Public Relations and Social Media Expert Marie Rotter Joins Metzger Associates

Combined expertise will further strengthen firm's ability to guide clients through the rapidly changing communications landscape

2010-08-12

BOULDER, CO, August 12, 2010 (Press-News.org) Marie Rotter, one of Colorado's top communications professionals and a sought-after social media expert, has joined Metzger Associates, a communications firm with a national reputation for the strategic integration of traditional and social communications programs.

"I've been impressed with the robust work that John Metzger, Doyle Albee and the team at Metzger have been doing. They have been able to stay on top of where conversations are moving and engaging people in some really creative ways. When the opportunity came up to work for them, it was an easy decision," said Rotter.

Rotter will work as an account director, helping clients maximize their effectiveness in today's online conversations through traditional public relations, blogging, podcasting and through social media sites such as Facebook and Twitter.

Previously, Rotter worked as a consultant for Xcel Energy, where she was instrumental in driving the corporation's social media effort and raising public awareness of environmental and energy-efficiency programs.

"The Internet has not only changed how we access information, but how we interact with each other and the brands we buy," said Albee, president of Metzger Associates. "Our number one job is to make sure our clients—and the communications strategies we put in place for them—are reaching their audiences in the most effective and powerful way possible. Traditional media tactics are still important, but it's critical to combine them with new social media techniques. Marie has a great background as a former journalist and long-time PR practitioner, as well as a deep resume in web communications development. We are looking forward to offering our combined expertise to clients."

About Metzger Associates
From creating the world's first websites to implementing today's most sophisticated social media programs, Metzger Associates has led the evolution of public relations, investor relations, marketing and creative services through the Digital Age. The agency develops and executes communications strategies for clients ranging from the Fortune 500 to venture-backed start-ups with the right mix of traditional media relations and cutting-edge new media techniques. Based in Boulder, and now celebrating its 20th year, Metzger Associates has offices in San Jose, Las Vegas and Kansas City. For more information, please visit http://www.metzger.com.

ELSE PRESS RELEASES FROM THIS DATE:

MEGAJOULE installs met mast MJ 200

2010-08-12

Since installing its first met mast in December 2004 in Portugal MEGAJOULE has now announced its 200. met mast. Abílio Carvalho, director of the measurements lab at MEGAJOULE, proudly says that "Getting to this number of met masts in 7 different countries and operating them achieving an average recovery rate of more than 90% of valid wind data, in all our measurements campaigns, is a clear sign of our commitment to supply our clients with a good, flexible and reliable work." Since its six years of acting as a renewable energy consultant MEGAJOULE has performed wind studies ...

Cerrao Systems Acquires Ecocyn Energy

2010-08-12

Cerrao today announced it has completed its acquisition of Ecocyn Energy Inc., a leader in energy saving information technology products. The close of this transaction, and the consequent creation of an extensive combined product portfolio, accelerates Cerrao's vision of changing the way people communicate and collaborate by delivering simple, unique and interoperable collaboration experiences. "Today we are celebrating a very important step for our customers in the journey to put people at the center of new ways to utilize energy and reinvent the way we work," said ...

Suze Orman to Speak at the Women Who Mean Business Summit

2010-08-12

At the "Women Who Mean Business" Summit, Suze Orman, sportscaster Heidi Androl and successful Virginia entrepreneurs will bring real-life advice and inspiration to professional Richmond women. The event is sponsored by top companies including Verizon, Altria, Dominion, Metropolitan Business League, WTVR-TV/DT, and Madison+Main. Presented by the Metropolitan Business League, the one-day summit will advance women's economic opportunities by reducing barriers, offering entrepreneurial and skill-building training, and helping businesswomen establish professional networks. ...

Stop Dreaming and Start Living at the Port of Newcastle

2010-08-12

If the hot summer weather has left you dreaming about cooler lakeside living, it's time to get in on the latest inventory deals available at the Port of Newcastle, the Kaitlin Group's award-winning community on the shores of Lake Ontario in Newcastle. "Late summer, early fall occupancy is still possible on fully upgraded models in our luxuriously appointed South Port condominium series," says Roger Poole, New Home Sales Advisor for the Kaitlin Group, noting that some models include a private elevator. "This is true waterfront living that you need to experience in person. ...

