PRESS-NEWS.org - Press Release Distribution
PRESS RELEASES DISTRIBUTION

Ampush Shares How Advertisers Can Take Advantage of Facebook Open Graph

Ampush Co-Founder and Chief Product Officer, Nick Shah, presented to senior-level marketing and analytics professionals at the Interactive Insights Summit

2013-05-03
SAN FRANCISCO, CA, May 03, 2013 (Press-News.org) Ampush Co-Founder and Chief Product Officer, Nick Shah, presented to senior-level marketing and analytics professionals at the Interactive Insights Summit on April 30, 2013. The New Orleans event focused on ways to leverage real-time data and marketing analytics. Shah presented about the Facebook advertising landscape with the new era of News Feed and Open Graph.

Shah explained how any advertiser can find success on Facebook's News Feed. Being successful and earning engagement on News Feed requires Referred Intent, the powerful force that drives people to try things their friends like. Advertisers should start with content hyper-personalized for users to drive engagement. Next, user engagement with the content creates 'voice of friend' stories which can be amplified with paid media. The economics of virality and paid media have demonstrated that 'voice of friend' stories lead to more clicks thereby lowering the cost of promotion on Facebook and increasing the ROI of a given campaign.

Shah also told the engaged audience that, "Open Graph lets the advertiser leverage the personalization of Facebook on their own properties using Facebook connect." It provides the ability to to connect third party data seamlessly with social data. It can power real-time personal insights especially for B2C. In his conclusion, Shah noted that Facebook is a transformational platform that connects businesses and consumers.

Ampush will speak at future technology events and conferences. If you'd like Ampush to speak at your event, please send a request to info@ampush.com.

Ampush is a social technology company helping brands and direct response advertisers achieve performance at scale with Facebook Ads. As a Facebook Preferred Marketing Developer (PMD), our fully managed solutions deliver marketing ROI by amplifying the viral power of social recommendations, which Ampush calls Referred Intent. Ampush won Facebook's PMD Innovation Competition in March 2013. Select clients include MasterCard, Kellogg's, Samsung, Rdio, and LivingSocial. Ampush is based in San Francisco with offices in Chicago and New York.


ELSE PRESS RELEASES FROM THIS DATE:

ISSA-LA Provides Free Admission for Nonprofits to Attend the 5th Annual Information Security Summit

2013-05-03
The Los Angeles Chapter of the Information Systems Security Association (ISSA-LA) has created a Not-for-Profit Educational Fund so that nonprofit executives and IT staff may attend, at no charge, the Fifth Annual Information Security Summit on Tuesday, May 21, 2013 at Hilton Universal City Hotel in Los Angeles. The theme of the one-day Summit is The Growing Cyber Threat: Protect Your Business, which includes the business of operating nonprofits. "We are offering free registration to our nonprofit friends because we know how important it is for nonprofits to protect ...

Gardere's Celeste Yeager to Discuss Sexual Harassment at Cornell's Labor and Employment Law Roundtable

2013-05-03
Labor and Employment Partner Celeste R. Yeager, Vice Chair of the Hospitality Industry Team at Gardere Wynne Sewell LLP, is slated to discuss workplace sexual harassment during the 2013 Labor and Employment Law Roundtable presented May 5-6 by The Center for Hospitality Research at Cornell University in Ithaca, N.Y. Ms. Yeager will be presenting at the afternoon roundtable session on May 6 titled "Sexual Harassment 2013 - What Must an Employer Do to Comply with Ellerth and Does Ellerth Matter Anymore?" This is the fourth time she has been invited to participate ...

Maggie's Jewelry Expands Spring Line to Include "Bridal" and "Budget Luxe"

2013-05-03
As the days get warmer and wedding season is upon us, Maggie's Jewelry has expanded to include unique wedding, bridesmaid and mother of the bride jewelry lines. Including pastel colors and unique gemstones, as well as traditional pearls, these will fit any color scheme for weddings this summer. Also added to the shop is Maggie's new Budget Luxe line -- started with items made of Copper only, the line now also includes items that are under $50, finished in all metal varieties. This line is perfect for that special gift that one wishes to be fun and flirty, yet not break ...

Metro Health to Host 2013 Gus Macker Tournament June 1-2

2013-05-03
The Gus Macker Tournament is moving - to the Metro Health Village in Wyoming on June 1-2. The popular three-on-three basketball tournament expects to draw more than 200 teams when it debuts at the Village later this spring. This is the first time that Metro Health will host the Macker, which celebrates its 40th anniversary this year. Proceeds from the two-day tournament will be used to purchase automated external defibrillators, or AEDs, which are portable devices used to treat potentially life-threatening cardiac arrhythmias. Metro Health is encouraging schools within ...

The Health Law Firm Attorneys Teed Off for Charity at the Ray Bolt Classic Golf Tournament

2013-05-03
Attorneys Christopher E. Brown and Lance O. Leider with The Health Law Firm participated in the eleventh annual Ray Bolt Classic Golf Tournament on April 16, 2013. The tournament consisted of 18 holes of golf at the Celebration Golf Club in Celebration, Florida, and a dinner reception. The Ray Bolt Classic Golf Tournament is held in remembrance of Ray Preston Bolt, a founding member of the Winter Park accounting firm, Moore Stephens Lovelace P.A. Annually Mr. Bolt would invite people to play golf after income tax filing day. In 2001, Mr. Bolt passed away from cancer. ...

