Number of Consumers Going Online for Auto Insurance Increases Steadily

RANCHO CUCAMONGA, CA, August 31, 2010 (Press-News.org) Consumers have been taking advantage of the Internet's ever-growing wealth of resources for both researching and purchasing products, and an increasing proportion of the buying public is turning to the Web to make complicated investments such as auto insurance. A report released earlier this year by Internet marketing research company comScore indicated that, between 2006 and 2009, the number of consumers that turned to the Web to purchase coverage increased by about 80 percent. According to the research company, that means 2.8 million shoppers decided to purchase coverage over the Internet last year.

With sites like OnlineAutoInsurance.com making it more convenient to buy car insurance online, it's easy to see why consumers are choosing this option. Such sites enable shoppers to get a variety of quotes in a single location through the free use of quote-comparison generators. The tool require shoppers to enter a limited set of data that insurance companies would use to determine a customer's rate, such as vehicle type, average miles driven and principal reasons for use of the vehicle. Once this information is processed, the quote generator will give the consumer a side-by-side comparison of premium estimates from a range of reliable carriers, and the buyer can make his or her decision after getting more information about the carriers and coverage being offered.

Insurance officials have taken note of the ease of shopping over the Web. A consumer guide produced by Missouri state regulators notes that consumers, by turning to the Internet, "could probably get 20 quotes in the same amount of time it takes to drive to or call three agents."

Source: http://insurance.mo.gov/consumer/teens/tnGenIns.pdf

But, in addition to providing a gateway to purchasing coverage, sites devoted to insurance also provide easy access to resources for understanding the specifics of different coverage types, the state coverage requirements and how reputable a carrier may be.

To access a large collection of helpful articles on a range of subjects related to auto insurance, consumers can visit http://www.onlineautoinsurance.com/buy/, where the buying process can start with a quick and comprehensive quote comparison.