Online "Author Learning Intensive Classes" Provide Authors Worldwide with Creativity & Launch Insight

Class Series Addresses Developing an Author Platform Along With Creating An Author PR Campaign

2014-03-05

NEW YORK, NY, March 05, 2014 (Press-News.org) PR Firm Beautiful Planning Marketing & PR ,(http://beautifulplanning.com/), and #1 international best-selling author & CEO of Your Book Is Your Hook ,(http://www.yourbookisyourhook.com/ ), Jennifer S. Wilkov have teamed up to present a series of online classes solely dedicated to author learning. The first "Author Learning Intensive: How to Develop an Author Platform + PR" will be a one-hour and fifteen minute beginner class taking place on Thursday March 27th, 2014 from 4:00pm to 5:15pm EST. All classes will be presented online via Google+ Hangouts, so regardless of location authors and aspiring authors alike can log on from anywhere to participate in these exclusive trainings and learn how to truly launch their books into sales and PR success via a true author platform. The ticket price of each class will be $199.00 and can be purchased online at http://bit.ly/1gAIusr. The class will also dive in to the rules of Author PR, the difference between PR & Marketing, PR resources for authors and more. Each class will be taught live by Jennifer S. Wilkov and Monique Tatum.

"Authors often don't realize that they need a fully developed, robust author platform to break into the publishing industry, attract readers, cultivate other opportunities such as speaking appearances, and sell more books," states Jennifer S. Wilkov, CEO of Your Book Is Your Hook. "There are a number of ways to publish your book and many creative outlets to assist you. However, there are so many options that it can become extremely overwhelming and confusing for the writer who often doesn't feel competent as a marketer for his or her own projects. An author with an amazing concept could easily get rejected by the industry or ignored by the audience he or she has targeted. We want to prevent that from happening by educating authors and breaking down the cluttered and often conflicting information they find on the Internet into clear actionable steps they can take to really succeed."

The First Beginner Class #1 of the series will cover topics such as:

• Myth busters about publishing including traditional publishing via an agent, self-publishing and e-book publishing
• The difference between PR and Marketing for your book
• What should a Public Relations campaign for an author include
• The rules to Author PR
• PR time & resource dedication
• What is a press release and a pitch letter, and what items should be included for author media attention

"Once an author creates a solid platform, the public needs to know about him or her in order to sell books. We want them to understand that and also be prepared to truly realize the power of a true PR campaign." states Monique Tatum, CEO of Beautiful Planning Marketing & PR. "During the learning series, we really cover all bases for authors that are on the fence when it comes to signing on for a Publisher's PR package, hiring a publicist, or attempting to do it themselves. We teach them not only what to expect, but how to ensure that all is done right. Authors need a solid success path and these classes will be just that for them."

To reserve your online seat for the Author Learning Intensive: How to Develop an Author Platform + PR Classes visit http://bit.ly/1gAIusr , call 877.841.7244, or email info@beautifulplanning.com.

About Jennifer S. Wilkov.

Jennifer S. Wilkov is a #1 international best-selling award-winning author, an award-winning freelance writer, The Literary Agent Matchmaker , and a respected book & business consultant in her business called "Your Book Is Your Hook!" She is also a popular media personality as the host and executive producer of the popular radio talk show "Your Book Is Your Hook!" on WomensRadio, a blogger for books for the Huffington Post, and a columnist for Book Marketing Magazine and the award-winning magazine PUBLISHED. http://www.YourBookIsYourHook.com

About Beautiful Planning Marketing & PR (BPMPR)

Beautiful Planning Marketing & PR is a New York City based PR Firm with a global media reach that is known for having their finger on the pulse of what's hot. BPMPR specializes in Author & Expert PR along with Fashion, Events, Lifestyle, Consumer Brands and New Product PR.. The firm bridges the communications gap with elite media connections resulting in consistent publicity and media placements for all clients. Visit http://www.beautifulplanning.com for more information

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