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Science 2010-11-22

Acclaro Announces Marketing Translation Webinar

Acclaro, a Leading Localization Firm Presents a Free Webinar "Translating Marketing Campaigns" to Help Companies Adapt Their Marketing Materials for Global Markets.

IRVINGTON, NY, November 22, 2010

Acclaro, a premier localization and translation firm, announces a live, one-hour webinar on "Translating Marketing Campaigns."

Webinar: "Translating Marketing Campaigns"
Date: Thursday, December 2, 2010
Time: 9 a.m. PST / Noon EST
Pre-registration at: http://www.acclaro.com/webinars/translating-marketing-campaigns
Cost: Complimentary
Presenter: Alessia Petrucci and Ora Solomon of Acclaro

During this live, interactive webinar, Acclaro will examine best practices for adapting a marketing campaign for new language markets, focusing on the translation process, key takeaways for success and tips on how to overcome challenges.

This webinar highlights useful examples and covers the basics of marketing translation by answering the following questions:
1. What is the core process for translating most types of marketing content?
2. What should you, the marketer, do in order to ensure your marketing campaign is successful around the globe?
3. What factors most impact the cost and likelihood of success?

This Webinar targets marketing directors and managers, creative directors and managers, graphic and web designers, marketing copywriters, branding specialists, marketing agency personnel, product managers, communications managers, internal localization/globalization managers and anyone involved with global marketing.

Pre-registration at: http://www.acclaro.com/webinars/translating-marketing-campaigns

About Acclaro
Acclaro is an international translation and localization firm that helps the world's leading brands succeed across cultures. With its global headquarters in New York and offices and affiliates in San Francisco, Boston, Buenos Aires, Bangkok and Paris, the agency translates websites, marketing campaigns, documents and software for global enterprises like Yahoo!, Cisco, Oracle and Sony, giving clients an authentic voice in key language markets.

For more information about Acclaro and its services, visit http://www.acclaro.com/localization.