George Sergio Takes the Financial Helm at McNeill Designs for Brighter Minds

WILMINGTON, DE, February 02, 2011 (Press-News.org) Joining the McNeill Designs for Brighter Minds team, George Sergio brings a vast wealth of knowledge and experience to the toy and game development firm. He has over 30 years of senior level experience, including thirteen years as a partner, in national accounting firms and twelve years as CFO of a fine paper distributor with domestic and international operations and with sales growing from $500 million to $1 billion. Sergio is also accomplished in designing and implementing day-to-day solutions and strategic planning in highly competitive industries during periods of both business expansion and contraction.

In addition, Sergio has expertise in corporate finance, cash management, SEC reporting and compliance, acquisitions, divestitures, corporate restructuring, corporate liquidation and bankruptcy. His diverse industry experience includes distribution, manufacturing, pharmaceutical, engineering, and business services.

"McNeill Designs is fortunate to be able to add George Sergio to our team," says McNeill Designs CEO Donald McNeill. "His experience and expertise are especially valuable in the current economic climate, where each and every financial decision is more crucial than ever before."

Founded in 2004, McNeill Designs for Brighter Minds quickly gained attention in the toy and game industry with the release of its flagship game You've been Sentenced! The game has consistently been recognized by both the toy and game as well as the education communities, and is the recipient of numerous awards including:

• Tillywig Award
• Creative Child Magazine, Seal of Excellence
• Dr. Toy Best Products
• Oppenheim Toy Portfolio, Gold Seal Award
• Spewgie Award, Best Family Fun Game
• iParenting Media Hot Product Award
• FAO Schwarz Toy Auditions, Winner
• National Parenting Seal of Approval
• Mr. Dad Seal of Approval
• George Lucas Educational Foundation's Edutopia magazine, Hot Media for Educators

Following up its success with You've been Sentenced, McNeill Designs' has added Twisted Fish, You've been Sentenced! specialty add-on decks, and more to its roster of games. Most recently, the firm announced the launch of the new You've been Sentenced! NASA Space Terminology Deck.

For the new deck McNeill Designs signed a Space Act Agreement with The National Aeronautics and Space Administration (NASA and produced the new deck in conjunction with NASA's Education Department. Together, the two chose words that reflected the rich history and future of NASA and space exploration. As an added learning tool, word definitions, individuals' bios, and term definitions can now be found on the NASA websites, so that children and parents can learn about space exploration and NASA together.

For more information about McNeill Designs, its products, and people, or to request a media sample, please contact Susan McNeill at 302-478-2757 or visit http://www.McNeillDesigns.com .

Founded in 2004, McNeill Designs for Brighter Minds is a 40+ person creative team which produces games and toys of all kinds. The company's recent releases include award-winning games You've been Sentenced!, Twisted Fish, and the Reader's Digest Word Power Challenege Game. McNeill Designs products are available nationwide through ACD, Alliance, Diamond Distribution, Borders Books, Barnes and Noble, Books-a-Million, and 1,000+ independent retailers. McNeill Designs products are also distributed internationally in New Zealand, Australia, and Canada. For a comprehensive store locator, please visit http://www.McNeillBrighterMinds.com/stores.asp For more information about McNeill Designs, its products, and people, or media sample requests please contact Susan McNeill at 302-478-2757or visit http://www.McNeillDesigns.com.