High Energy: Health-Oriented Energy Kitchen Signs Agreement for Three Local Restaurants, Offers Fast Food Without the Guilt

2010-08-12

Energy Kitchen, a Manhattan-based fast-casual chain whose health-centric menu features no menu item that exceeds 500 calories, announces the signing of an area development agreement for three restaurants in Washington, D.C. The signed agreement âEUR" which will target downtown Washington, D.C., Georgetown and Chevy Chase âEUR" is part of an aggressive expansion plan calling for 1,000 of the calorie-conscious eateries nationwide over the next decade. âEURœItâEUR s an exciting time for us as we build momentum and take big steps towards our national expansion goal,âEUR ...

Torqeedo Ultralight Outperforms Ocean Kayak's Torque Angler on The Gadget Show

2010-08-12

Suzi and Ortis were competing against one another during the Great Outdoors Challenge spread over 3 parts. Part two were the water based challenges. After the pair raced to an island by paddling in a kayak they were then able to switch to a powered kayak. Suzi chose to ride the kayak powered by the Ultralight outboard and Ortis was left with the Ocean Kayak Torque edition. This kayak came with a Minn Kota outboard which fitted inside the kayak. The best feature about this kayak was that everything was integrated within the kayak itself. The outboard itself was suitable ...

Avoiding the Pitfalls in Supply Chain Management

2010-08-12

These days, it is imperative that the Chief Financial Officer understand where the real risks are in their organization's supply chain. Even more importantly, organizations must take the steps required to ensure these costly pitfalls are avoided, advises James (Jim) V. Kelly, C.P.M., Chief Executive Officer of JVKellyGroup, a D&B Company. Jim is well qualified to weigh in on this topic, having been named one of Supply Chain Executive magazine's "Pros to Know" for each of the past four years. JVKellyGroup, an innovative risk management solutions provider, will be participating ...

Thinspace Launches TST1000 Zero Client

2010-08-12

Thinspace, the UK's only thin client computing vendor, has announced the launch of the TST1000, its PCoIP zero client appliance for demanding corporate users with rich multimedia PC needs within organisations requiring cost saving, carbon reduction and security benefits of server-based computing. The TST1000 enables organisations, from 3D design workshops to world-class universities, to further reduce the cost of desktop IT, ease environmental compliance and improve security management, by extending highly controlled, server centric IT environments to power users of ...

Connecticut Better Business Bureau Offers Advice on Finding a Trustworthy Adoption Agency

2010-08-12

Celebrities such as Angelina Jolie, Sandra Bullock and Madonna are building families through high-profile adoptions. While they make it look like a simple procedure, the truth is that adoption is a complicated process that may take years to complete. Better Business Bureau recommends doing research when enlisting the help of an adoption agency for this most important transaction. Experts estimate there is an average of 125,000 adoptions a year in the U.S. and consumers turned to BBB 35,000 times to research adoption services. Connecticut Better Business Bureau President, ...

Ontario Systems' Ryan Childers Selected as Co-Chair for TSIA Champions Professional Services Program

2010-08-12

Ontario Systems, LLC, a leading provider of accounts receivable and revenue-cycle recovery solutions for the collection and health care industries, announces Ryan Childers, Senior Manager of Professional Services, has been selected as co-chair of the Professional Services Champions program for the Technology Services Industry Association (TSIA), the technology services industry's largest and most vibrant association. The Champions program consists of hand-picked TSIA members that convene every other month to discuss industry issues, best practices and the latest TSIA research. ...

LAST 30 PRESS RELEASES:

Young scientists from across the UK shortlisted for largest unrestricted science prize

Bison hunters abandoned long-used site 1,100 years ago to adapt to changing climate

Parents of children with medical complexity report major challenges with at-home medical devices

The nonlinear Hall effect induced by electrochemical intercalation in MoS2 thin flake devices

Moving beyond money to measure the true value of Earth science information

Engineered moths could replace mice in research into “one of the biggest threats to human health”

Can medical AI lie? Large study maps how LLMs handle health misinformation

The Lancet: People with obesity at 70% higher risk of serious infection with one in ten infectious disease deaths globally potentially linked to obesity, study suggests