallorcasir.com or visit http://www.mallorca-sothebysrealty.com

Ref 6154 - Villa, La Mola, Port Andratx, Mallorca
An exceptional contemporary frontline villa located in La Mola, just a few minutes drive from prestigious Port Andratx. South facing, the property enjoys total privacy and sensational sea views from the large terraces and heated swimming pool area. Set on a level plot with well-maintained lawns, a BBQ and dining area, the home has five bedrooms, all en-suite, and all accessing covered terraces. The high-ceilinged living room leads to an open-plan living-dining area with a designer kitchen. Additional features include a double garage, laundry room with additional kitchen, sound and security systems. The villa is available fully furnished with high quality fixtures and fittings.
Built area 520m², Plot size 1,400m²
Five bedrooms, five bathrooms
Price - 9.9 million euros (approx 8.43 million pounds)
VIDEO HERE: http://vimeo.com/user15205508/review/62600626/9ed804d823
Contact Mallorca Sotheby's International Realty on telephone 00 34 971 67 48 07, email mallorca@mallorcasir.com or visit http://www.mallorca-sothebysrealty.com

For further press information or photography please contact Sarah Drane on
sarah@purplecakefactory.com or call 00 34 607 564 726


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[Press-News.org] Balearics Successfully Court Russian Tourists
The Balearics are now successfully courting the Russian tourist. Visitor numbers from Russia are up 23.4% in 2012 over 2011 and now, for the first time, all three Balearic airports are connected to the nation.