Diabetic Neuropathy Clinical Trial Now Enrolling at Achieve Clinical Research in Birmingham, Alabama; Accepting M/F Patients with Type 2 Diabetes Age 18-80

2013-05-03
Achieve Clinical Research conducts Clinical Studies in Alabama. For more information about participating in this Diabetic Neuropathy Clinical Trial, please visit our website or contact us directly at (205) 380-6434. MEDICAL BACKGROUND Type 2 Diabetes accounts for 90 to 95% of all cases of diabetes and is an increasingly prevalent disease with an estimated 180 million affected people worldwide, and its incidence is expected to double during the next 20 years. Complications induced by hyperglycaemia are currently the most frequent cause of adult-onset loss of vision, ...

Linkvana.com Announces Partnership with AffiliateManager.com

2013-05-03
One-Way Link Building service provider Linkvana.com has partnered with premier affiliate management agency AffiliateManager.com to launch the Linkvana affiliate management program. Linkvana provides users with a powerful, customizable HUB for generating the diverse, deep, natural links and high-quality content necessary for boosting traffic and generating profits. Linkvana employs human content creators to provide customers with videos, articles, short posts and press releases, all of which the creators also distribute on behalf of the customers. The Linkvana dashboard ...

Over 20 Moving Companies Partner With UNPAKT.COM In Washington Metropolitan Area

2013-05-03
To kick off National Moving Month and the busiest time of the year to move into a new home, Unpakt, a comparison pricing site and online booking tool for consumers searching for a moving company, is rapidly expanding in the Washington, DC, Maryland and Virginia market. Unpakt has partnered with more than 20 movers in the region, and together, these movers offer over 300 years of collective moving experience. Similar to what sites such as Kayak or Expedia have done for the travel industry, Unpakt brings transparency to the moving industry by offering a one-of-a-kind ...

Expectant and New Moms Encouraged to "Speak Up When You're Down"

2013-05-03
The Los Angeles County Perinatal Mental Health Task Force is launching its third annual Maternal Depression Awareness Month between May 1 - May 31, 2013, in an effort to bring public awareness to the critical needs of women and families who are affected by prenatal and postpartum depression and anxiety across Los Angeles County. During Maternal Depression Awareness Month, thousands of women, children and families will come together in communities across LA to raise awareness of maternal depression and to reduce stigma associated with the disorder so that women who are ...

Tax Defense Network: Meet Tax Attorney Catherine O'Connor

2013-05-03
The most experienced tax professionals a taxpayer can have on their side to fight the IRS are tax attorneys. Their knowledge of US tax laws and IRS policies, as well as their IRS negotiation experience, make them essential to any tax debt defense team. Tax Defense Network Associate Tax Attorney, Catherine O'Connor elaborates, "As a tax attorney, I work closely with the tax analysts to put together whatever resolution we are going to be taking to the IRS. This frequently includes a financial analysis. It's our job to fight for as many expenses, and as low of a payment ...

LAST 30 PRESS RELEASES:

Understanding bias and discrimination in AI: Why sociolinguistics holds the key to better Large Language Models and a fairer world 

Safe and energy-efficient quasi-solid battery for electric vehicles and devices

Financial incentives found to help people quit smoking, including during pregnancy

Rewards and financial incentives successfully help people to give up smoking

HKU ecologists reveal key genetic insights for the conservation of iconic cockatoo species

New perspective highlights urgent need for US physician strike regulations

An eye-opening year of extreme weather and climate

Scientists engineer substrates hostile to bacteria but friendly to cells

New tablet shows promise for the control and elimination of intestinal worms

Project to redesign clinical trials for neurologic conditions for underserved populations funded with $2.9M grant to UTHealth Houston

Depression – discovering faster which treatment will work best for which individual

Breakthrough study reveals unexpected cause of winter ozone pollution

nTIDE January 2025 Jobs Report: Encouraging signs in disability employment: A slow but positive trajectory

Generative AI: Uncovering its environmental and social costs

Lower access to air conditioning may increase need for emergency care for wildfire smoke exposure

Dangerous bacterial biofilms have a natural enemy

Food study launched examining bone health of women 60 years and older

CDC awards $1.25M to engineers retooling mine production and safety

Using AI to uncover hospital patients’ long COVID care needs

$1.9M NIH grant will allow researchers to explore how copper kills bacteria

New fossil discovery sheds light on the early evolution of animal nervous systems

A battle of rafts: How molecular dynamics in CAR T cells explain their cancer-killing behavior

Study shows how plant roots access deeper soils in search of water

Study reveals cost differences between Medicare Advantage and traditional Medicare patients in cancer drugs

‘What is that?’ UCalgary scientists explain white patch that appears near northern lights

How many children use Tik Tok against the rules? Most, study finds

Scientists find out why aphasia patients lose the ability to talk about the past and future

Tickling the nerves: Why crime content is popular

Intelligent fight: AI enhances cervical cancer detection

Breakthrough study reveals the secrets behind cordierite’s anomalous thermal expansion

[Press-News.org] Ampush Shares How Advertisers Can Take Advantage of Facebook Open Graph
Ampush Co-Founder and Chief Product Officer, Nick Shah, presented to senior-level marketing and analytics professionals at the Interactive Insights Summit